[04/23/14 - 06:05 AM]
"The Boondocks'" Season Premiere Makes Big Splash on Adult Swim
Adult Swim spins the numbers for Monday, April 21.

[via press release from Adult Swim]

"THE BOONDOCKS'" Season Premiere Makes Big Splash on Adult Swim

Season 4 Premiere Ranks as Most-Watched Adult Swim Primetime Telecast in 5 Years; Most-Watched Original Debut in 6 Years; Most-Watched Telecast in 2014 To Date Among Adults 18-24

Out-Performs Three Previous Season Premieres by Double & Triple Digits

THE BOONDOCKS Beats Primetime Broadcast and Cable Programming Among Adults 18-34

As Adult Swim continues to present original programming within its recently expanded prime time schedule, the fourth season of the Peabody Award-winning animated series The Boondocks premiered Monday, April 21, 10:30 p.m. as the network's most-watched primetime telecast in five years among adults 18-34, 18-49 & 18-24; the most-watched original series premiere in the last six years among all targeted adults; and the most-watched telecast in 2014 to date across young adults 18-24, according to preliminary data from Nielsen Media Research.

The newest addition to Adult Swim's top-rated Monday night prime time line-up of off-network (Family Guy, American Dad) and original comedies (Rick and Morty), The Boondocks also ranked as the #1 telecast of the day on all broadcast and cable television networks among adults 18-34 & 18-24, out-performing basic cable competition by significant triple digits, ranging between 113% and 760%. Compared to the same time period last year, The Boondocks earned across-the-board ratings and delivery growth ranging between 75% and 96%, as well as significant ratings/delivery gains over the previous four weeks' average, ranging between 64% and 149%. Overall, The Boondocks attracted nearly three million viewers 2+, representing a 58% increase vs. last year's time period.

Highlights of Adult Swim's The Boondocks' Season 4 premiere, including targeted demo delivery and ratings compared to the same 2013 time period, include the following:

· The Season 4 premiere attracted the largest adults 18-34, 18-49 & 18-24 audience for an original episode since the Nov. 16, 2008 premiere of Robot Chicken: Star Wars Episode II

· The 10:30 p.m. Monday night telecast proved Adult Swim's most-watched prime time performance in 5 years; the telecast also beat other competitive prime time programming among adults 18-34 including The Voice, Dancing with the Stars, 2 Broke Girls, Bones, NCIS: Los Angeles, the NBA Playoffs, The Blacklist and Castle.

· The Boondocks Season 4 premiere is the most-watched Adult Swim telecast 2014 to date among adults 18-24

· The Season 4 premiere out-delivered all three previous season premieres among adults 18-34, adults 18-49, men 18-34 and men 18-49, ranging between 12% and 128%.

· Adults 18-34 average delivery (1,401,000) increased by 78%, and ratings (2.1) by 75%

· Adults 18-49 average delivery (1,873,000) increased by 88%, and ratings (1.5) also by 88%

· Adults 18-24 average delivery (844,000) increased by 96%, and ratings (2.9) by 93%

· Men 18-34 average delivery (788,000) increased by 79%, and ratings (2.3) by 77%

· Men 18-49 average delivery (1,034,000) increased by 94%, and ratings (1.6) by 78%

· Men 18-24 average delivery (457,000) increased by 87%, and ratings (3.1) by 82%

· Total Viewers 2+ average delivery (2,991,000) increased by 58%, and ratings (1.0) by 43%

In the award-winning animated series The Boondocks, Robert "Granddad" Freeman is the legal guardian of his rambunctious grandkids and has moved them from the south side of Chicago to the quiet and safety of "The Boondocks" (in this case, suburban Woodcrest), hoping that he can ignore them altogether and enjoy the golden years of his life in peace. The series is produced by Sony Pictures Television and features the voice talent of Regina King (Southland), John Witherspoon (Friday After Next), Anthony Williams (Boston Legal), Gabby Soleil (Johnson Family Vacation), Jill Talley (Camp Lazlo), and Cedric Yarbrough (Reno 911!). The Boondocks airs on Mondays at 10:30 p.m. ET/PT on Adult Swim.

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated and live-action series for young adults. Airing nightly from 8 p.m. to 6 a.m. (ET/PT), Adult Swim is basic cable's #1 network among persons 18-34 and 18-49, and is seen in 97 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.


RATING PERIOD: 4/21/14 vs. 4/22/13

SOURCE: Nielsen Media Research based Live+ SD data. Rankers based on 3 telecasts minimum.

NOTES: All ratings based on Total U.S. Television Universe of 115 million homes.

  [april 2014]  


most recent ratings | view all posts
[10/09/15 - 01:27 PM]
"Blindspot" Is Television's #1 Gainer in Total Viewers for a 2nd Straight Week
NBC further spins the numbers for Sunday, October 4 and Monday, October 5.

[10/09/15 - 10:55 AM]
CBS News Continues to Grow in Audiences and Key Demographics
CBS News spins the numbers for the week of September 28-October 4.

[10/09/15 - 10:18 AM]
With L+3 Added, CBS Has Four of the Week's Top Five and Seven of the Top 10 Scripted Broadcasts
CBS further spins the numbers for the week of September 28-October 4.

[10/09/15 - 09:57 AM]
"Fear the Walking Dead" Delivers the Highest-Rated First Season of Any Series in Cable History Among Total Viewers and All Key Demos
AMC spins the numbers for the season to date.

[10/09/15 - 09:36 AM]
Live + 3 Day Ratings: ABC's "Quantico" Is the Season's First New Scripted Show to Grow Over Its Debut in Adults 18-49
ABC further spins the numbers for Sunday, October 4.

[10/09/15 - 08:51 AM]
Thursday's Broadcast Ratings: NFL Extends CBS Win Streak on Thursdays
The Eye leads the night for the fourth consecutive week.

[10/09/15 - 08:31 AM]
Versus NFL and Baseball-Playoff Competition, "Blacklist" Tops Its Average from Last May's Sweep
NBC spins the numbers for Thursday, October 8.

[10/09/15 - 08:23 AM]
ABC's TGIT Lineup Towers Over Its Non-Sports Competition for 3rd Straight Week
ABC spins the numbers for Thursday, October 8.

[10/09/15 - 07:38 AM]
Week 4 of "Thursday Night Football" on CBS and NFL Network Earns Overnight Ratings Increase Over Last Year
CBS spins the numbers for Thursday, October 8.

[10/08/15 - 03:18 PM]
"Jay Leno's Garage" Premiere Night Delivers Over 1.1 Million Total Viewers
CNBC spins the numbers for Wednesday, October 7.

[10/08/15 - 12:58 PM]
American Pharoah Leads NBC Sports Group to 136% Viewership Increase for Breeders' Cup Challenge Series
NBC spins the numbers for its horse racing coverage to date.

[10/08/15 - 10:37 AM]
Jimmy Fallon Generates His Biggest Margin to Date vs. Colbert, Taking the Week of Sept. 28-Oct. 2 in 18-49 by a 41% Advantage
NBC spins the late-night numbers for the week of September 28-October 2.

[10/08/15 - 10:11 AM]
"The Late Show with Stephen Colbert" Grows 200% in Adults 18-34, 40% in Adults 18-49 and 17% in Viewers Versus a Year Ago
CBS spins the late-night numbers for the week of September 28-October 2.

[10/08/15 - 09:32 AM]
Game 1 of 2015 WNBA Finals Sees Viewership Increase from 2014
ESPN spins the numbers for Sunday, October 4.

[10/08/15 - 08:44 AM]
Wednesday's Broadcast Ratings: "Empire" Continues Its Reign for FOX
Plus: The CW sees year-to-year growth with the return of "Arrow" and "Supernatural."