or


[02/12/13 - 12:31 PM]
The Hub Delivers Double- and Triple-Digit Growth for Key Original Series Versus a Year Ago and Double-Digit Growth on Saturdays Week-to-Week
The Hub spins the numbers for the week of February 4-10.

[via press release from The Hub]

HUBOOM!!!

THE HUB DELIVERS DOUBLE- AND TRIPLE-DIGIT GROWTH FOR KEY ORIGINAL SERIES VERSUS A YEAR AGO AND DOUBLE-DIGIT GROWTH ON SATURDAYS WEEK-TO-WEEK

LOS ANGELES - The Hub TV Network, the fastest growing children's cable network, delivered impressive double- and triple-digit increases versus a year ago with original episodes of "Littlest Pet Shop" and "Secret Millionaires Club," as well as with primetime movies. Additionally, The Hub is up in key measurements week-to-week on Saturdays with its Saturday Girls block from 7 a.m. - 12 noon ET, and its Huboom Saturdays programming from 12-5 p.m. ET, as well as in primetime.

The Huboom Saturday block (12-5 p.m. ET) saw week-to-week ratings gains thanks to the action-packed adventures of "Animaniacs," "Transformers Rescue Bots," "Ninja Turtles: The Next Mutation," "Superman: The Animated Series," "The Super Hero Squad Show," "Transformers Prime," "Kaijudo: Rise of the Duel Masters," and "Dan Vs."

Week-to-week increases in The Hub's Saturday Girls block (7 a.m. - 12 noon ET) were driven by fan favorites, including "Strawberry Shortcake's Berry Bitty Adventures," "Care Bears: Welcome to Care-a-Lot," "Pound Puppies," "My Little Pony Friendship is Magic," and "Littlest Pet Shop."

Versus Year Ago (all times ET):

A new episode of "Littlest Pet Shop" (Saturday, 11:30 a.m.) earned year-to-year delivery gains among Kids 2-11 (+151%, 213,000), Kids 6-11 (+65%, 99,000), Women 18-49 (+232%, 63,000), Adults 18-49 (+197%, 104,000), Persons 2+ (+157%, 357,000) and Households (+148%, 196,000).

A new episode of the special "Secret Millionaires Club" (Sunday, 9 a.m.) earned year-to-year delivery gains among Kids 2-11 (+3%, 66,000), Women 18-49 (+40%, 28,000), Adults 18-49 (+152%, 53,000), Persons 2+ (+66%, 156,000) and Households (+61%, 121,000).

The Hub's Monday night "The Great Muppet Caper" movie (8 - 10 p.m.), earned year-to-year delivery gains among Kids 2-11 (+20%, 48,000), Women 18-49 (+250%, 35,000), Adults 18-49 (+288%, 62,000), Persons 2+ (+47%, 131,000) and Households (+52%, 99,000).

The Hub's Wednesday night "The Adventures of Rocky & Bullwinkle" movie (8 - 11 p.m.), earned delivery gains against the year-to-date average among Kids 2-11 (+41%, 55,000), Adults 18-49 (+38%, 58,000) and Persons 2+ (+25%, 146,000).

In Total Day, The Hub earned year-to-year delivery gains among Kids 2-11 (+28%, 50,000), Kids 6-11 (+28%, 23,000), Women 18-49 (+47%, 22,000), Adults 18-49 (+26%, 39,000), Persons 2+ (+24%, 110,000) and Households (+13%, 72,000).

In Prime (Monday - Sunday, 8 p.m. - 11 p.m. ET), The Hub earned year-to-year delivery gains among Kids 2-11 (+14%, 50,000), Women 18-49 (+15%, 30,000), Adults 18-49 (+20%, 53,000), Persons 2+ (+15%, 144,000) and Households (+13%, 94,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 2/6/12-2/12/12, growth by delivery)

Week-to-Week (all times ET):

Versus a week ago, Huboom Saturdays (12-5 p.m.) saw delivery gains in Kids 2-11 (+29%, 106,000), Kids 6-11 (+40%, 28,000) and Boys 6-11 (+58%, 19,000).

Saturday Girls (7 a.m.-12 noon) delivered week-to-week increases in Kids 2-11 (+2%, 126,000).

"R.L. Stine's The Haunting Hour: The Series" and "Goosebumps" (Saturday, 5-7 p.m.) were up week-to-week in Kids 2-11 (+7%, 79,000) and Kids 6-11 (+39%, 50,000).

The Friday Movie, "Zathura: A Space Adventure" (9-11 p.m.) was up versus a week ago in Kids 6-11 (+20%, 91,000), Adults 25-54 (+13%, 90,000), and Women 25-54 (+36%, 53,000).

(Source: The Nielsen Company, program based dayparts, most current, 2/4/13-2/10/13 vs. 1/28/13-2/3/13, growth by delivery)

About The Hub TV Network

THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and is available in nearly 72 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.

Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork





  [february 2013]  
S
M
T
W
T
F
S
     


· DAN VS (HUB)
· KAIJUDO (HUB)
· RL STINE'S THE HAUNTING HOUR: THE SERIES (DFC)
· TRANSFORMERS: PRIME (HUB)





most recent ratings | view all posts
[08/29/16 - 12:29 PM]
"Flip or Flop" Helps Deliver More Than Seven Million Total Viewers to HGTV
HGTV spins the numbers for Thursday, August 25.

[08/29/16 - 08:49 AM]
Sunday's Broadcast Ratings: NFL Preseason Boosts NBC, FOX
The Peacock wins the night among adults 18-49.

[08/28/16 - 08:26 AM]
Saturday's Broadcast Ratings: NFL Preseason Wins Again for CBS
The Eye takes home top honors among total viewers and adults 18-49.

[08/28/16 - 08:23 AM]
"Aquarius" Matches Its Season High in 18-49; Highest Ever for a Saturday Telecast
NBC spins the numbers for Saturday, August 27.

[08/27/16 - 09:00 AM]
Friday's Broadcast Ratings: CBS, NFL Preseason Snap NBC's Win Streak
The Eye wins the evening in both total viewers and adults 18-49.

[08/26/16 - 01:59 PM]
Post-Olympic "Voice" Jumps 2.5 Million Viewers in Live + 3, Biggest Lift of the Week Across All Networks
NBC further spins the numbers for the week of August 15-21.

[08/26/16 - 11:10 AM]
Hallmark Channel's "Chesapeake Shores" Increases Viewership with Episode Two
The Hallmark Channel spins the numbers for the week of August 15-21.

[08/26/16 - 09:19 AM]
Thursday's Broadcast Ratings: NBC Tops Demos with NFL Preseason
The Peacock continues its win streak among adults 18-49.

[08/25/16 - 10:44 AM]
HBO's "The Night Of" Heads Into Finale with Strong Momentum Averaging 7 Million Viewers
HBO spins the numbers for the summer to date.

[08/25/16 - 09:24 AM]
Wednesday's Broadcast Ratings: NBC, "Got Talent" Seal Another Victory
The Peacock continues its win streak among total viewers and adults 18-49.

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.

[08/23/16 - 11:19 AM]
Starz Original Series "Power" and "Survivor's Remorse" Continue Record-Breaking Third Seasons in Week 6
Starz spins the numbers for the season to date.

[08/23/16 - 08:37 AM]
Monday's Broadcast Ratings: "Ninja Warrior," "Running Wild" Return on Top for NBC
The Peacock keeps its win streak alive post-Olympics among total viewers and adults 18-49.

[08/22/16 - 02:07 PM]
NBC's Rio Olympics Is the Most Successful Media Event in History
NBC further spins the numbers for its coverage to date.

[08/22/16 - 09:07 AM]
Sunday's Broadcast Ratings: NBC, Olympic Games Wrap on Top
The Peacock takes home yet another victory among total viewers and adults 18-49.