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[04/04/14 - 08:26 AM]
Thursday's Broadcast Ratings: Originals Return on Top for CBS
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night (4/3/14):

CBS (10.041 million viewers, #1; adults 18-49: 2.5, #1) was the top draw on Thursday with the return of "The Big Bang Theory" (17.391 million viewers, #1; adults 18-49: 4.8, #1), "The Millers" (11.431 million viewers, #2; adults 18-49: 2.9, #2), "Two and a Half Men" (9.371 million viewers, #3; adults 18-49: 2.5, #5), "The Crazy Ones" (6.467 million viewers, #8; adults 18-49: 1.8, #T6) and "Elementary" (7.793 million viewers, #6; adults 18-49: 1.6, #9).

ABC (6.685 million viewers, #2; adults 18-49: 2.1, #2) then took home the silver with the series finale of "Once Upon a Time in Wonderland" (3.238 million viewers, #12; adults 18-49: 0.9, #T14) followed by new episodes of "Grey's Anatomy" (7.978 million viewers, #5; adults 18-49: 2.6, #4) and "Scandal" (8.839 million viewers, #4; adults 18-49: 2.8, #3).

Next up was FOX (5.501 million viewers, #3; adults 18-49: 1.6, #3) and its mix of "Hell's Kitchen" (4.896 million viewers, #9; adults 18-49: 1.7, #8), "American Idol" (7.721 million viewers, #7; adults 18-49: 1.8, #T6) and "Surviving Jack" (4.490 million viewers, #10; adults 18-49: 1.2, #T10).

Meanwhile, NBC (3.154 million viewers, #4; adults 18-49: 1.1, #4) served up originals from "Community" (2.583 million viewers, #15; adults 18-49: 0.9, #T14), "Parks & Recreation" (2.688 million viewers, #14; adults 18-49: 1.1, #T12), "Hollywood Game Night" (3.092 million viewers, #13; adults 18-49: 1.1, #T12) and "Parenthood" (3.734 million viewers, #11; adults 18-49: 1.2, #T10).

And finally, repeats of "The Vampire Diaries" (0.870 million viewers, #16; adults 18-49: 0.3, #T16) and "Reign" (0.866 million viewers, #17; adults 18-49: 0.3, #T16) on The CW (0.868 million viewers, #5; adults 18-49: 0.3, #5) closed out the night. In the netlet's target demo (women 18-34), "Diaries" delivered a 0.2 rating at 8:00/7:00c and "Reign" a 0.2 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+11.54% - The Millers (vs. 3/13/14)
+10.00% - Hollywood Game Night (vs. 3/13/14)
+4.00% - Grey's Anatomy
0.00% - The Crazy Ones (vs. 3/13/14)
0.00% - Once Upon a Time in Wonderland
-2.04% - The Big Bang Theory (vs. 3/13/14)
-3.85% - Two and a Half Men (vs. 3/13/14)
-5.26% - American Idol
-5.56% - Hell's Kitchen
-5.88% - Elementary (vs. 3/13/14)
-7.69% - Surviving Jack
-8.33% - Parks & Recreation (vs. 3/20/14)
-9.68% - Scandal
-14.29% - Parenthood
-18.18% - Community (vs. 3/20/14)

Year-to-year changes (adults 18-49):
+3.70% - Scandal
-2.04% - The Big Bang Theory
-3.70% - Grey's Anatomy
-7.41% - Two and a Half Men (vs. Person of Interest)
-10.00% - American Idol (vs. New Girl)
-10.00% - Community
-14.29% - Surviving Jack (vs. The Mindy Project)
-21.43% - Hollywood Game Night (vs. The Office/Go On)
-23.68% - The Millers (vs. Two and a Half Men)
-23.81% - Elementary
-25.00% - Once Upon a Time in Wonderland (vs. Wife Swap)
-25.00% - Parenthood (vs. Hannibal)
-26.67% - Parks & Recreation
-33.33% - The Crazy Ones (vs. Person of Interest)
-39.29% - Hell's Kitchen (vs. American Idol)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.4/6; CBS's "Late Show with David Letterman," 3.2/8; and ABC's "Jimmy Kimmel Live," 2.4/6.

· In the 25 markets with Local People Meters, adult 18-49 results were: "Tonight," 1.0/5; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.9/4.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.6/3 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.2/4 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.4/5 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2 with an encore).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (4/4/13):

CBS (13.294 million viewers, #1; adults 18-49: 3.1, #1) was the network to beat on Thursday with its mix of "The Big Bang Theory" (16.785 million viewers, #1; adults 18-49: 4.9, #1), "Two and a Half Men" (13.577 million viewers, #3; adults 18-49: 3.8, #2), "Person of Interest" (14.340 million viewers, #2; adults 18-49: 2.7, #T4) and "Elementary" (10.362 million viewers, #5; adults 18-49: 2.1, #7).

FOX (7.734 million viewers, #2; adults 18-49: 2.3, #2) then took home the silver with a new "American Idol" (11.275 million viewers, #4; adults 18-49: 2.8, #3) followed by special Thursday installments of "New Girl" (4.866 million viewers, #8; adults 18-49: 2.0, #8) and "The Mindy Project" (3.522 million viewers, #11; adults 18-49: 1.4, #12).

Next up was ABC (6.870 million viewers, #3; adults 18-49: 2.2, #3) with fresh installments of "Wife Swap" (4.103 million viewers, #10; adults 18-49: 1.2, #13), "Grey's Anatomy" (8.395 million viewers, #6; adults 18-49: 2.7, #T4) and "Scandal" (8.114 million viewers, #7; adults 18-49: 2.7, #T4).

Meanwhile, NBC (3.302 million viewers, #4; adults 18-49: 1.4, #4) offered up its new Thursday lineup of "Community" (2.413 million viewers, #15; adults 18-49: 1.0, #15), "Parks & Recreation" (2.923 million viewers, #13; adults 18-49: 1.5, #11), "The Office" (3.421 million viewers, #12; adults 18-49: 1.7, #9), the relocated "Go On" (2.432 million viewers, #14; adults 18-49: 1.1, #14) and the debut of "Hannibal" (4.311 million viewers, #9; adults 18-49: 1.6, #10).

And finally, repeats of "The Vampire Diaries" (1.159 million viewers, #16; adults 18-49: 0.4, #16) and "Beauty and the Beast" (0.752 million viewers, #17; adults 18-49: 0.2, #17) on The CW (0.955 million viewers, #5; adults 18-49: 0.3, #5) closed out the evening. In the netlet's target demo (women 18-34), "Diaries" delivered a 0.4 rating at 8:00/7:00c and "Beast" a 0.2 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+15.15% - Two and a Half Men (vs. 3/14/13)
+8.89% - The Big Bang Theory (vs. 3/14/13)
+3.85% - Scandal
+3.70% - American Idol
0.00% - The Mindy Project (vs. 4/2/13)
-3.57% - Grey's Anatomy
-6.25% - Parks & Recreation (vs. 3/21/13)
-6.90% - Person of Interest (vs. 3/14/13)
-9.09% - New Girl (vs. 3/26/13)
-9.09% - Community (vs. 3/14/13)
-10.53% - The Office (vs. 3/21/13)
-12.50% - Elementary (vs. 3/14/13)
-14.29% - Wife Swap
-47.62% - Go On (vs. 3/26/13)

Year-to-year changes (adults 18-49):
+77.78% - Hannibal (vs. Awake)
+70.00% - The Office
+40.74% - Two and a Half Men (vs. Rules of Engagement)
+28.57% - Scandal
+25.00% - Parks & Recreation (vs. 30 Rock)
+16.67% - The Big Bang Theory
0.00% - Go On (vs. Up All Night)
-3.57% - Grey's Anatomy
-6.90% - Person of Interest
-12.50% - Elementary (vs. The Mentalist)
-13.04% - New Girl (vs. Touch)
-14.29% - Wife Swap (vs. Missing)
-23.08% - Community
-26.32% - American Idol
-39.13% - The Mindy Project (vs. Touch)

In late-night metered market ratings (via NBC's press release):

* In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.7/7; CBS's "Late Show with David Letterman," 2.6/7; and ABC's "Jimmy Kimmel Live," 2.3/5.

* In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.9/5.

* From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

* From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.4/3 with an encore).

* At 1:35 a.m., "Last Call with Carson Daly" averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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