or


[09/25/13 - 08:23 AM]
ABC's Opener of "Marvel's Agents of S.H.I.E.L.D" Is TV's #1 Drama Debut in 4 Years
ABC spins the numbers for Tuesday, September 24.

[via press release from ABC]

ABC's Opener of "Marvel's Agents of S.H.I.E.L.D" Is TV's #1 Drama Debut in 4 Years

In the 8pm hour, ABC's series debut of Marvel's Agents of S.H.I.E.L.D opened a strong #1 in the time period with Adults 18-49, defeating NBC's Tuesday premiere of The Voice by 15% and CBS' season premiere of NCIS by 35%, to qualify as TV's highest rated drama debut in nearly 4 years - since 11/3/09. It was Tuesday's #1 TV show in Adults 18-49 (tie) and across all key Men demographics (M18-34/M18-49/M25-54). Despite the strong competition, the self-starting ABC drama gained young adults from its first half-hour to it second half-hour.

Please Note: On top of its big Live + Same Day numbers, Marvel's Agents of S.H.I.E.L.D is expected to get a big lift from TV playback, considering its young-skewing audience. Well ahead of its debut this past weekend, the new show surpassed 1 million Facebook fans.

The season's #1 new comedy in Adults 18-49, the series premiere of The Goldbergs at 9pm beat Fox's New Girl by 52% and topped last fall's premiere of Happy Endings in the half-hour hour by 78%. It was TV's top-rated comedy debut in over 1 year and ABC's highest-rated in 2 years - since 9/11/12 and 10/11/11, respectively.

At 9:30pm among Adults 18-49, the debut of ABC's Trophy Wife defeated Fox's The Mindy Project by 53% and outdelivered the year-ago fall premiere of Don't Trust the B---- in Apt 23 by 35%.

...more to come

Quick Take for Tuesday, September 24, 2013 (Fast Affiliate Live + Same Day Ratings)

Up 45% Year to Year, ABC Delivers its Best Season Opening Tuesday in 3 Years

Ranking No. 1 on the Night, ABC's "Marvel's Agents of S.H.I.E.L.D" Qualifies as TV's Top-Rated Drama Premiere in Nearly 4 Years

ABC's "The Goldbergs" is TV's Highest-Rated Comedy Debut in Over 1 Year

"Trophy Wife" Dominates its Comedy Competition on Fox and Boosts its Time Slot

"Lucky 7" Grows over ABC's Most-Recent Drama Premiere in the Time Period

Tuesday Night (8:00-11:00 p.m.)

With its Tuesday debuts, ABC was up by 45% in Adults 18-49 over the year-ago night (2.9/8 vs. 2.0/6) to deliver its strongest performance on the opening Tuesday of a season in 3 years - since 9/21/10.

"Marvel's Agents of S.H.I.E.L.D" (8:00-9:00 p.m.)

In the 8:00 p.m. hour, ABC's series debut of "Marvel's Agents of S.H.I.E.L.D" opened a strong No. 1 in the time period with Adults 18-49 (4.6/14), defeating NBC's Tuesday premiere of "The Voice" by 15% (4.0/12) and CBS' season premiere of "NCIS" by 35% (3.4/10), to qualify as TV's highest rated drama debut in nearly 4 years - since 11/3/09. It was also Tuesday's No. 1 TV show in Adults 18-49 (tie) and across all key Men demographics (M18-34/M18-49/M25-54). And despite the strong competition, the self-starting ABC drama gained young adults from its first half-hour to its second half-hour.

Please Note: On top of its big Live + Same Day numbers, "Marvel's Agents of S.H.I.E.L.D" is expected to get a big lift from TV playback, considering its young-skewing audience. Well ahead of its debut this past weekend, the new show surpassed 1 million Facebook fans.

"The Goldbergs" (9:00-9:30 p.m.)

The season's No. 1 new comedy in Adults 18-49 and the top-rated comedy of the night, ABC's series premiere of "The Goldbergs" (3.2/9) at 9:00 p.m. beat Fox's "New Girl" by 52% (2.1/6) and topped last fall's premiere of "Happy Endings" in the half-hour hour by 78% (1.8/5 on 10/23/12). It ranked as TV's top-rated comedy debut in over 1 year and ABC's highest-rated in 2 years - since 9/11/12 and 10/11/11, respectively. In addition, "The Goldbergs" posted ABC's highest rating in the half-hour with entertainment programming since Fall 2011 - since 11/22/11.

"Trophy Wife" (9:30-10:00 p.m.)

At 9:30 p.m. among Adults 18-49, the debut of ABC's "Trophy Wife" (2.3/6) defeated Fox's "The Mindy Project" by 53% (1.5/5) and outdelivered the year-ago fall premiere of "Don't Trust the B---- in Apt 23" by 35% (1.7/4 on 10/23/12).

"Lucky 7" (10:00-11:00 p.m.)

During the 10 o'clock hour, ABC's debut of "Lucky 7" was up over the Net's most-recent drama premiere in the time period by 8% in Adults 18-49 (1.3/4 vs. 1.2/3 for "Body of Proof" on 2/19/13).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 48% currently, from 45% at the same point in 2012. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company (Fast Affiliate Live + Same Day Ratings), 09/24/13.





  [september 2013]  
S
M
T
W
T
F
S


· DON'T TRUST THE BITCH IN APARTMENT 23 (ABC)
· GOLDBERGS, THE (ABC)
· HAPPY ENDINGS (ABC)
· MARVEL'S AGENTS OF SHIELD (ABC)
· MINDY PROJECT, THE (HULU)
· NCIS (CBS)
· NEW GIRL (FOX)
· TROPHY WIFE (ABC)
· VOICE, THE (NBC)





most recent ratings | view all posts
[12/16/17 - 08:26 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Off Competition
The Eye edges NBC in both total viewers and adults 18-49.

[12/15/17 - 08:35 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Keep Demo Crown
The Peacock tops the night among adults 18-49 while CBS is the most-watched broadcaster.

[12/14/17 - 09:32 AM]
CMT Wraps 2017 with 53 Straight Weeks of Growth, Besting Every Channel in Ad-Supported Cable to Notch the Longest Active Growth Streak
CMT further spins the numbers for the year to date.

[12/14/17 - 08:11 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos in Fall Finale Showdown
The network leads the night among adults 18-49 while CBS tops the charts in total viewers.

[12/13/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC, "The Voice" Hold Off the Demo Competition
The Peacock's reality franchise is the night's top draw among adults 18-49.

[12/12/17 - 08:16 AM]
Monday's Broadcast Ratings: "The Voice" Keeps NBC on Top in Viewers, Demos
The Peacock holds off the competition in both categories last night.

[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.