OVER 2 MILLION VIEWERS TUNE TO "THE BET HONORS" 2014 TO SEE WHAT EXTRAORDINARY LOOKS LIKE
"THE BET HONORS" 2014 IS THE #1 CY14 AWARD SHOW ON CABLE TV AMONG WOMEN 18-49
NEW YORK, NY -- (February 25, 2014) - "The BET Honors" 2014 premiere on Monday, February 24, drew in more than 2 million viewers. It is now the #1 CY14 award show on cable TV among Women 18-49. The show aimed at honoring distinguished African Americans performing at exceptional levels was up 5% from "The BET Honors" 2013 and is the #1 Monday telecast on BET Networks for the 2013-2014 season so far. BET continues to dominate the award show space with the top 4 award shows in cable this year among women 18-49; Soul Train Awards, Hip Hop Awards, Black Girls Rock! and The BET Honors.
Hosted by actor and comedian, Wayne Brady, this year's show celebrated the achievements of the Queen of Soul, Aretha Franklin, Motown Records founder and creator of the smash hit MOTOWN THE MUSICAL, Berry Gordy, American Express CEO & Chairman, Ken Chenault, visual artist, Carrie Mae Weems and entertainment trailblazer, Ice Cube. The "BET Honors" 2014 star-studded line-up featured performances from Mariah Carey, Jennifer Hudson, Janelle Monae, Tamar Braxton, Smokey Robinson and Karen Clark Sheard with appearances by Rev. Al Sharpton, Joe Morton, Ludacris and Mack Wilds.
On BET.com, according to Omniture Site Catalyst, page views to "The BET Honors" content doubled night of premiere, resulting in 150% YOY increase in "The BET Honors" content consumption over the 2-day period. On social media, tweets during the telecast increased 11% over last year with #BETHonors being a top trending topic in the US during its telecast.
"The BET Honors" encore telecasts:
· Thursday, February 27 at 8:00 pm*
· Saturday, March 1 at 10:00 pm*
· Monday, March 3 at 10:00 pm*
In addition to the U.S. encore telecasts, "BET Honors" will premiere internationally on Friday, February 28, 2014 at 9:00 pm GMT (check local listings).
Stephen Hill, President of Music Programming and Specials, BET Networks, and Lynne Harris Taylor, Vice President of Specials, BET Networks are executive producers, along with Jesse Collins of Jesse Collins Entertainment.
For more information on "BET Honors," visit http://www.bet.com/bethonors Also,. join the conversation about the special on Twitter by using hashtags: #BETHonors; follow the show for all updates & special surprises @BET.
*All times are ET.
About BET Networks
BET Networks, a subsidiary of Viacom Inc. (NASDAQ: VIA, VIAB), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; CENTRIC, a 24-hour entertainment network targeting the 25- to 54-year-old African-American audience; BET Digital Networks - BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Event Productions, a full-scale event management and production company with festivals and live events spanning the globe; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.