[03/04/13 - 09:28 AM]
"The Amazing Race" Is Sunday's Top Broadcast in Adults 18-49
CBS spins the numbers for Sunday, March 3.

[via press release from CBS]


"Race" Leaps +31% in Viewers and +26% in Adults 18-49 from Last Week

"The Good Wife" Posts Gains in Viewers and Demos From Last Original Episode and Tops the First Hour of ABC's Heavily Promoted Premiere of "Red Widow"

"The Mentalist" Places First in Viewers, Also Ahead of "Red Widow"

CBS Places First on Sunday in Viewers, Adults 18-49 and Adults 25-54

THE AMAZING RACE posted significant week-to-week growth in viewers and key demographics, topping the night's broadcast competition in adults 18-49, according to Nielsen preliminary live plus same day ratings for March 3.

60 MINUTES was first in households (7.7/13), viewers (11.95m), adults 25-54 (2.7/07) and adults 18-49 (1.7/05).

THE AMAZING RACE was first in households (5.4/08), viewers (9.12m), adults 25-54 (3.2/07) and adults 18-49 (2.4/06). Compared to last week, THE AMAZING RACE 22 was up +32% in households (from 4.1/06), +19% in adults 25-54 (from 2.7/06), +26% in adults 18-49 (from 1.9/04) and added +2.17m viewers (from 6.95m, +31%).

THE GOOD WIFE was first in households (5.9/09), viewers (8.94m) and adults 25-54 (2.3/05), and tied for second in adults 18-49 (1.6/04, with NBC). Compared to the last first-run episode on Feb. 17, 2013, THE GOOD WIFE was up +7% in households (from 5.5/08), +15% in adults 25-54 (from 2.0/04), +23% in adults 18-49 (from 1.3/03) and added +590,000 viewers (from 8.35m, +7%). THE GOOD WIFE topped the first hour of ABC's heavily promoted premiere of "Red Widow" in all key measures.

At 10:00 PM, THE MENTALIST was first in households (6.0/10) and viewers (9.10m), and was second in both adults 25-54 (2.2/05) and adults 18-49 (1.5/04). THE MENTALIST also finished ahead of "Red Widow" in viewers and key demos.

For the night, CBS was first in households (6.2/10), viewers (9.77m) and adults 25-54 (2.6/06), and tied for first in adults 18-49 (1.8/05, with FOX).

  [march 2013]  


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