or


[11/13/13 - 12:05 PM]
"Vanilla Ice Goes Amish" Finishes on Top at DIY Network
DIY Network spins the numbers for Saturday, November 9.

[via press release from DIY]

"VANILLA ICE GOES AMISH" FINISHES ON TOP AT DIY NETWORK

New York [For Immediate Release - November 13, 2013] DIY Network's breakout series Vanilla Ice Goes Amish ended its first season on Saturday, November 9, at 10 p.m. ET/PT as the #1 regularly scheduled primetime series among all key adult and female demos on the network in 2013. It also attracted one of the most upscale audiences on DIY Network, ranking as the #2 upscale program among M25-54 - behind the pop icon and knock-out home renovator's other series, Vanilla Ice Project. During the season, more than 6.6 million viewers tuned in to watch as Vanilla Ice and an Amish team tackled construction projects ranging from a kitchen reconstruction to an old-school barn-raising.

Vanilla Ice Goes Amish saw triple-digit growth versus all benchmarks, including a 209% increase among P25-54 ratings versus the prior 13-week average. According to Trendrr, the series premiere on Saturday, October 12, also generated buzz on social media - it was the 14th most buzzed about program on cable that day making it the most buzzed about DIY Network program in October. In addition, the show page was one of the top-viewed on DIYNetwork.com in October.

"Vanilla Ice Goes Amish worked as well as it did because he is charismatic and engaging, was adept at embracing the Amish lifestyle, and was open to learning from the best craftsmen in the business," said Steven Lerner, senior vice president, programming and production, HGTV and DIY Network. "The performance of the series exceeded our expectations and, fortunately, many of our advertisers had the foresight to sign on early for this classic 'fish out of water' programming concept."

Sponsors included Duplicolor, Euro-Pro Shark, Liberty Mutual Insurance, Lumber Liquidators and Wendy's.

In Vanilla Ice Goes Amish, Vanilla Ice put away his smartphone and home improvement gadgets, and instead immersed himself in traditional Amish family life -- bonding with people who taught him the traditions, practices and trades that have made the Amish one of the most mysterious and misunderstood groups in the world. Vanilla Ice Goes Amish is produced by Juma Entertainment.

About DIY Network

DIY Network, from the makers of HGTV and Food Network, is the go-to destination for rip-up, knock-out home improvement television. Currently in more than 58 million homes, DIY Network's programming covers a broad range of categories, including home improvement and landscaping. The network's award-winning website, DIYNetwork.com, consistently ranks among America's top home and garden Internet destinations for entertaining videos, home improvement advice, step-by-step instructions, message boards, blogs, an interactive program guide and more. Headquartered in Knoxville, Tenn., DIY Network is wholly owned by Scripps Networks Interactive, Inc. (SNI).





  [november 2013]  
S
M
T
W
T
F
S
     


· VANILLA ICE GOES AMISH (DIY)





most recent ratings | view all posts
[08/09/20 - 09:18 AM]
Saturday's Broadcast Ratings: CBS, PGA Championship Lead Sports Showdown
The Eye's primetime coverage holds off the NHL on NBC and PBC on FOX.

[08/08/20 - 08:29 AM]
Friday's Broadcast Ratings: FOX, "WWE SmackDown" Lead Demo Race
The network's latest installment leads a low key night among adults 18-49.

[08/07/20 - 08:12 AM]
Thursday's Broadcast Ratings: Originals Keep ABC on Top in Demos
The Alphabet's "To Tell the Truth" leads the night among adults 18-49.

[08/06/20 - 08:27 AM]
Wednesday's Broadcast Ratings: "Big Brother" Returns on Top for CBS
The Eye pulls in front among both total viewers and adults 18-49.

[08/05/20 - 08:12 AM]
Tuesday's Broadcast Ratings: "America's Got Talent" Special Tops Charts for NBC
The show's 15th anniversary special leads the night in both total viewers and adults 18-49.

[08/04/20 - 02:46 PM]
"Space Launch Live: Splashdown" Multiplatform Event Skyrockets to #1 in the Ratings for Discovery
Discovery Channel spins the numbers for Sunday, August 2.

[08/04/20 - 08:09 AM]
Monday's Broadcast Ratings: "The Titan Games" Wins Demo Race for NBC
The network remains on top among adults 18-49 while CBS is the most-watched broadcaster.

[08/03/20 - 08:15 AM]
Sunday's Broadcast Ratings: ABC Gets Boost from NBA Special
The Alphabet leads the demo race with its coverage of Milwaukee Bucks vs. Houston Rockets.

[08/02/20 - 09:03 AM]
Saturday's Broadcast Ratings: MLB, NHL Top Demos for FOX, NBC
CBS however is the most-watched network overall last night.

[08/01/20 - 08:40 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Puts FOX on Top in Demos
The network again takes home the adults 18-49 crown while CBS remains the most-watched broadcaster.

[07/31/20 - 01:01 PM]
"Wynonna Earp" Returns with a Vengeance on Syfy with 1.2 Million Views For the Season 4 Premiere
Syfy further spins the numbers for Sunday, July 26.

[07/31/20 - 01:00 PM]
Syfy Wire's Original Documentary "Todd McFarlane: Like Hell I Won't" Content Has Achieved Over 1.4 Million Views and Counting
Syfy further spins the numbers for Saturday, July 25.

[07/31/20 - 08:12 AM]
Thursday's Broadcast Ratings: ABC Originals Hold Onto Demo Crown
"Holey Moley" and "To Tell the Truth" spark another victory among adults 18-49.

[07/30/20 - 08:21 AM]
Wednesday's Broadcast Ratings: NBC Tops Viewers; Splits Demos with CBS, FOX
NBC has been the most-watched network for 10 consecutive Wednesdays.

[07/29/20 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC Holds Onto Top Spots with "America's Got Talent"
The network cruises to another victory in total viewers and adults 18-49.