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[11/23/13 - 08:45 AM]
Friday's Broadcast Ratings: CBS Tops Viewers, Splits Demos with ABC
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (11/22/13):

CBS (9.441 million viewers, #1; adults 18-49: 1.5, #T1) was the most-watched network on Friday with its usual mix of "Undercover Boss" (6.863 million viewers, #4; adults 18-49: 1.4, #6), "Hawaii Five-0" (9.757 million viewers, #2; adults 18-49: 1.5, #T3) and "Blue Bloods" (11.701 million viewers, #1; adults 18-49: 1.5, #T3).

ABC (6.167 million viewers, #2; adults 18-49: 1.5, #T1) however shared top demo honors with its lineup of "Last Man Standing" (6.162 million viewers, #6; adults 18-49: 1.2, #7), "The Neighbors" (3.967 million viewers, #10; adults 18-49: 0.9, #T10), "Shark Tank" (6.913 million viewers, #3; adults 18-49: 1.8, #1) and "20/20" (6.523 million viewers, #5; adults 18-49: 1.6, #2).

Next up was NBC (5.644 million viewers, #3; adults 18-49: 1.1, #T3) with a new "Dateline NBC" (5.392 million viewers, #9; adults 18-49: 1.1, #T8) and the special "Where Were You: The Day JFK Died" (5.770 million viewers, #7; adults 18-49: 1.1, #T8).

Meanwhile, FOX (4.016 million viewers, #4; adults 18-49: 1.1, #T3) offered up originals from "Bones" (5.668 million viewers, #8; adults 18-49: 1.5, #T3), "Raising Hope" (2.477 million viewers, #11; adults 18-49: 0.9, #T10) and another "Raising Hope" (2.251 million viewers, #12; adults 18-49: 0.8, #12).

And finally, a new "The Carrie Diaries" (0.719 million viewers, #14; adults 18-49: 0.3, #13) and the return of "Nikita" (0.732 million viewers, #13; adults 18-49: 0.2, #14) on The CW (0.726 million viewers, #5; adults 18-49: 0.3, #5) closed out the night. In the netlet's target demo (women 18-34), "Carrie" delivered a 0.4 rating at 8:00/7:00c and "Nikita" a 0.2 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+28.57% - Raising Hope - 9:00
+25.00% - Bones
+23.08% - 20/20
+14.29% - Raising Hope - 9:30
+7.14% - Blue Bloods
+5.88% - Shark Tank
0.00% - The Neighbors
0.00% - Hawaii Five-0
0.00% - Dateline NBC
-7.69% - Last Man Standing
-12.50% - Undercover Boss
-25.00% - The Carrie Diaries

Year-to-year changes (adults 18-49):
+200.00% - Bones (vs. Happiness Is a Warm Blanket, Charlie Brown (Repeat))
+114.29% - Blue Bloods (vs. Person to Person)
+57.89% - Hawaii Five-0 (vs. hoops&yoyo Ruin Christmas (Repeat)/It's a SpongeBob Christmas!)
+38.46% - Shark Tank (vs. Shark Tank (Repeat))
+10.00% - Dateline NBC (vs. National Dog Show Presented by Purina (Repeat))
+10.00% - Where Were You: The Day JFK Died (vs. National Dog Show Presented by Purina (Repeat)/Dateline NBC)
+6.67% - 20/20
0.00% - Raising Hope - 9:00 (vs. The Simpsons (Repeat))
-11.11% - Raising Hope - 9:30 (vs. The Simpsons (Repeat))
-14.29% - Last Man Standing
-22.22% - Undercover Boss (vs. Frosty the Snowman (Repeat)/Frosty Returns (Repeat))
-35.71% - The Neighbors (vs. Malibu Country)
-40.00% - The Carrie Diaries (vs. Grandma Got Run Over by a Reindeer (Repeat))
-60.00% - Nikita (vs. The Happy Elf (Repeat))

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.9/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.2/6 with an encore.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.5/3; and "Jimmy Kimmel Live," 0.8/4 with an encore.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.7/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (11/23/12):

ABC (5.82 million viewers, #1; adults 18-49: 1.4, #1) lead the pack on Black Friday thanks to its mix of "Last Man Standing" (6.71 million viewers, #2; adults 18-49: 1.4, #T4), "Malibu Country" (6.43 million viewers, #3; adults 18-49: 1.4, #T4), a repeat of "Shark Tank" (5.10 million viewers, #6; adults 18-49: 1.3, #6) and "20/20" (5.78 million viewers, #5; adults 18-49: 1.5, #3).

CBS (4.39 million viewers, #3; adults 18-49: 1.1, #2) then took home the silver with its holiday mix of "Frosty the Snowman" (6.88 million viewers, #1; adults 18-49: 2.0, #1), "Frosty Returns" (5.78 million viewers, #4; adults 18-49: 1.6, #2), "hoops&yoyo Ruin Christmas" (4.01 million viewers, #9; adults 18-49: 1.0, #T7), "It's a SpongeBob Christmas!" (3.63 million viewers, #10; adults 18-49: 0.9, #T10) and "Person to Person" (3.02 million viewers, #11; adults 18-49: 0.7, #13).

Next up was NBC (4.81 million viewers, #2; adults 18-49: 1.0, #3) with a primetime encore of the "National Dog Show Presented by Purina" (4.85 million viewers, #7; adults 18-49: 1.0, #T7) and a new "Dateline NBC" (4.72 million viewers, #8; adults 18-49: 1.0, #T7).

Meanwhile, FOX (2.01 million viewers, #4; adults 18-49: 0.7, #4) offered up encores of "Happiness Is a Warm Blanket, Charlie Brown" (1.78 million viewers, #14; adults 18-49: 0.5, #T14), "The Simpsons" (2.30 million viewers, #12; adults 18-49: 0.9, #T10) and a second "The Simpsons" (2.18 million viewers, #13; adults 18-49: 0.9, #T10).

And finally, repeats of "Grandma Got Run Over by a Reindeer" (1.69 million viewers, #15; adults 18-49: 0.5, #T14) and "The Happy Elf" (1.53 million viewers, #16; adults 18-49: 0.5, #T14) on The CW (1.61 million viewers, #5; adults 18-49: 0.5, #5) closed out the holiday evening. In the netlet's target demo (women 18-34), "Grandma" delivered a 0.3 rating at 8:00/7:00c and "Happy" a 0.5 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+7.69% - Malibu Country
+7.14% - 20/20
0.00% - Last Man Standing
-16.67% - Dateline NBC

Year-to-year changes (adults 18-49):
+27.27% - Malibu Country (vs. Shrek the Third)
+27.27% - Last Man Standing (vs. Shrek the Third)
+25.00% - 20/20
0.00% - Dateline NBC (vs. National Treasure: Book of Secrets)
0.00% - It's a SpongeBob Christmas! (vs. CSI: NY (Repeat))
-30.00% - Person to Person (vs. Blue Bloods (Repeat))

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/6 with an encore telecast; CBS's "Late Show with David Letterman," 1.7/4 with an encore; and ABC's combo of "Nightline," 2.9/7; and "Jimmy Kimmel Live," 1.4/4 with an encore.

* In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/3 with an encore; "Late Show," 0.4/2 with an encore; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/2 with an encore.

* At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) beat "Late Late Show" (0.2/1 with an encore).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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