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[03/11/13 - 08:28 AM]
Sunday's Broadcast Ratings: CBS, FOX Share Demo Crown
By The Futon Critic Staff (TFC)

nielsen ratings
(fast national numbers for sunday, march 10, 2013)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night:

CBS (9.770 million viewers, #1; adults 18-49: 1.8, #T1) was the most-watched network on Sunday thanks to new episodes of "60 Minutes" (11.352 million viewers, #1; adults 18-49: 1.6, #T9), "The Amazing Race 22" (9.230 million viewers, #3; adults 18-49: 2.3, #2), "The Good Wife" (9.077 million viewers, #4; adults 18-49: 1.5, #12) and "The Mentalist" (9.422 million viewers, #2; adults 18-49: 1.6, #T9).

FOX (3.911 million viewers, #3; adults 18-49: 1.8, #T1) however shared the demo crown was its mix of a "Bob's Burgers" (2.141 million viewers, #16; adults 18-49: 0.9, #15) repeat followed by originals from "American Dad" (3.291 million viewers, #14; adults 18-49: 1.6, #T9), "The Simpsons" (4.874 million viewers, #11; adults 18-49: 2.2, #T3), "The Cleveland Show" (4.056 million viewers, #12; adults 18-49: 1.8, #T6), "Family Guy" (5.245 million viewers, #9; adults 18-49: 2.6, #1) and "Bob's Burgers" (3.861 million viewers, #13; adults 18-49: 1.8, #T6).

Next up was ABC (6.477 million viewers, #2; adults 18-49: 1.7, #3) with fresh installments of "America's Funniest Home Videos" (6.311 million viewers, #7; adults 18-49: 1.4, #13), "Once Upon a Time" (7.449 million viewers, #5; adults 18-49: 2.2, #T3), "Revenge" (6.833 million viewers, #6; adults 18-49: 2.0, #5) and "Red Widow" (5.315 million viewers, #8; adults 18-49: 1.2, #14).

And finally, an encore of "The Celebrity Apprentice" (2.540 million viewers, #15; adults 18-49: 0.8, #16) and a new "The Celebrity Apprentice" (4.970 million viewers, #10; adults 18-49: 1.7, #8) closed out the night on NBC (3.755 million viewers, #4; adults 18-49: 1.3, #4).

Week-to-week changes (adults 18-49):
+33.33% - Revenge
+8.33% - Family Guy (vs. 2/17/13)
+6.67% - The Mentalist
+6.25% - The Celebrity Apprentice
+5.88% - Bob's Burgers
+4.76% - Once Upon a Time
-4.17% - The Amazing Race 22
-4.35% - The Simpsons
-5.26% - The Cleveland Show
-5.88% - 60 Minutes
-6.25% - The Good Wife
-12.50% - America's Funniest Home Videos
-14.29% - Red Widow
-15.79% - American Dad (vs. 2/17/13)

Year-to-year changes (adults 18-49):
+7.69% - America's Funniest Home Videos
0.00% - 60 Minutes
0.00% - American Dad (vs. The Cleveland Show)
-4.35% - The Simpsons
-5.26% - The Cleveland Show (vs. Bob's Burgers)
-7.14% - Family Guy
-11.76% - The Good Wife
-15.00% - The Celebrity Apprentice
-17.86% - The Amazing Race 22
-18.18% - Bob's Burgers (vs. American Dad)
-20.00% - Revenge (vs. Desperate Housewives)
-21.43% - Once Upon a Time
-23.81% - The Mentalist (vs. CSI: Miami)
-47.83% - Red Widow (vs. GCB)


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (3/11/12):

ABC (7.79 million viewers, #2; adults 18-49: 2.3, #1) claimed top honors on Sunday with its mix of "America's Funniest Home Videos" (6.49 million viewers, #9; adults 18-49: 1.3, #14), "Once Upon a Time" (9.12 million viewers, #5; adults 18-49: 2.8, #T1) - a series low, "Desperate Housewives" (8.29 million viewers, #7; adults 18-49: 2.5, #4) and week two of "GCB" (7.25 million viewers, #8; adults 18-49: 2.3, #T5).

CBS (10.08 million viewers, #1; adults 18-49: 2.1, #2) however was the most-watched network with new episodes of "60 Minutes" (10.26 million viewers, #2; adults 18-49: 1.6, #T12), "The Amazing Race 20" (9.71 million viewers, #4; adults 18-49: 2.8, #T1), "The Good Wife" (9.82 million viewers, #3; adults 18-49: 1.7, #11) - a series low - and "CSI: Miami" (10.54 million viewers, #1; adults 18-49: 2.1, #8).

Next up was FOX (4.26 million viewers, #4; adults 18-49: 2.0, #3) with an encore of "The Simpsons" (2.80 million viewers, #17; adults 18-49: 1.2, #15) followed by new episodes of "The Cleveland Show" (3.32 million viewers, #16; adults 18-49: 1.6, #T12), "The Simpsons" (4.96 million viewers, #12; adults 18-49: 2.3, #T5), the return of "Bob's Burgers" (4.03 million viewers, #15; adults 18-49: 1.9, #10) and fresh installments of "Family Guy" (5.82 million viewers, #11; adults 18-49: 2.8, #T1) and "American Dad" (4.64 million viewers, #14; adults 18-49: 2.2, #7).

And finally, NBC (6.60 million viewers, #3; adults 18-49: 1.5, #4) closed out the evening with its mix of "Dateline NBC" (4.71 million viewers, #13; adults 18-49: 0.9, #17), the return of "Harry's Law" (8.87 million viewers, #6; adults 18-49: 1.1, #16) - tied for its series low - and "The Celebrity Apprentice" (6.41 million viewers, #10; adults 18-49: 2.0, #9).

Week-to-week changes (adults 18-49):
+5.00% - CSI: Miami
+4.76% - American Dad
+4.55% - GCB
0.00% - The Amazing Race 20
0.00% - Family Guy
0.00% - Desperate Housewives
0.00% - 60 Minutes
0.00% - The Cleveland Show
0.00% - Harry's Law (vs. 1/18/12)
-5.56% - The Good Wife
-8.00% - The Simpsons
-10.00% - Dateline NBC
-17.65% - Once Upon a Time
-28.57% - The Celebrity Apprentice
-40.91% - America's Funniest Home Videos

Year-to-year changes (adults 18-49):
+187.50% - GCB (vs. Brothers & Sisters (Repeat))
+108.33% - Desperate Housewives
+33.33% - The Cleveland Show (vs. American Dad (Repeat))
+12.00% - Family Guy (vs. Family Guy (Repeat))
+7.69% - The Amazing Race 20
+3.70% - Once Upon a Time (vs. Secret Millionaire)
-5.00% - Bob's Burgers
-5.88% - 60 Minutes
-8.00% - The Simpsons
-12.00% - American Dad (vs. The Cleveland Show)
-18.18% - Dateline NBC
-21.43% - Harry's Law (vs. America's Next Great Restaurant)
-22.22% - CSI: Miami
-23.53% - America's Funniest Home Videos
-25.93% - The Celebrity Apprentice
-41.38% - The Good Wife (vs. Undercover Boss)

Source: Nielsen Media Research





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