or


[08/05/14 - 11:32 AM]
Disney XD Sets Multi-Year Highs in Prime; "Lab Rats" Hits Series Highs in Target Demos
Disney XD spins the numbers for the week of July 28-August 3.

[via press release from Disney XD]

Ratings Highlights for the Week of July 28 - August 3, 2014 Final National Ratings

Disney XD Sets Multi-Year Highs in Targeted Kid Demographics; "Lab Rats" Hits Series Ratings High; "Gravity Falls" Delivers Disney XD Ratings Highs

Disney XD

During the week of July 28, 2014, powered by solid ratings for live action and animated series "Lab Rats," "Gravity Falls," and "Kickin' It," Disney XD hit multi-year highs in Kids 6-14 (285,000) and Kids 2-11 (285,000) - since 11/5/12 and 11/19/12, respectively - and delivered its best week in over one year in Kids 6-11 (220,000 - since 6/24/13).

The network also achieved an over two-year high and #2 week ever in Boys 2-11 (172,000 - since 7/16/12), posted a near nine month high in Boys 6-11 (138,000 - since 10/7/13) and near eight month high in Boys 6-14 (178,000 - since 11/11/13).

Year to year, Disney XD surged by double digits across target demos, including by 13% in Total Viewers (477,000 vs. 421,000), by 45% in Kids 6-14 (285,000 vs. 196,000), by 51% in Kids 6-11 (220,000 vs. 146,000) and by 49% in Kids 2-11 (285,000 vs. 191,000).

· An all new "Lab Rats" (Monday, 8:30-9:30 p.m.) surged to series highs in Kids 2-11 (757,000/1.9 rating) and Boys 2-11 (443,000/2.2 rating) and delivered its #2 telecast on record in Total Viewers (1.365 million), Kids 6-14 (849,000/2.4 rating) and Boys 6-14 (517,000/2.8 rating), behind only an August 5, 2013 airing.

· "Gravity Falls" (Mon., 10:00 - 10:30 p.m.), which joined the network's line-up in mid-April 2014, hit Disney XD series highs in Total Viewers (921,000), Kids 6-14 (576,000/1.6 rating), Boys 6-14 (352,000/1.9 rating), Kids 6-11 (470,000/2.0 rating), Boys 6-11 (289,000/2.4 rating), Kids 2-11 (580,000/1.5 rating) and Boys 2-11 (367,000/1.8 rating) - since 11/11/13.

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-11, hyper-targeting boys and transporting them into worlds full of humor, unexpected fun and inspiring action-filled adventures. Disney XD-branded content spans television, online, mobile (WATCH Disney XD app) and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches 80 million households via its basic cable and satellite affiliates. There are 30 Disney XD channels available in 25 languages around the world.

Source: NMR, final national U.S. ratings, week of 7/28/14 - 8/3/14, Live + Same Day.





  [august 2014]  
S
M
T
W
T
F
S
     


· GRAVITY FALLS (DISNEY)
· KICKIN' IT (DISNEY XD)
· LAB RATS (DISNEY XD)





most recent ratings | view all posts
[09/15/14 - 12:49 PM]
FX Rides "Sons of Anarchy" to Record Ratings
FX spins the numbers for Tuesday, September 9.

[09/15/14 - 09:36 AM]
Syfy's New Zombie Series "Z Nation" Bites Off 1.6 Million Viewers During September 12 Premiere
Syfy spins the numbers for Friday, September 12.

[09/15/14 - 08:47 AM]
Sunday's Broadcast Ratings: "Sunday Night Football" Keeps NBC on Top
The Peacock easily wins the night in both total viewers and adults 18-49.

[09/15/14 - 08:24 AM]
Against Big NFL Competition, "Miss America" Scores 4-Month Slot Highs for ABC
ABC spins the numbers for Sunday, September 14.

[09/15/14 - 08:18 AM]
NBC Sports Coverage of Last Night's Bears-49ers "Sunday Night Football" Telecast Is Up +3% Versus Week Two Last Year
NBC spins the numbers for Sunday, September 14.

[09/14/14 - 09:13 AM]
Saturday's Broadcast Ratings: ABC Wins the College Football Race
The Alphabet tops competing coverage on FOX and NBC.

[09/14/14 - 08:33 AM]
Coverage of Purdue-Notre Dame College Football from Indianapolis Scores NBC's Second-Highest-Rated Saturday Night in Adults 18-49 in Three Months
NBC spins the numbers for Saturday, September 13.

[09/13/14 - 09:02 AM]
"Dateline NBC" Is Currently Delivering Its Highest Friday Results in More Than Three Months
NBC spins the numbers for Friday, September 12.

[09/13/14 - 08:40 AM]
Friday's Broadcast Ratings: "Dateline" Puts NBC in the Top Spot
The Peacock's mainstay leads the night in both total viewers and adults 18-49.

[09/12/14 - 08:39 AM]
"The Biggest Loser" and "The Secret Lives of Pets" Are the Night's #1-#2 Non-Sports Telecasts on the Big 4 in 18-49 and Total Viewers
NBC spins the numbers for Thursday, September 11.

[09/12/14 - 08:30 AM]
Thursday's Broadcast Ratings: "Thursday Night Football" Opens Big for CBS
The Eye dominates the night in both total viewers and adults 18-49.

[09/12/14 - 07:19 AM]
"Thursday Night Football" on CBS and NFL Network More Than Doubles Opening Night Ratings from a Year Ago
CBS spins the numbers for Thursday, September 11.

[09/11/14 - 03:09 PM]
"Couples Therapy with Dr. Jenn" Hits Series High with Season 5 Premiere
VH1 spins the numbers for Wednesday, September 10.

[09/11/14 - 11:10 AM]
"Tonight Show," "Late Night" Dominate Late-Night Ratings Race for Week of Sept. 1-5
NBC spins the late-night numbers for the week of September 1-5.

[09/11/14 - 10:34 AM]
"Nightline" Builds Audience Week-to-Week in All Key Demos; Most Watched Week in Three Months
ABC spins the late-night numbers for the week of September 1-5.