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[10/31/14 - 08:34 AM]
Thursday's Broadcast Ratings: ABC Edges CBS for Demo Crown
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks last night (10/30/14):

[EDITOR'S NOTE: Due to local NFL pre-emptions, Fast Nationals for CBS are inflated.]

ABC (7.972 million viewers, #2; adults 18-49: 2.5, #1) pulled into the top spot on Thursday thanks to its annual rebroadcast of "It's the Great Pumpkin, Charlie Brown" (6.249 million viewers, #8; adults 18-49: 1.7, #7) followed by new episodes of "Scandal" (9.145 million viewers, #4; adults 18-49: 3.0, #2) and "How to Get Away with Murder" (8.522 million viewers, #6; adults 18-49: 2.7, #T3).

CBS (10.678 million viewers, #1; adults 18-49: 2.4, #2) then had to settle for second place despite the debut of its lineup "The Big Bang Theory" (16.220 million viewers, #1; adults 18-49: 4.1, #1), "Mom" (11.718 million viewers, #2; adults 18-49: 2.7, #T3), "Two and a Half Men" (11.015 million viewers, #3; adults 18-49: 2.7, #T3), "The McCarthys" (8.783 million viewers, #5; adults 18-49: 1.9, #6) and "Elementary" (8.167 million viewers, #7; adults 18-49: 1.4, #8).

Next up was FOX (4.433 million viewers, #3; adults 18-49: 1.0, #T3) with originals from "Bones" (5.528 million viewers, #9; adults 18-49: 1.3, #9) and "Gracepoint" (3.338 million viewers, #13; adults 18-49: 0.8, #13).

Meanwhile, NBC (3.836 million viewers, #4; adults 18-49: 1.0, #T3) served up new episodes of "The Biggest Loser" (4.393 million viewers, #10; adults 18-49: 1.1, #T10), "Bad Judge" (3.963 million viewers, #11; adults 18-49: 0.9, #12), "A to Z" (2.563 million viewers, #14; adults 18-49: 0.7, #T14) and "Parenthood" (3.850 million viewers, #12; adults 18-49: 1.1, #T10).

And finally, fresh installments of "The Vampire Diaries" (1.561 million viewers, #15; adults 18-49: 0.7, #T14) and "Reign" (1.307 million viewers, #16; adults 18-49: 0.5, #16) on The CW (1.434 million viewers, #5; adults 18-49: 0.6, #5) closed out the evening. In the netlet's target demo (women 18-34), "Diaries" delivered a 1.0 rating at 8:00/7:00c and "Reign" a 0.6 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
0.00% - Scandal
0.00% - Gracepoint
0.00% - Reign
-6.82% - The Big Bang Theory
-8.33% - The Biggest Loser
-8.33% - Parenthood
-10.00% - How to Get Away with Murder
-10.00% - Bad Judge
-12.50% - The Vampire Diaries
-18.75% - Bones
-22.22% - A to Z

Year-to-year changes (adults 18-49):
+64.00% - The Big Bang Theory (vs. The Big Bang Theory (Repeat))
+62.50% - Bones (vs. The X Factor)
+42.11% - Two and a Half Men (vs. The Crazy Ones)
+35.00% - Mom (vs. The Millers)
+33.33% - Gracepoint (vs. Glee (Repeat))
+15.38% - Scandal (vs. Grey's Anatomy)
-5.00% - The McCarthys (vs. The Big Bang Theory (Repeat))
-6.90% - How to Get Away with Murder (vs. Scandal)
-12.50% - The Vampire Diaries
-15.38% - Parenthood
-16.67% - Reign
-17.65% - Elementary
-25.00% - Bad Judge (vs. Sean Saves the World)
-35.29% - The Biggest Loser (vs. SNL Halloween)
-36.36% - A to Z (vs. The Michael J. Fox Show)

In late-night metered market ratings (via NBC's press release):

· In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 2.6/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 2.6/7.

· In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 1.2/5; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.9/4.

· From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.6/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.

· From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.3/4 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4). In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.2/2).

· At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (10/31/13):

ABC (8.355 million viewers, #2; adults 18-49: 2.6, #1) pulled into the top spot on Thursday with its annual rebroadcast of "It's the Great Pumpkin, Charlie Brown" (6.957 million viewers, #8; adults 18-49: 2.2, #4) followed by new episodes of "Grey's Anatomy" (8.882 million viewers, #5; adults 18-49: 2.6, #2) and "Scandal" (9.227 million viewers, #4; adults 18-49: 2.9, #1).

CBS (9.380 million viewers, #1; adults 18-49: 2.0, #2) then had to settle for second place with a repeat of "The Big Bang Theory" (11.563 million viewers, #1; adults 18-49: 2.5, #3) alongside new episodes of "The Millers" (9.568 million viewers, #2; adults 18-49: 2.0, #T5) and "The Crazy Ones" (8.061 million viewers, #7; adults 18-49: 1.9, #7) plus another "The Big Bang Theory" (8.392 million viewers, #6; adults 18-49: 2.0, #T5) repeat and an original "Elementary" (9.348 million viewers, #3; adults 18-49: 1.7, #T8).

Next up was NBC (4.447 million viewers, #3; adults 18-49: 1.4, #3) with a special "SNL Halloween" (5.514 million viewers, #9; adults 18-49: 1.7, #T8) followed by new episodes of "Sean Saves the World" (4.109 million viewers, #10; adults 18-49: 1.2, #11), "The Michael J. Fox Show" (3.615 million viewers, #12; adults 18-49: 1.1, #12) and "Parenthood" (3.966 million viewers, #11; adults 18-49: 1.3, #10).

Meanwhile, FOX (2.603 million viewers, #4; adults 18-49: 0.7, #T4) was out of the hunt with a new "The X Factor" (3.248 million viewers, #13; adults 18-49: 0.8, #T13) and a repeat of "Glee" (1.959 million viewers, #15; adults 18-49: 0.6, #T15).

And finally, new episodes of "The Vampire Diaries" (2.108 million viewers, #14; adults 18-49: 0.8, #T13) and "Reign" (1.590 million viewers, #16; adults 18-49: 0.6, #T15) on The CW (1.849 million viewers, #5; adults 18-49: 0.7, #T4) closed out the night. In the netlet's target demo (women 18-34), "Diaries" delivered a 1.0 rating at 8:00/7:00c and "Reign" a 0.6 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+9.09% - Sean Saves the World
0.00% - Parenthood
0.00% - Reign
-3.33% - Scandal
-5.56% - Elementary
-7.14% - Grey's Anatomy
-8.33% - The Michael J. Fox Show
-17.39% - The Crazy Ones
-27.27% - The Vampire Diaries
-28.57% - The Millers
-57.89% - The X Factor (vs. 10/10/13)

Year-to-year changes (adults 18-49):
+30.77% - SNL Halloween (vs. The Voice (Repeat))
0.00% - Parenthood (vs. Rock Center With Brian Williams)
0.00% - Reign (vs. Beauty and the Beast)
-7.69% - Sean Saves the World (vs. The Voice (Repeat))
-15.38% - The Michael J. Fox Show (vs. The Voice (Repeat))
-23.68% - Scandal (vs. The 46th Annual CMA Awards)
-29.17% - Elementary
-31.58% - Grey's Anatomy (vs. The 46th Annual CMA Awards)
-36.67% - The Crazy Ones (vs. Person of Interest)
-44.44% - The Millers (vs. Two and a Half Men)
-46.67% - The Vampire Diaries
-63.64% - The X Factor

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.5/7; and ABC's "Jimmy Kimmel Live," 2.6/7.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 1.1/6.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/5 in metered-market households) tied CBS's "Late Late Show with Craig Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.3/2).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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