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[05/05/14 - 08:41 AM]
ABC Wins 2nd Straight Sunday and Is the Only Net Up Year to Year
ABC spins the numbers for Sunday, May 4.

[via press release from ABC]

ABC Wins 2nd Straight Sunday and Is the Only Net Up Year to Year

ABC Sunday Prime (7-11pm - 6.4 million and 1.7/5 in AD18-49): ABC won its 2nd consecutive Sunday of the May Sweep in Adults 18-49 (1.7/5). ABC's Once Upon a Time and Resurrection once again finished as Sunday's Top 2 broadcast dramas with young adults.

· Posting its 2nd week of year-to-year gains, ABC was the only broadcaster up from the year-ago May Sweep Sunday (5.8 million and 1.6/5 on 5/5/13) in 10% in Total Viewers (+10%) and Adults 18-49 (+6%).

America's Funniest Home Videos (7-8pm - 6.2 million and 1.6/6 in AD18-49): During the 7pm hour, ABC's America's Funniest Home Videos won its hour for the 2nd week in a row among Adults 18-49 (1.6/6) and held even with the prior week to equal a season high. The ABC video clip show was up year to year by 5% in Total Viewers and by 7% in Adults 18-49.

Once Upon a Time (8-9pm - 6.7 million and 2.0/6 in AD18-49): Growing from its Adult 18-49 lead-in by 25% at 8pm, ABC's Once Upon a Time (2.0/6) finished a strong second in its hour, leading CBS' Amazing Race by 18% (1.7/5) and NBC's Dateline by 100% (1.0/3). The ABC drama continued its run as the #1 most social broadcast series on Sunday night with 48,252 tweets, up 17% from the prior week. Once Upon a Time paced within 1-tenth of its week-ago Fast Affiliate Adult 18-49 rating, with the show adjusting up 1-tenth in the National ratings.

Resurrection (9-10pm - 7.9 million and 2.0/6 in AD18-49): At 9pm, ABC's season finale of Resurrection dominated its regular broadcast competition in the hour for its 8th consecutive telecast in Adults 18-49 (2.0/6), outdelivering Fox's Cosmos by 25% (1.6/5) and CBS' The Good Wife by 67% (1.2/3), while doubling NBC's Believe (+100% - 1.0/3). Resurrection drew its biggest audience in 4 weeks (2nd telecast of growth - since 4/6/14) and gained 5% week to week in Adults 18-49. In addition, the new ABC drama grew week to week in Men 18-49 (+21%) and Men 25-54 (+10%) to deliver 5-week highs - since 3/30/14.

· On average during its first season, Resurrection improved its time period by 85% among Adults 18-49 over the comparable weeks last season (3.7/10 vs. 2.0/5), making it ABC's highest-rated program in the Sunday 9pm hour since Desperate Housewives - since the 2011-12 season.

Revenge (10-11pm - 5.0 million and 1.3/4 in AD18-49): During the 10pm hour, ABC's Revenge ranked as the #1 series in its slot for the 2nd straight week among Adults 18-49, over CBS' The Mentalist (1.2/4) and NBC's Crisis (1.0/3). The ABC drama was up 1-tenth from its week-ago Fast Affiliate Rating in Adults 18-49 (going up 1-tenth in the Nationals) and grew to 5-week highs in key Women (W18-49/W25-54).

· Revenge improved its hour from the same night last year by 47% in Total Viewers (5.0 million vs. 3.4 million) and by 63% in Adults 18-49 (1.3/4 vs. 0.8/2).

Quick Take for Sunday, May 4, 2014 (Fast Affiliate Live + Same Day Ratings)

ABC Wins 2nd Straight Sunday in Adults 18-49 and is the Only Net Up Year to Year

"America's Funniest Home Videos" Wins at 7pm and Ties a High in Adults 18-49

"Once Upon a Time" Leads its Slot in Adults 25-54 and Across All Key Women

ABC's Season Finale of "Resurrection" Grows to its Biggest Audience in 4 Weeks

"Revenge" is the No. 1 Series at 10pm and Improves its Slot by 63% Year to Year

ABC Sunday Prime (7:00-11:00 p.m. - 6.4 million and 1.7/5 in AD18-49):

ABC won its 2nd consecutive Sunday of the May Sweep in Adults 18-49 (1.7/5). ABC's "Once Upon a Time," "Resurrection" and "Revenge" finished as Sunday's Top 3 broadcast dramas with young adults.

· Posting its 2nd week of year-to-year gains, ABC was the only broadcaster up from the year-ago May Sweep Sunday (5.8 million and 1.6/5 on 5/5/13) in Total Viewers (+10%) and Adults 18-49 (+6%).

"America's Funniest Home Videos" (7:00-8:00 p.m. - 6.2 million and 1.6/6 in AD18-49):

During the 7:00 p.m. hour, ABC's "America's Funniest Home Videos" won its hour for the 2nd week in a row among Adults 18-49 (1.6/6) and held even with the prior week to equal a season high.

· The ABC video clip show was up year to year by 5% in Total Viewers and by 7% in Adults 18-49.

"Once Upon a Time" (8:00-9:00 p.m. - 6.7 million and 2.0/6 in AD18-49):

Growing from its Adult 18-49 lead-in by 25% at 8:00 p.m., ABC's "Once Upon a Time" (2.0/6) finished a strong second in its hour, leading CBS' "Amazing Race" by 18% (1.7/5) and NBC's "Dateline" by 100% (1.0/3). In addition, the ABC drama won its hour with Adults 25-54 and across all key Women (W18-34/W18-49/W25-54). The show paced within 1-tenth of its week-ago Fast Affiliate Adult 18-49 rating, adjusting up 1-tenth in the National ratings.

· "Once Upon a Time" continued its run as the No. 1 most social broadcast series on Sunday night with 48,252 tweets, up 17% from the prior week.

"Resurrection" (9:00-10:00 p.m. - 7.9 million and 2.0/6 in AD18-49):

At 9:00 p.m., ABC's season finale of "Resurrection" dominated its regular broadcast competition in the hour for its 8th consecutive telecast in Adults 18-49 (2.0/6), outdelivering Fox's "Cosmos" by 25% (1.6/5) and CBS' "The Good Wife" by 67% (1.2/3), while doubling NBC's "Believe" (+100% - 1.0/3). "Resurrection" drew its biggest audience in 4 weeks (2nd straight telecast of growth - since 4/6/14) and gained 5% week to week in Adults 18-49. In addition, the new ABC drama grew week to week in Men 18-49 (+21%) and Men 25-54 (+10%) to 5-week highs - since 3/30/14.

· On average during its first season, "Resurrection" improved its time period by 85% among Adults 18-49 over the comparable weeks last season (3.7/10 vs. 2.0/5), making it ABC's highest-rated program in the Sunday 9:00 p.m. hour since "Desperate Housewives" - since the 2011-12 season.

"Revenge" (10:00-11:00 p.m. - 5.0 million and 1.3/4 in AD18-49):

During the 10:00 p.m. hour, ABC's "Revenge" ranked as the No. 1 series in its slot for the 2nd straight week among Adults 18-49, over CBS' "The Mentalist" (1.2/4) and NBC's "Crisis" (1.0/3). The ABC drama was up 1-tenth from its week-ago Fast Affiliate Rating in Adults 18-49 (going up 1-tenth in the Nationals) and grew to 5-week highs in key Women (W18-49/W25-54) - since 3/30/14.

· "Revenge" improved its hour from the same night last year by 47% in Total Viewers (5.0 million vs. 3.4 million) and by 63% in Adults 18-49 (1.3/4 vs. 0.8/2).

A note about increasing DVR penetration and year-to-year rating comparisons: Year-to-year rating comparisons based on the Live + Same Day data stream are distorted by the level of DVR penetration in the Nielsen sample, which has jumped up to 49% currently, from 47% at the same point in 2013. More viewers are watching shows on their own timetables, which may not be reflected in the overnight next day numbers. The only truly valid year-to-year comparison would be one based on the Live + 7 Day metric, once those stats are released by Nielsen.

Source: The Nielsen Company, Fast Affiliate Live + Same Day Ratings, 05/04/14. Nielsen Social, total tweets, as dated.





  [may 2014]  
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F
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· AMAZING RACE, THE (CBS)
· AMERICA'S FUNNIEST HOME VIDEOS (ABC)
· BELIEVE (NBC)
· COSMOS - A SPACETIME ODYSSEY (FOX)
· CRISIS (NBC)
· DATELINE NBC (NBC)
· DESPERATE HOUSEWIVES (ABC)
· GOOD WIFE, THE (CBS)
· MENTALIST, THE (CBS)
· ONCE UPON A TIME (ABC)
· RESURRECTION (ABC)
· REVENGE (ABC)





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