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[01/04/13 - 08:10 AM]
Thursday's Broadcast Ratings: CBS Originals Crush Its Mostly Repeat Competition
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for thursday, january 3, 2013)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (14.895 million viewers, #1; adults 18-49: 3.7, #1) crushed its nearly all-repeat competition with new episodes of "The Big Bang Theory" (18.984 million viewers, #1; adults 18-49: 6.0, #1), "Two and a Half Men" (15.393 million viewers, #3; adults 18-49: 4.6, #2), "Person of Interest" (16.135 million viewers, #2; adults 18-49: 3.4, #3) and "Elementary" (11.363 million viewers, #4; adults 18-49: 2.5, #4).

FOX (2.915 million viewers, #3; adults 18-49: 1.1, #2) claimed a distant second place with night two of "Mobbed" (2.740 million viewers, #10; adults 18-49: 1.0, #6) and a second "Mobbed" (3.090 million viewers, #8; adults 18-49: 1.2, #5).

Next up was ABC (3.250 million viewers, #2; adults 18-49: 0.8, #T3) with encores of "Nashville" (3.189 million viewers, #7; adults 18-49: 0.7, #T12), "Scandal" (2.909 million viewers, #9; adults 18-49: 0.7, #T12) and another "Scandal" (3.653 million viewers, #5; adults 18-49: 0.9, #T7).

Meanwhile, NBC (2.523 million viewers, #4; adults 18-49: 0.8, #T3) offered up its own second run mix of "30 Rock" (2.465 million viewers, #11; adults 18-49: 0.8, #T9), "Up All Night" (1.962 million viewers, #13; adults 18-49: 0.8, #T9), "The Office" (2.152 million viewers, #12; adults 18-49: 0.9, #T7), "Parks & Recreation" (1.691 million viewers, #14; adults 18-49: 0.7, #T12) and "Rock Center With Brian Williams" (3.434 million viewers, #6; adults 18-49: 0.8, #T9).

And finally, repeats of "The Vampire Diaries" (1.125 million viewers, #15; adults 18-49: 0.4, #15) and "Beauty and the Beast" (0.868 million viewers, #16; adults 18-49: 0.3, #16) closed out the evening for The CW (0.996 million viewers, #5; adults 18-49: 0.4, #5). In the netlet's target demo (women 18-34), "Diaries" delivered a 0.7 rating at 8:00/7:00c and "Beast" a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
13.33% - Person of Interest (vs. 12/13/12)
11.11% - The Big Bang Theory (vs. 12/13/12)
9.52% - Two and a Half Men (vs. 12/13/12)
8.70% - Elementary (vs. 12/13/12)

Year-to-year changes (adults 18-49):
+78.95% - Person of Interest (vs. Person of Interest (Repeat))
+76.92% - Two and a Half Men (vs. Rules of Engagement (Repeat))
+71.43% - The Big Bang Theory (vs. The Big Bang Theory (Repeat))
+31.58% - Elementary (vs. The Mentalist (Repeat))
+9.09% - Mobbed - 9:00 (vs. Bones (Repeat))
-16.67% - Mobbed - 8:00 (vs. Bones (Repeat))

In late-night metered market ratings (via NBC's press release):

TBA


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (1/5/12):

ABC (9.46 million viewers, #1; adults 18-49: 3.3, #1) was the network to beat on Thursday with the return of "Winter Wipeout" (8.54 million viewers, #6; adults 18-49: 2.8, #T3), "Grey's Anatomy" (12.04 million viewers, #1; adults 18-49: 4.5, #1) and "Private Practice" (7.82 million viewers, #7; adults 18-49: 2.8, #T3).

CBS (9.34 million viewers, #2; adults 18-49: 2.3, #2) then claimed the silver with its all-repeat lineup of "The Big Bang Theory" (11.61 million viewers, #2; adults 18-49: 3.5, #2), "Rules of Engagement" (8.69 million viewers, #5; adults 18-49: 2.6, #5), "Person of Interest" (8.71 million viewers, #4; adults 18-49: 1.9, #T6) and "The Mentalist" (9.16 million viewers, #3; adults 18-49: 1.9, #T6).

Next up was FOX (4.56 million viewers, #3; adults 18-49: 1.1, #T3) with encores of "Bones" (4.83 million viewers, #8; adults 18-49: 1.2, #9) and another "Bones" (4.30 million viewers, #9; adults 18-49: 1.1, #T10).

Meanwhile, The CW (2.63 million viewers, #4; adults 18-49: 1.1, #T3) offered up fresh installments of "The Vampire Diaries" (3.20 million viewers, #10; adults 18-49: 1.4, #8) and "The Secret Circle" (2.06 million viewers, #15; adults 18-49: 0.8, #T14). In the netlet's target demo (women 18-34), "Diaries" posted a 2.3 rating while "Circle" delivered a 1.1 rating.

And finally, repeats of "Community" (2.64 million viewers, #11; adults 18-49: 0.8, #T14), "Parks & Recreation" (2.36 million viewers, #13; adults 18-49: 0.9, #T12), "The Office" (2.61 million viewers, #12; adults 18-49: 1.1, #T10), "Whitney" (2.25 million viewers, #14; adults 18-49: 0.9, #T12), another "The Office" (1.83 million viewers, #17; adults 18-49: 0.7, #T16) and "Up All Night" (1.86 million viewers, #16; adults 18-49: 0.7, #T16) on NBC (2.26 million viewers, #5; adults 18-49: 0.8, #5) closed out the evening.

Week-to-week changes (adults 18-49):
+47.37% - Winter Wipeout (vs. 12/8/11)
+12.50% - Grey's Anatomy (vs. 11/10/11)
+7.69% - Private Practice (vs. 11/17/11)
0.00% - The Vampire Diaries (vs. 11/10/11)
0.00% - The Secret Circle (vs. 11/10/11)

Year-to-year changes (adults 18-49):
180.00% - The Vampire Diaries (vs. The Vampire Diaries (Repeat))
60.00% - The Secret Circle (vs. Nikita (Repeat))
7.14% - Grey's Anatomy
0.00% - Private Practice
-24.32% - Winter Wipeout

In late-night metered market ratings (via NBC's press release):

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.4/6; CBS's "Late Show with David Letterman," 2.6/7; and ABC's combo of "Nightline," 3.1/7; and "Jimmy Kimmel Live," 1.5/4.

In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.7/3; "Late Show," 0.7/3; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.3/4 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/2).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





  [january 2013]  
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