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[10/26/12 - 09:00 AM]
"Rock Center with Brian Williams" Delivers Its Highest Results Since September 13
NBC spins the numbers for Thursday, October 25.

[via press release from NBC]

Thursday Results (NBC carried NFL football in Minneapolis):

* At 8 p.m. ET, "30 Rock" is currently delivering a 1.3/4 in 18-49 and 3/6 million viewers overall, pending updates, and is currently up a tenth of a point versus the prior week in a highly competitive half-hour versus CBS's "Big Bang Theory," ABC's "Last Resort" and Fox's World Series .

* Pending updates, at 8:30 p.m. ET, "Up All Night" is currently averaging a 1.6/5 in 18-49 and 3.9 million viewers overall. "Up All Night" is currently up versus last week's official-national 1.3/4 in 18-49 and 3.0 million viewers. Keep in mind that last season "Up All Night" added an average 51 percent to these next-day "live plus same day" ratings when Nielsen reported "live plus seven day" results, the biggest percentage increase for any comedy on ABC, CBS, NBC or Fox.

* From 9-9:31 p.m. ET, "The Office" is currently delivering a 2.1/6 in 18-49 and 4.7 million viewers overall, pending updates, and is currently matching last week's 18-49 rating. Note that last season "The Office" added an average 50 percent to these next-day "live plus same day" ratings when Nielsen reported "live plus seven day" results.

* Pending updates, from 9:31-10:01 p.m. ET, "Parks and Recreation" is currently averaging a 1.9/5 in 18-49 and 4.1 million viewers overall. Last week's official-national results for "Parks and Rec" were a 1.6/4 in 18-49 and 3.5. million viewers overall. "Parks" is currently retaining 90 percent of its 18-49 lead-in from "The Office," up from its 77 percent average in this time period last season and up from last week's 76 percent.

* From 10:01-11 p.m. ET, "Rock Center" is currently averaging a 1.3/4 in 18-49 and 4.3 million viewers overall, pending updates. These are currently the highest results for "Rock Center" since September 13.

In Late-Night Metered Markets Thursday night:

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 3.2/8; and ABC's combo of "Nightline," 3.3/8; and "Jimmy Kimmel Live," 1.9/6.

* In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 1.0/5; "Late Show," 0.7/3; "Nightline," 1.0/5; and "Jimmy Kimmel Live," 0.7/4.

* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.6/6). In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49) trailed "Late Late Show" (0.5/3).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [october 2012]  
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· 30 ROCK (NBC)
· BIG BANG THEORY, THE (CBS)
· LAST RESORT (ABC)
· OFFICE, THE (NBC)
· PARKS & RECREATION (NBC)
· ROCK CENTER WITH BRIAN WILLIAMS (NBC)
· UP ALL NIGHT (NBC)









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