or


[09/06/12 - 10:29 AM]
Animal Planet Hooks Its Best-Ever Labor Day Weekend
Animal Planet spins the numbers for Saturday, September 1 through Monday, September 3.

[via press release from Animal Planet]

ANIMAL PLANET HOOKS ITS BEST-EVER LABOR DAY WEEKEND

-- Successful Labor Day Weekend is Bolstered by CALL OF THE WILDMAN finale and record MY CAT FROM HELL Performance -

(Sept. 6, 2012, Silver Spring, Md.) - Animal Planet labored hard over the holiday, wolfing down its best-ever Labor Day weekend in both prime and total day among key demos, including P2+ viewers (910K, 619K), P25-54 (426K, 286K), P18-49 (422K, 276K), M25-54 (231K, 152K), P18-34 (207K, 121K) and W18-49 (199K, 131K).

The network's record achievement was helped by the CALL OF THE WILDMAN finale episodes and the highest-performing MY CAT FROM HELL episode in history.

· The season one finale episodes of CALL OF THE WILDMAN, which aired Monday, September 3, each delivered nearly 1.3M P2+ viewers, helping Animal Planet rank among the top five non-fiction cable networks in the 10 PM timeslot among M25-54 and M18-49.

· MY CAT FROM HELL reached a new high with "Big Boi Ruins Our Social Life," which premiered Saturday, September 1, making it the series' most-watched episode across several key demos, including P2+ viewers (1.2M), HH (855K), P25-54 (576K), P18-49 (487K) and W25-54 (376K). On Saturday, the episode ranked as the #1 non-fiction cable telecast in the timeslot based on W25-54 delivery.

A re-airing of the controversial MERMAIDS: THE BODY FOUND on Sunday, September 2, also contributed to the successful Labor Day Weekend, drawing in a robust 1.3M P2+ viewers.

CALL OF THE WILDMAN features the bare-handed, backwoods animal-trapping skills of "Turtleman" Ernie Brown, Jr. For the past three decades, Turtleman has been diving into Kentucky's murkiest ponds in search of feisty snapping turtles, capable of biting through bone. No job is too tough or dangerous for Turtleman, and his years of bonding with wild animals allow him to use his animal instincts to save them. CALL OF THE WILDMAN is produced by Sharp Entertainment for Animal Planet. Matt Sharp is the executive producer for Sharp Entertainment. Dawn Sinsel is executive producer for Animal Planet.

Cat behaviorist Jackson Galaxy tackles the most catastrophic cat cases anyone has ever encountered in MY CAT FROM HELL. Armed with 15 years of experience, a proven training program and his signature guitar case filled with cat toys, Galaxy is on a mission to help cat owners find the source of conflict with their furry friends. MY CAT FROM HELL is produced for Animal Planet by 3 Ball Productions/Eyeworks USA. Melinda Toporoff is the executive producer for Animal Planet. JD Roth, Todd A. Nelson and Adam Kaloustian are executive producers and Chandrea Miller is the co-executive producer for 3 Ball/Eyeworks.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.





  [september 2012]  
S
M
T
W
T
F
S
      


· CALL OF THE WILDMAN (ANIMAL PLANET)
· MY CAT FROM HELL (ANIMAL PLANET)











most recent ratings | view all posts
[10/20/14 - 11:06 AM]
Live + 7 Ratings: ABC's "How to Get Away with Murder" Is the Week's #1 Biggest Gainer in TV Playback in Adults 18-49
ABC further spins the numbers for the week of September 29-October 5.

[10/20/14 - 10:55 AM]
CBS Freshman Dramas Post Strong Second-Week Live +7-Day Lifts
CBS further spins the numbers for the week of September 29-October 5.

[10/20/14 - 08:49 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Continues NBC's Reign
The Peacock's NFL franchise is up more than 16% from last week among adults 18-49.

[10/20/14 - 08:32 AM]
ABC Builds Year Over Year on Sunday for the 4th Straight Week This Season
ABC spins the numbers for Sunday, October 19.

[10/20/14 - 08:23 AM]
"Sunday Night Football" Delivers Its Best Overnight Rating Since the Sunday Season Premiere on September 7
NBC spins the numbers for Sunday, October 19.

[10/19/14 - 09:08 AM]
Saturday's Broadcast Ratings: ABC Dominates the Night with Notre Dame/Florida State Matchup
The network's "Saturday Night Football" franchise delivers more than 12 million viewers on average in primetime.

[10/18/14 - 08:39 AM]
Friday's Broadcast Ratings: "Shark Tank" Powers ABC to Top Demo Spot
Plus: the Alphabet's "Last Man Standing" posts week-to-week gains among adults 18-49.

[10/18/14 - 08:34 AM]
"The Blacklist" Grows by 53% in 18-49 and 4.979 Million Viewers Overall Going from Live + Same Day to Live + 3
NBC further spins the numbers for Monday, October 13.

[10/18/14 - 08:33 AM]
"Dateline NBC" Hits Three-Week Highs in 18-49 and Total Viewers, With Its Top Results Since September 26
NBC spins the numbers for Friday, October 17.

[10/18/14 - 08:30 AM]
For the 4th Straight Week, ABC Is #1 on Friday with "Shark Tank" as the Top-Rated Show in Adults 18-49
ABC spins the numbers for Friday, October 17.

[10/17/14 - 02:57 PM]
With Live + 3 for Sunday and Replays, "The Affair" Has Been Viewed by 1.68 Million Viewers on the Linear Network
Showtime further spins the numbers for Sunday, October 12.

[10/17/14 - 01:31 PM]
Another Big Audience Sees Giants Win Pennant in Dramatic, Walk-Off Fashion on FOX Sports 1
FOX Sports spins the numbers for Thursday, October 16.

[10/17/14 - 08:50 AM]
"The Biggest Loser" Hits a Five-Week High in Total Viewers
NBC spins the numbers for Thursday, October 16.

[10/17/14 - 08:32 AM]
Thursday's Broadcast Ratings: CBS Tops Demos for Sixth Consecutive Week
"Thursday Night Football" once again powers the Eye to the front among adults 18-49.

[10/17/14 - 08:28 AM]
ABC Dominates Non-Sports Thursday Competition - Up for the 4th Straight Week Year to Year
ABC spins the numbers for Thursday, October 16.