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[03/22/13 - 04:44 PM]
Thursday's Cable Ratings: "Swamp People" Holds Off NCAA Onslaught
By The Futon Critic Staff (TFC)

select cable nielsen ratings
(national numbers for thursday, march 21, 2013)

Here are the highlights of 31 ad-sustained programs that aired in primetime on the cable networks last night, courtesy of TravisYanan:

Swamp People (9:00) - History
4.815 million viewers, #1; 2.073 million adults 18-49 (1.6 rating), #1

NCAA Men's Basketball Championship: Harvard vs. New Mexico - TNT
2.415 million viewers, #2; 1.197 million adults 18-49 (0.9 rating), #2

Big Rig Bounty Hunters (10:00) - History
2.406 million viewers, #3; 1.077 million adults 18-49 (0.9 rating), #4

NCAA Men's Basketball Championship: Missouri vs. Colorado State - TBS
2.226 million viewers, #4; 1.107 million adults 18-49 (0.9 rating), #3

Project Runway (9:00, 90 Minutes) - Lifetime
2.192 million viewers, #5; 0.800 million adults 18-49 (0.6 rating), #11

NCAA Men's Basketball Championship: California vs. UNLV - truTV
2.090 million viewers, #6; 1.035 million adults 18-49 (0.8 rating), #5

NCAA Men's Basketball Championship: North Carolina vs. Louisville - TBS
1.996 million viewers, #7; 0.935 million adults 18-49 (0.7 rating), #8

The First 48 (9:00) - A&E
1.810 million viewers, #8; 0.887 million adults 18-49 (0.7 rating), #9

After the First 48 (10:00) - A&E
1.643 million viewers, #9; 0.819 million adults 18-49 (0.6 rating), #10

Ridiculousness (10:00) - MTV
1.580 million viewers, #10; 1.024 million adults 18-49 (0.8 rating), #6

Incredible Crew (8:00) - Cartoon
1.568 million viewers, #11; 0.300 million adults 18-49 (0.2 rating), #25

NCAA Men's Basketball Championship: Belmont vs. Arizona - TNT
1.544 million viewers, #12; 0.736 million adults 18-49 (0.6 rating), #12

Auction Kings (9:30) - Discovery
1.507 million viewers, #13; 0.477 million adults 18-49 (0.4 rating), #18

Impact Wrestling (8:00) - Spike TV
1.387 million viewers, #14; 0.643 million adults 18-49 (0.5 rating), #13

Archer (10:00) - FX
1.367 million viewers, #15; 0.987 million adults 18-49 (0.8 rating), #7

Auction Kings (9:00) - Discovery
1.278 million viewers, #16; 0.408 million adults 18-49 (0.3 rating), #20

Property Wars (10:00) - Discovery
1.251 million viewers, #17; 0.528 million adults 18-49 (0.4 rating), #16

NCAA Men's Basketball Championship: Montana vs. Syracuse - truTV
1.185 million viewers, #18; 0.512 million adults 18-49 (0.4 rating), #17

The American Bible Challenge (9:00) - GSN
1.152 million viewers, #19; 0.262 million adults 18-49 (0.2 rating), #28

Property Wars (10:30) - Discovery
1.046 million viewers, #20; 0.430 million adults 18-49 (0.3 rating), #19

What Not to Wear - TLC
1.020 million viewers, #21; 0.365 million adults 18-49 (0.3 rating), #24

Failosophy (10:30) - MTV
0.930 million viewers, #22; 0.547 million adults 18-49 (0.4 rating), #14

North Woods Law (10:00) - Animal Planet
0.759 million viewers, #23; 0.278 million adults 18-49 (0.2 rating), #27

Legit (10:30) - FX
0.757 million viewers, #24; 0.543 million adults 18-49 (0.4 rating), #15

Bellator MMA Live - Spike TV
0.748 million viewers, #25; 0.375 million adults 18-49 (0.3 rating), #23

Freakshow (9:30) - AMC
0.741 million viewers, #26; 0.382 million adults 18-49 (0.3 rating), #22

Comic Book Men (10:00) - AMC
0.595 million viewers, #27; 0.393 million adults 18-49 (0.3 rating), #21

Battleground: Rhino Wars (9:00) - Animal Planet
0.566 million viewers, #28; 0.215 million adults 18-49 (0.2 rating), #30

The Ben Show - Comedy Central
0.442 million viewers, #29; 0.280 million adults 18-49 (0.2 rating), #26

Nathan for You - Comedy Central
0.394 million viewers, #30; 0.247 million adults 18-49 (0.2 rating), #29

Why We Laugh: Funny Women - Showtime
0.189 million viewers, #31; 0.080 million adults 18-49 (0.1 rating), #31

Source: Nielsen Media Research





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