or


[03/12/13 - 02:20 PM]
Winter Finale of ABC Family's Award Winning "Switched at Birth" Is Monday's #1 Scripted Cable Telecast in Target Demos
ABC Family spins the numbers for Monday, March 11.

[via press release from ABC Family]

Ratings Highlights for Monday, March 11, 2013 Final National Ratings

Winter Finale of "Switched at Birth" is Monday's #1 Scripted Cable TV Telecast in Women 18-34, Women 18-49 and Females 12-34, and Cable TV's #1 Scripted Telecast in the Hour in Adults 18-34, Adults 18-49 and Viewers 12-34

~ Soars by Nearly 1 Million Viewers and by Double Digits in Key Demos in DVR Viewing

"Switched at Birth" (8:00 - 9:00 p.m.)

In its winter finale, ABC Family's award-winning original series "Switched at Birth" ranked as Monday's #1 scripted cable TV telecast in Women 18-34 (471,000/1.4 rating), Women 18-49 (753,000/1.2 rating) and Females 12-34 (745,000/1.6 rating), and cable TV's #1 scripted telecast in the hour in Adults 18-34 (612,000/0.9 rating), Adults 18-49 (958,000/0.8 rating) and Viewers 12-34 (923,000/1.0 rating).

Week to week, "Switched at Birth" soared by double digits in Adults 18-34 (+15% - 612,000 vs. 530,000), Women 18-34 (+10% - 471,000 vs. 428,000) and Women 18-49 (+10% - 958,000 vs. 871,000), and hit a 5-week high in Total Viewers (1.75 million).

· Based on available full week viewing numbers, "Switched at Birth" generates huge increases, gaining nearly 1 million more Total Viewers (1.7 million to 2.5 million) and surging by double-digit percentages across all target demos, including by 53% in Adults 18-34 (573,000 to 877,000), by 53% in Adults 18-49 (914,000 to 1.4 million) and by 46% in Viewers 12-34 (893,000 to 1.3 million).

Source: NTI, U.S. ratings. 3/11/11: L+SD; DVR Gains: 1/7/13-2/18/13, L+7; Season TP Rank, 1/7/13-3/11/13, most current.





  [march 2013]  
S
M
T
W
T
F
S
     


· SWITCHED AT BIRTH (FREEFORM)





most recent ratings | view all posts
[08/26/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 17
"Reacher," "Sterling Point," "Ride or Die," "Off Campus," and "The Traitors" led all original series worldwide.

[08/26/26 - 08:00 AM]
Fever-Sky on "Sunday Night Basketball" on NBC and Peacock Is the Most-Watched WNBA Regular-Season Game Since Opening Weekend of League's Inaugural 1997 Season
The game peaked at 3.82 million viewers.

[08/25/26 - 03:10 PM]
ESPN Delivered Its Second Most-Watched MLB Little League Classic Ever!
The audience peaked at 2.2 million viewers during the 9:45 p.m. ET quarter-hour.

[08/25/26 - 03:03 PM]
FOX Saturday Baseball Stays Hot with 3,079,000 Viewers, Most-Watched MLB Telecast of the Week on Any Network
The network's coverage reached a peak audience of 3,779,000 viewers from 9:45 - 10 PM ET.

[08/25/26 - 02:20 PM]
FOX Sports Scores Landslide Win with Freedom 250
Coverage reached a peak viewership of 3,482,000 viewers from 2:30-2:45 PM ET.

[08/25/26 - 12:58 PM]
"Who Wants to Be a Millionaire" Dominates During Show's Summer Run - Jumping Over Last Year's Average by +9%
The series also stands as Wednesday's No. 1 primetime program among Total Viewers in each of its five weeks.

[08/25/26 - 12:01 PM]
Netflix Top 10: Week of August 17 - "Outer Banks" Strikes Gold at No. 1 in This Week's Top 10
"My Brilliant Career" traversed the Australian bush to land at No. 2 on the English TV list with 4.7 million views.

[08/21/26 - 01:01 PM]
ABC News Ranks No. 1 in Total Viewers Across Friday Night and Late-Night
"20/20" turned in double-digit gains year to year in all key target demos.

[08/20/26 - 02:11 PM]
"Lanterns" Debuts Among HBO Max's Biggest Series Premieres with 9.3M Global Viewers
The light shines bright.

[08/19/26 - 12:01 PM]
Top 10 Most-Watched Prime Original Films & Series for the Week of August 10
"Reacher," "Sterling Point," "Off Campus," "The Traitors," and "Elle" led all original series worldwide.

[08/19/26 - 10:02 AM]
2026 Little League Baseball Region Tournaments Deliver Largest Audience Since 2009
The Metro Region Championship matchup between Darien, Conn., and Bayonne, N.J., on August 14 averaged 1.2 million viewers, making it the third most-watched Little League Baseball Region Tournament game ever.

[08/19/26 - 09:31 AM]
For Third Week in a Row, "Who Wants to Be a Millionaire" Is the No. 1 Primetime Entertainment Program Among Total Viewers
Scoring a new season high among Total Viewers (4.41 million), the August 12 episode earned the show's best performance in over a year.

[08/18/26 - 03:05 PM]
ESPN Delivers Its Most-Watched WNBA Game Ever!
The Atlanta Dream-Indiana Fever matchup averaged 2.6 million viewers on Sunday, August 16.

[08/18/26 - 03:04 PM]
FOX Saturday Baseball Sizzles with Most-Watched MLB Telecast of the Week on Any Network
3,083,000 viewers tuned-in to FOX for a three-game slate highlighted by the Brewers' 4-1 win over the Dodgers in most of the country.

[08/18/26 - 02:43 PM]
FOX IndyCar Celebrates Viewership Win at Markham
913,000 viewers watched Andretti Global racer Marcus Ericsson cap a late-race run through the field to score the win at Markham Sunday on FOX.