or


[01/09/13 - 10:09 AM]
ABC Family's "Switched at Birth" Returns as Monday's #1 Scripted Cable TV Telecast in Females 12-34
ABC Family spins the numbers for Monday, January 7.

[via press release from ABC Family]

Ratings Highlights for Monday, January 7, 2013 Final National Ratings

"Switched at Birth" is Monday's #1 Scripted Cable Telecast in Females 12-34 And the #1 Scripted Cable Telecast at 8PM in Adults 18-49 and Women 18-49, Outperforming Recent Season Averages in Target Demographics

"Bunheads" Ranks as Cable TV's #1 Scripted Telecast at 9PM in Females 12-34

"Switched at Birth" (8:00 - 9:00 p.m.)

In its Season 2 winter premiere against an extremely heightened competitive environment, "Switched at Birth" ranked as Monday's #1 scripted cable TV telecast in Females 12-34 (773,000/1.7 rating), the #1 scripted TV telecast for the entire day in Female Teens (332,000/2.8 rating), and was the #1 scripted cable TV telecast at 8 o'clock in Adults 18-34 (517,000/0.8 rating), Women 18-34 (441,000/1.3 rating), Adults 18-49 (882,000/0.7 rating) and Women 18-49 (738,000/1.2 rating).

· Despite the ultra-competitive landscape, "Switched at Birth" registered gains over its prior season in target demos, including by 6% in Total Viewers (1.7 million vs. 1.6 million), by 3% in Women 18-34 (441,000 vs. 429,000), by 6% in Women 18-49 (738,000 vs. 696,000), by 3% in Viewers 12-34 (866,000 vs. 837,000) and by 10% in Females 12-34 (773,000 vs. 704,000).

"Bunheads" (9:00 - 10:00 p.m.)

In its winter return, "Bunheads" qualified as the #1 scripted cable TV telecast at 9 p.m. in Females 12-34 (470,000), and was the #2 scripted cable TV telecast in Women 18-34 (305,000) and Women 18-49 (507,000), retaining nearly 100% of its summer season audience in the key demos (91% - 96%).

Source: NTI, 1/7/13, U.S. ratings, Live + Same Day. "SAB" prior season: 9/3/12-10/22/12; "BH" summer season: 6/22/12-8/20/12.





  [january 2013]  
S
M
T
W
T
F
S
  


· BUNHEADS (ABC FAMILY)
· SWITCHED AT BIRTH (ABC FAMILY)









most recent ratings | view all posts
[05/06/15 - 11:38 AM]
2015 Radio Disney Music Awards Prove Multiplatform Staying Power; Music Sales Grow for Featured Performers
Disney Channel further spins the numbers for Sunday, April 26.

[05/06/15 - 08:49 AM]
"Chicago Fire" Wins the 10 P.M. Hour Among by a 45% Margin In 18-49
NBC spins the numbers for Tuesday, May 5.

[05/06/15 - 08:38 AM]
Tuesday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with NBC
The Eye's "NCIS" edges out The Peacock's "The Voice" among adults 18-49 in the 8:00/7:00c hour.

[05/06/15 - 08:30 AM]
"Forever" Is Up 10% in Its Finale to Equal a 5-Month High in Adults 18-49
ABC spins the numbers for Tuesday, May 5.

[05/05/15 - 12:24 PM]
Hallmark Movies & Mysteries' Original Movie, "Murder, She Baked: A Chocolate Chip Cookie Mystery" Becomes the Network's Most-Watched Film Among W25-54, Households, and Total Viewers
The Hallmark Channel spins the numbers for Saturday, May 2.

[05/05/15 - 08:35 AM]
Monday's Broadcast Ratings: "The Voice" Extends Demo Win Streak to Four Weeks
The Peacock's reality franchise is still the show to beat on Mondays among adults 18-49.

[05/04/15 - 12:03 PM]
Lifetime(R) Original Movie "Cleveland Abduction" Delivers 3.1 Million Viewers in World Premiere
Lifetime spins the numbers for Saturday, May 2.

[05/04/15 - 10:51 AM]
"The Big Bang Theory" Is The Week's Top Program in Viewer and Adult 18-49 Live Plus 7-Day Lift
CBS further spins the numbers for the week of April 13-19.

[05/04/15 - 10:36 AM]
Live + 7 Day Ratings: ABC Has 4 of the Week's Top 10 Biggest Broadcast Gainers in Adults 18-49
ABC further spins the numbers for the week of April 13-19.

[05/04/15 - 08:44 AM]
"A.D. The Bible Continues," "American Odyssey" Maintain 100% of Last Week's 18-49 Ratings
NBC spins the numbers for Sunday, May 3.

[05/04/15 - 08:37 AM]
ABC Wins Its 2nd Straight May Sweep Sunday in Adults 18-49
ABC spins the numbers for Sunday, May 3.

[05/04/15 - 08:34 AM]
Sunday's Broadcast Ratings: "Once Upon a Time," "Secrets & Lies" Top Demos for ABC
The Alphabet is the top broadcast network among adults 18-49 last night.

[05/03/15 - 09:30 AM]
Saturday's Broadcast Ratings: CBS Tops Viewers, Shares Demo Crown with ABC
The Eye's "48 Hours" tops both total viewers and adults 18-49 last night.

[05/03/15 - 09:28 AM]
"Saturday Night Live," With Host Scarlett Johansson, Ranks as the #1 Telecast of the Night on the Big 4 Networks
NBC spins the numbers for Saturday, May 2.

[05/02/15 - 09:23 AM]
"Dateline NBC" Delivers Its Most-Watched Friday in Four Weeks
NBC spins the numbers for Friday, May 1.