or


[12/17/13 - 01:12 PM]
Hallmark Channel Owns the Holidays with Record Ratings for Its 12 New Original Movies Reaching 22.9 Million Unduplicated Viewers
The Hallmark Channel spins the numbers for its holiday movies to date.

[via press release from The Hallmark Channel]

HALLMARK CHANNEL OWNS THE HOLIDAYS WITH RECORD RATINGS FOR ITS 12 NEW ORIGINAL MOVIES REACHING 22.9 MILLION UNDUPLICATED VIEWERS

Final Two Original Movies Premiere as the #1 and #2 Movies of the Week

12 Original Holiday Movie Premieres Propel Network to Rank #1 Among HH, W25-54, and Total Viewers For Weekend Prime Time

Bringing holiday cheer to 22.9 million unduplicated viewers, Hallmark Channel's 12 original movies of Christmas, which anchor the network's signature "Countdown to Christmas" franchise, have wrapped with its seventh consecutive week on top claiming the #1 movie of the week. The final two original holiday movies, "Finding Christmas" and "Hats Off to Christmas" were the #1 and #2 movies of the week, respectively. Since kicking off November 2, the 12 original premieres have averaged a 3.3 household rating, marking a 27% increase over last year, and propelling Hallmark Channel to rank #1 among households, women 25-54, and total viewer rating for weekend prime time (Sat-Sun, 8-11pm).

Eleven of the 12 Hallmark Channel original holiday movies placed among the top 10 basic cable programs of the week. In addition, for four consecutive weeks (November 4 - December 1), outside of sports programming and "The Walking Dead", Hallmark Channel's new original holiday premieres (below) have accounted for the top household-rated programs on all of cable during the weeks in which they premiered.

· "A Very Merry Mix Up" on November 10 (3.9 HH rating)

· "The Christmas Ornament" on November 16 (3.8 HH rating)

· "Window Wonderland" on November 23 (3.3 HH rating) (tied for the week with "Fir Crazy")

· "Fir Crazy" on November 24 (3.3 HH rating) (tied for the week with "Window Wonderland)

· "Let it Snow" on November 30 (3.9 HH rating)

In primetime delivery, Hallmark Channel's 2013 "Countdown to Christmas" has marked double digit growth compared to the same period last year (11/2-12/15/13 vs. 11/3-12/16/12) with a 21% increase in HH, 24% increase in W18-49, 11% increase in W25-54, 20% increase in A18-49, 11% increase in A25-54, and 23% increase in P2+ delivery.

Since launching at 8pm on November 1, Hallmark Channel's "Countdown to Christmas" programming campaign has reached over 58.9 million unduplicated viewers!

The December 14 premiere of "Hats Off to Christmas" garnered a 3.2 household rating and reached nearly 5.1 million unduplicated viewers. The #1 cable program on Saturday, "Hats Off to Christmas" ranked #1 in HH (3.2 rtg), W25-54 (1.5 rtg), and P2+ (1.6 rtg) for the 8-10pm time period. In addition, the film placed #1 among HH (2,730,000) and P2+ (3,462,000) in demo delivery. Among W25-54 rating, "Hats Off to Christmas" ranked as the #1 program of the day. The Saturday night premiere elevated Hallmark Channel to be the top network among HH (1.8 rtg) and W25-54 (.9 rtg) for the entire day.

In "Hats Off to Christmas", Haylie Duff stars as Mia, a young, widowed mother managing the Christmas hat shop in her small town. When her boss asks her to train his hotshot business consultant son Nick for an upper-management post she had wanted herself, Mia finds training him frustrating - until Nick takes an interest in Mia's son Scotty. While she finds herself falling for Nick, and Nick decides if staying in the small town of Wilsonville is worth giving up the big-city perks he once had, Mia starts to wonder if Nick may be the Christmas miracle she has been waiting for. Stars Haylie Duff, Antonio Cupo, Sean Michael Kyer.

Attracting nearly 6.0 million unduplicated viewers, the Sunday night premiere of "Finding Christmas" scored a 3.4 household rating and was the #1 program of the day among household rating. The film delivered #1 in key demo ratings for HH (3.4 rtg) and P2+ (1.7 rtg) for the 8-10pm time period. In addition, the original movie placed #1 among HH (2,889,000) and P2+ (3,759,000) in key demo delivery. Among W25-54 rtg, "Finding Christmas" was the #1 movie of the week. The original holiday movie boosted Hallmark Channel to be the #1 cable network in HH (1.8 rtg) and W25-54 (.9 rtg) for the full day.

In "Finding Christmas", four individuals who were a bit unlucky in love find sparks with the help of some Christmas magic. Tricia Helfer ("Battlestar Galactica") stars as Ryan, a single mother who finds Christmas romance when an online home exchange brings a new man into her life. Ryan has pretty much given up on men after her divorce but it all changes when her brother Owen swaps his home in their small North Carolina town with Sean, a New York City ad exec. Ryan feels an instant connection with Sean while sparks fly for Owen in his new digs with Sean's assistant, Mia. When the home swap nears its end, the future for both of these new relationships is up in the air. Can these temporary holiday arrangements lead to long lasting love? Stars Tricia Helfer, JT Hodges, Mark Lutz, and Cristina Rosato.

Source: The Nielsen Company, December 9 - 15

ABOUT HALLMARK CHANNEL

Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of 88 million subscribers. Hallmark Channel is the nation's leading destination for quality family programming with an ambitious slate of original TV movies and specials, as well as some of television's most beloved sitcoms and series, including The Golden Girls, The Waltons, Little House on the Prairie, and Frasier. The channel is also home to a range of lifestyle programming, anchored by Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot. Hallmark Channel's sibling network, Hallmark Movie Channel, available in HD and SD, focuses on family-friendly movies with a mix of original films, classic theatrical releases, and presentations from the acclaimed Hallmark Hall of Fame library.

Hallmark Channel on Social Media: Facebook, Twitter (Join the conversation at #HeartofTV), Pinterest, GetGlue, YouTube





  [december 2013]  
S
M
T
W
T
F
S


· CHRISTMAS ORNAMENT, THE (HALLMARK)
· FIR CRAZY (HALLMARK)
· LET IT SNOW (HALLMARK)
· VERY MERRY MIX-UP, A (HALLMARK)
· WINDOW WONDERLAND (HALLMARK)





most recent ratings | view all posts
[08/12/25 - 07:44 AM]
August 10 Edition of ESPN "Sunday Night Baseball Presented by Capital One" Draws Nearly Two Million Viewers for Chicago Cubs vs. St. Louis Cardinals Game
The audience peaked with 2,115,000 viewers at 9:15 p.m. ET.

[08/08/25 - 09:10 AM]
"Live with Kelly and Mark" Notches Summertime Win with Best Total Viewer Audience in Over Three Months
In addition, the show earned its best rating among Households in nine weeks and its best numbers among both Women 18-49 and Women 25-54 in five weeks.

[08/05/25 - 12:01 PM]
Netflix Top 10 Week of July 28: "Happy Gilmore 2" Continues to Swing Big at No. 1 in This Week's Top 10
The Yosemite National Park-set thriller "Untamed" maintained the No. 1 spot on the English TV List for a third week with another 12.2 million views added to its accumulated 59.6 million total.

[08/05/25 - 11:01 AM]
ESPN's "Sunday Night Baseball" Featuring the Detroit Tigers vs. Philadelphia Phillies Averaged 2 Million Viewers - Up 72% from Last Year's Comparable Game
"Sunday Night Baseball" is averaging 1,680,000 million viewers, up seven percent from last year.

[08/05/25 - 10:27 AM]
ABC Airs One of Its Most-Watched WNBA Games This Season
The Indiana Fever's win over the Seattle Storm averaged 1.6 million viewers, peaking with 2.0 million.

[08/01/25 - 01:56 PM]
Matt Damon and Ken Jennings' Million Dollar Win Scores Big in Ratings for "Who Wants to Be a Millionaire"
The series owns ABC's top two entertainment telecasts in Total Viewers summer to date with its week 2 episode (4.46 million) and season premiere (4.24 million).

[08/01/25 - 10:15 AM]
"Big Brother" Watched by Nearly 26 Million Unique Viewers
On Paramount+, the series ranks as the #1 unscripted program and #7 program overall in reach and total time spent since its July 10 premiere.

[07/30/25 - 04:01 PM]
"South Park" Season 27 Premiere Surges with Nearly 6M Cross-Platform Viewers and Biggest Share in Over 25 Years
Tune-in tonight, July 30, for an encore airing of the premiere episode, "Sermon on the 'Mount," with a new episode airing Wednesday, August 6 at 10 p.m. ET on Comedy Central and next day on Paramount+.

[07/30/25 - 03:06 PM]
"Christmas in July" Gifts Hallmark Channel #1 Most-Watched Entertainment Cable Network of the Month
The network's first-ever limited docuseries "Christmas at Sea" was the #2 most-watched entertainment cable program in its time period on Mondays among Women 18+.

[07/29/25 - 12:01 PM]
Netflix Top 10 Week of July 21: "Happy Gilmore 2" Finds Its Happy Place at No. 1 in This Week's Top 10
Mystery thriller "Untamed" spent another week at No. 1 on the English TV List.

[07/29/25 - 11:46 AM]
ABC Airs Another of Its Most-Watched WNBA Games Ever: Indiana Fever vs Chicago Sky Averaged 1.5 Million Viewers, Up 17% from Last Year's ABC Average
Said audience peaked with 1.7 million viewers.

[07/28/25 - 12:03 PM]
"The Summer I Turned Pretty" Season 3 Draws 25 Million Viewers in Its First 7 Days and Reaches #1 in Over 120 Countries
The show of summer is "Summer."

[07/25/25 - 02:51 PM]
ABC Summer Game Shows "Who Wants to Be a Millionaire" and "Match Game" Return for New Seasons with Multi-Year Highs
"Millionaire" returned for a new season as the No. 1 telecast of the night among Total Viewers (4.24 million), earning its most-watched telecast in over four years.

[07/25/25 - 08:59 AM]
"Live with Kelly and Mark" Grows for the Second Week in a Row in Total Viewers and Households
On Tuesday (7/8/25), featuring Jensen Ackles, "Live with Kelly and Mark" turned in its most-watched telecast (2.285 million) in nearly two months.

[07/22/25 - 03:03 PM]
ABC News' "Nightline" Ranks No. 1 in Adults 18-49, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" in the Demo for the 6th Consecutive Week
"Nightline" posted week-to-week increases in Adults 25-54 and Adults 18-49, hitting a 4-week high in the key Adult news demo.