Ratings Report, Week of February 18, 2013
(National Live + Same Day Program Ratings)
"Katie" is the No. 1 Freshman Syndicated Talker for the 24th Consecutive Week
"Katie" Builds Week to Week by 6% in Homes and by 6% in Total Viewers
Of 18 Syndicated Talk Shows on the Market, "Katie" Ranks Among the Top-Tier
And Qualifies as Television's Biggest New Talker Since 2009
"Katie" National Ratings - Week 24
Based on National ratings for the week of February 18, 2013, "Katie" stood as the No. 1 new syndicated talker for the 24th week in a row (on every week since its debut) in Households (1.9 rating) and Total Viewers (2.508 million).
· "Katie" grew week to week by 6% in Households (1.9 rating vs. 1.8 rating) and by 6% in Total Viewers (2.508 million vs. 2.363 million).
· Of 18 syndicated talk shows currently on the market, freshman "Katie" ranks among the top-tier across key measures: Households (No. 6 - 1.9 rating), Total Viewers (No. 6 - 2.530 million) and Women 25-54 (No. 6 - 1.0 rating). Overall, "Katie" is TV's strongest new syndie talker in 3 years - since "Dr. Oz" in 2009.
"Katie" is executive-produced by Katie Couric and Michael Morrison and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels, Michael Bass, Matt Strauss and Ethan Nelson and the program is directed by Joseph Terry.
Source: The Nielsen Company, National Live + Same Day Program Ratings, week of 02/18/13. Season to date rankings based on National Most Current Program Ratings 9/10/12-02/24/13.