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Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)
Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks last night (12/14/14):
[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for FOX (7-8p) and NBC for the entire night are approximate.]
NBC (17.901 million viewers, #1; adults 18-49: 6.2, #1) was the network to beat on Sunday with its usual mix of "Football Night in America #1" (6.883 million viewers, #11; adults 18-49: 2.2, #6), "Football Night in America #2" (10.294 million viewers, #5; adults 18-49: 3.4, #5), "Football Night in America #3" (16.925 million viewers, #3; adults 18-49: 5.6, #3) and "Sunday Night Football" (21.822 million viewers, #1; adults 18-49: 7.7, #1).
The silver then went to FOX (6.815 million viewers, #3; adults 18-49: 2.6, #2) and its mix of "NFL Overrun" (17.143 million viewers, #2; adults 18-49: 5.8, #2), "The OT" (9.517 million viewers, #6; adults 18-49: 3.5, #4), a repeat "The Simpsons" (5.037 million viewers, #13; adults 18-49: 2.0, #7), "Brooklyn Nine-Nine" (3.531 million viewers, #14; adults 18-49: 1.5, #11), a repeat "Family Guy" (3.136 million viewers, #15; adults 18-49: 1.4, #T12) and "Bob's Burgers" (2.526 million viewers, #17; adults 18-49: 1.2, #T15).
Next up was CBS (9.087 million viewers, #2; adults 18-49: 1.5, #3) with a new "60 Minutes" (11.567 million viewers, #4; adults 18-49: 1.7, #T8) followed by the return of "Undercover Boss" (8.949 million viewers, #7; adults 18-49: 1.7, #T8) plus new episodes from "The Mentalist" (8.413 million viewers, #8; adults 18-49: 1.3, #14) and "CSI: Crime Scene Investigation" (7.417 million viewers, #10; adults 18-49: 1.2, #T15).
And finally, ABC (5.977 million viewers, #4; adults 18-49: 1.3, #4) was out of the hunt with its trio of "Backstage with Disney on Broadway: Celebrating 20 Years" (2.931 million viewers, #16; adults 18-49: 0.5, #17), the fall finale of "Once Upon a Time" (5.645 million viewers, #12; adults 18-49: 1.7, #T8) and "Barbara Walters Presents: The 10 Most Fascinating People of 2014" (7.666 million viewers, #9; adults 18-49: 1.4, #T12).
Week-to-week changes (adults 18-49):
+26.23% - Sunday Night Football
+21.43% - Football Night in America #2
+18.18% - The Mentalist
+15.79% - Football Night in America #1
+12.00% - Football Night in America #3
0.00% - 60 Minutes
0.00% - CSI: Crime Scene Investigation
-15.00% - Once Upon a Time
-25.00% - Bob's Burgers
-28.57% - Brooklyn Nine-Nine
Year-to-year changes (adults 18-49):
+61.90% - Football Night in America #2
+57.14% - Sunday Night Football
+40.00% - Football Night in America #3
+37.50% - Football Night in America #1
+21.74% - Barbara Walters Presents: The 10 Most Fascinating People of 2014 (vs. Revenge/Betrayal)
0.00% - 60 Minutes
-10.53% - Once Upon a Time
-32.00% - Undercover Boss (vs. Survivor: Blood vs. Water)
-36.84% - CSI: Crime Scene Investigation (vs. Survivor: Blood vs. Water - The Reunion)
-37.50% - Brooklyn Nine-Nine (vs. Bob's Burgers)
-48.00% - The Mentalist (vs. Survivor: Blood vs. Water)
-50.00% - Bob's Burgers (vs. American Dad)
-64.29% - Backstage with Disney on Broadway: Celebrating 20 Years (vs. America's Funniest Home Videos)
Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/15/13):
[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for FOX (from 7-8p) & NBC are approximate.]
FOX (10.999 million viewers, #2; adults 18-49: 4.1, #1) pulled in front on Sunday thanks to its mix of "NFL Overrun" (21.376 million viewers, #1; adults 18-49: 6.9, #1), "The OT" (19.498 million viewers, #2; adults 18-49: 6.5, #2), "The Simpsons" (8.383 million viewers, #7; adults 18-49: 3.5, #5), "Bob's Burgers" (5.530 million viewers, #14; adults 18-49: 2.4, #T8), "Family Guy" (6.267 million viewers, #12; adults 18-49: 3.0, #6) and "American Dad" (4.938 million viewers, #16; adults 18-49: 2.4, #T8).
NBC (12.196 million viewers, #1; adults 18-49: 4.0, #2) then had to settle for second place among adults 18-49 despite its lineup of "Football Night in America #1" (5.394 million viewers, #15; adults 18-49: 1.6, #14), "Football Night in America #2" (6.724 million viewers, #9; adults 18-49: 2.1, #10), "Football Night in America #3" (12.655 million viewers, #4; adults 18-49: 4.0, #4) and "Sunday Night Football" (14.559 million viewers, #3; adults 18-49: 4.9, #3).
Next up was CBS (9.662 million viewers, #3; adults 18-49: 2.2, #3) with a new "60 Minutes" (10.611 million viewers, #5; adults 18-49: 1.7, #13) followed by the season finale of "Survivor: Blood vs. Water" (10.167 million viewers, #6; adults 18-49: 2.5, #7) and the "Survivor: Blood vs. Water - The Reunion" (7.704 million viewers, #8; adults 18-49: 1.9, #T11).
And finally, ABC (5.723 million viewers, #4; adults 18-49: 1.4, #4) closed out the night with originals from "America's Funniest Home Videos" (6.646 million viewers, #10; adults 18-49: 1.4, #16), "Once Upon a Time" (6.423 million viewers, #11; adults 18-49: 1.9, #T11), "Revenge" (6.140 million viewers, #13; adults 18-49: 1.5, #15) and "Betrayal" (3.685 million viewers, #17; adults 18-49: 0.8, #17).
Week-to-week changes (adults 18-49):
+16.67% - The Simpsons
+15.38% - Family Guy
+14.29% - Bob's Burgers
+14.29% - American Dad
0.00% - Survivor: Blood vs. Water (vs. 12/11/13)
0.00% - Revenge
0.00% - Betrayal
-6.67% - America's Funniest Home Videos
-11.11% - Football Night in America #3
-13.64% - Once Upon a Time
-15.79% - Football Night in America #1
-18.33% - Sunday Night Football
-22.73% - 60 Minutes
-27.59% - Football Night in America #2
Year-to-year changes (adults 18-49):
+100.00% - Bob's Burgers (vs. FOX News Special)
+87.50% - Family Guy (vs. Bob's Burgers)
+84.21% - The Simpsons
+66.67% - Revenge (vs. The Bachelorette: Ashley and J.P.'s Wedding)
+58.33% - Once Upon a Time (vs. Winter Wipeout (Repeat))
+50.00% - American Dad (vs. Family Guy (Repeat))
0.00% - America's Funniest Home Videos (vs. America's Funniest Home Videos (Repeat))
-11.11% - Betrayal (vs. The Bachelorette: Ashley and J.P.'s Wedding)
-21.88% - Survivor: Blood vs. Water
-29.82% - Football Night in America #3
-34.38% - Football Night in America #2
-35.53% - Sunday Night Football
-38.46% - Football Night in America #1
-63.04% - 60 Minutes
Source: Nielsen Media Research
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