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[08/01/14 - 08:48 AM]
"Last Comic Standing" Matches a Six-Week High in 18-49 Rating
NBC spins the numbers for Thursday, July 31.

[via press release from NBC]

Thursday Primetime Results:

· "Last Comic Standing" (1.1/4 in 18-49, 3.3 million viewers overall from 10-11 p.m. ET) matched a six-week high in 18-49 rating (best since a 1.4 on June 19) and remained undefeated in the time period versus all ABC and CBS competition except for the NBA Finals, through 11 telecasts.

· Last night's "Last Comic" grew from half-hour to half-hour in nearly all key measures, despite the 10 p.m. hour, growing by +10% in 18-49 (to a 1.1 from a 1.0), +8% in adults 25-54 (1.3 vs. 1.2) and +11% in total viewers (3.5 million vs. 3.1 million).

· An encore telecast of "Hollywood Game Night" (1.0/4 in 18-49, 4.0 million viewers overall from 8-9:01 p.m. ET) ranked #2 in the slot among the Big 4 nets in adults, men and women 18-49; adults, men and women 25-54; and total viewers, outrating ABC's debut of "The Quest" in each of those categories. The "Hollywood Game Night" encore was down only slightly versus last week's original, with last night's encore holding onto 91% of the rating for the prior week's first-run edition in 18-49 (with a 1.0 vs. a 1.1), while retaining 99.5% in total viewers (3.954 million vs. 3.971 million).

· The "Hollywood Game Night" rebroadcast grew from half-hour to half-hour by +22% in 18-49 (to a 1.1 from a 0.9) and by +10% in total viewers (4.1 million vs. 3.8 million).

· "Welcome to Sweden" (0.7/3 in 18-49, 2.6 million viewers overall from 9:01-9:30 p.m. ET) retained 88% of last week's 0.8 rating in adults 18-49 and held 89% of last week's 2.9 million viewers overall.

· "Working the Engels" (0.6/2 in 18-49, 1.9 million viewers overall from 9:30-10 p.m. ET) maintained its rating of the prior two weeks and retained a best-yet 86% of its lead-in from "Welcome to Sweden."

In Late-Night Metered Markets Thursday night:

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; CBS's "Late Show with David Letterman," 1.7/4; and ABC's "Jimmy Kimmel Live," 1.8/5.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.1/5; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/2.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (0.8/3). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/1).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.3/2 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.





  [august 2014]  
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M
T
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· HOLLYWOOD GAME NIGHT (NBC)
· LAST COMIC STANDING (NBC)
· QUEST, THE (ABC)
· WELCOME TO SWEDEN (NBC)
· WORKING THE ENGELS (NBC)





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