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[04/08/14 - 10:44 AM]
CBS Continues Post-Olympics Momentum - Network Streaks to its Third Straight Weekly Sweep Across Viewers, Adults 18-49 and Adults 25-54
CBS spins the numbers for the week of March 31-April 6.
[via press release from CBS]

CBS CONTINUES POST-OLYMPICS MOMENTUM

Network Streaks to its Third Straight Weekly Sweep Across Viewers, Adults 18-49 and Adults 25-54

CBS Wins Week By +3.5 Million Viewers and By +31% in Adults 18-49 Over its Nearest Competitor

CBS Dominates with Seven of the Top 10 and 14 of the Top 20 Programs in Viewers And 11 of the Top 20 Programs in Adults 18-49

CBS First in Viewers Five Straight Weeks and #1 in Adults 18-49 in Four of the Last Five Weeks

CBS continued its post-Olympics momentum, winning its third consecutive week in viewers and key demographics with 14 of the top 20 programs in viewers and 11 of the top 20 in adults 18-49, according to Nielsen live plus same day ratings for the week ending April 6, week 28 of the 2013-2014 season.

In viewers, CBS (10.08m) won the week by more than +3.5 million viewers, topping ABC (6.39m), NBC (5.72m) and FOX (3.99m). Among adults 18-49, CBS (2.1/06) finished +31% ahead of second-place ABC (1.6/05), +40% ahead of third-place NBC (1.5/04) and +75% ahead of FOX (1.2/04).

In the six weeks since the conclusion of the Olympics, CBS has won five straight weeks in viewers and four of the last five in adults 18-49 and adults 25-54.

Last week, CBS had the top four broadcasts in viewers, seven of the top 10 and 14 of the top 20 (70%). Among adults 18-49, the Network had four of the top 10 and 11 of the top 20 programs, including #1 HOW I MET YOUR MOTHER and #2 THE BIG BANG THEORY.

CBS Broadcasts In Top 20 Among Viewers:

#1 - THE BIG BANG THEORY (17.7 Million)
#2 - NCIS (17.2 Million)
#3 - NCIS: LOS ANGELES (15.3 Million)
#4 - ACM AWARDS-S (14.2 Million)
#6 - HOW I MET YOUR MOTHER Series Finale (13.1 Million) - All-Time Most-Watched
#9 - BLUE BLOODS (11.7 Million)
#10 - PERSON OF INTEREST (11.5 Million)
#12 - THE MILLERS (11.3 Million)
#13 - CRIMINAL MINDS (10.5 Million)
#14 - 60 MINUTES (10.1 Million)
#15 - CSI (9.8 Million)
#16 - HAWAII FIVE-0 (9.7 Million)
#17 - SURVIVOR (9.5 Million)
#18 - TWO AND A HALF MEN (9.2 Million)

CBS Broadcasts in Top 20 Among Adults 18-49:

#1 - HOW I MET YOUR MOTHER (5.4/16)
#2 - THE BIG BANG THEORY (4.9/18)
#4 - ACM AWARDS (3.3/09)
#8 - THE MILLERS (2.8/09)
#11 - FRIENDS WITH BETTER LIVES (2.6/07)
#11 - CRIMINAL MINDS (2.6/07)
#13 - TWO AND A HALF MEN (2.5/07)
#14 - NCIS: LOS ANGELES (2.4/07)
#14 - NCIS (2.4/08)
#17 - SURVIVOR (2.3/07)
#20 - MOM (2.2/06)

CBS Weekly Highlights:

HOW I MET YOUR MOTHER

· The series finale of HOW I MET YOUR MOTHER (13.13m) (8:00-9:01 PM) was first in adults 25-54 (5.5/14), adults 18-49 (5.5/16) and adults 18-34 (5.9/20), posting its best deliveries ever in these measures.

FRIENDS WITH BETTER LIVES

· The series premiere of FRIENDS WITH BETTER LIVES (P) (7.63m; 9:01-9:31 PM) was second in adults 18-49 (2.6/07) and adults 18-34 (2.3/07, -0.1 behind NBC's "The Voice"), posting the time period's best delivery in adults 18-34 this season, its best adults 25-54 rating (3.1/07) since Feb. 3, 2014 and its best adults 18-49 rating since March 3, 2014.

CRIMINAL MINDS

· CRIMINAL MINDS was first in viewers (10.47m), adults 25-54 (3.3/08) and adults 18-49 (2.6/07). CRIMINAL MINDS beat "American Idol" in their common hour for the first time ever in both adults 25-54 and adults 18-49. Compared to the last first-run episode on March 19, CRIMINAL MINDS was up +6% in adults 25-54 (from 3.1/08), +18% in adults 18-49 (from 2.2/06) and added +330,000 viewers (from 10.14m, +3%).

THE BIG BANG THEORY

· THE BIG BANG THEORY was first in viewers (17.73m), adults 25-54 (6.6/20) and adults 18-49 (4.9/18). Compared to the last first-run episode (on March 13), THE BIG BANG THEORY was even in both adults 25-54 and adults 18-49, and added +340,000 viewers (from 17.39m, +2%).

THE MILLERS

· THE MILLERS was first in viewers (11.35m), adults 25-54 (4.0/11) and adults 18-49 (2.8/09). Compared to the last first-run episode (on March 13), THE MILLERS was up +18% in adults 25-54 (from 3.4/09), +17% in adults 18-49 (from 2.4/08) and added +790,000 viewers (from 10.56m, +7%).

Prime averages are based on the following hours of rated broadcasts in Week #28

CBS - 22 hours

NBC - 22 hours

ABC - 22 hours

FOX - 15 hours





  [april 2014]  
S
M
T
W
T
F
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· 48 HOURS (CBS)
· 60 MINUTES (CBS)
· BIG BANG THEORY, THE (CBS)
· BLUE BLOODS (CBS)
· CRAZY ONES, THE (CBS)
· CRIMINAL MINDS (CBS)
· CSI: CRIME SCENE INVESTIGATION (CBS)
· ELEMENTARY (CBS)
· FRIENDS WITH BETTER LIVES (CBS)
· HAWAII FIVE-0 (CBS)
· HOW I MET YOUR MOTHER (CBS)
· INTELLIGENCE (CBS)
· MILLERS, THE (CBS)
· MOM (CBS)
· NCIS (CBS)
· NCIS: LOS ANGELES (CBS)
· PERSON OF INTEREST (CBS)
· SURVIVOR (CBS)
· TWO AND A HALF MEN (CBS)
· UNFORGETTABLE (A AND E)




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