NICKELODEON WINS WEEK, LOCKS TOP SHOWS ACROSS ALL KID DEMOS
Brand-New Series Henry Danger Leads with Kids 6-11; SpongeBob SquarePants and Sanjay & Craig Nab Top Two Spots with Kids 2-11; and PAW Patrol is Preschoolers' Number-One Pick
NEW YORK - Sept. 23, 2014 - Nickelodeon closed the third week of September (9/15/14-9/21/14) as basic cable's number-one network in total day with Kids 2-11 (1.9/602K), locking up the top shows in key demos across Kids 2-11, Kids 6-11 and Kids 2-5 that feature hit animation series and a new comedic winner from the network's just-launched live-action slate, Henry Danger.
Henry Danger, the latest live-action hit from Dan Schneider, has risen as the top-rated show for Kids 6-11 in only its 2nd week on the air. The half-hour comedy about a boy navigating a double life and balancing the challenges of eighth grade with the crazy adventures of a crime fighter, ranked number-one with the demo, averaging a 4.9/939K.
SpongeBob SquarePants was the week's top series with Kids 2-11, averaging a 4.6/1.4M, followed at number two by Sanjay & Craig, with a 4.1/1.3M. Nickelodeon also landed the week's top preschool show with PAW Patrol scoring a 5.5/666K average.
Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).