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[01/02/15 - 09:05 AM]
Thursday's Broadcast Ratings: CBS Opens 2015 on Top in Viewers, Demos
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the 14 ad-sustained programs that aired in primetime on the broadcast networks last night (1/1/15):

CBS (5.267 million viewers, #1; adults 18-49: 1.0, #1) opened 2015 on top despite its all-repeat lineup of "The Big Bang Theory" (8.104 million viewers, #1; adults 18-49: 1.7, #1), "Mom" (6.433 million viewers, #2; adults 18-49: 1.2, #2), "Two and a Half Men" (5.001 million viewers, #3; adults 18-49: 0.9, #T3), "The McCarthys" (3.920 million viewers, #5; adults 18-49: 0.7, #T5) and "Elementary" (4.071 million viewers, #4; adults 18-49: 0.6, #T7).

FOX (2.812 million viewers, #2; adults 18-49: 0.6, #T2) then snagged the silver with repeats of "Bones" (2.816 million viewers, #7; adults 18-49: 0.6, #T7) and another "Bones" (2.808 million viewers, #8; adults 18-49: 0.6, #T7).

Next up was ABC (2.499 million viewers, #3; adults 18-49: 0.6, #T2) with a new "The Taste" (2.688 million viewers, #9; adults 18-49: 0.7, #T5) and a repeat "How to Get Away with Murder" (2.120 million viewers, #10; adults 18-49: 0.5, #T10).

Meanwhile, NBC (2.210 million viewers, #4; adults 18-49: 0.6, #T2) served up originals from "The Biggest Loser" (3.490 million viewers, #6; adults 18-49: 0.9, #T3), "Bad Judge" (2.093 million viewers, #11; adults 18-49: 0.5, #T10) and "A to Z" (1.320 million viewers, #13; adults 18-49: 0.4, #T12) plus a repeat "Parenthood" (1.434 million viewers, #12; adults 18-49: 0.4, #T12).

And finally, an encore of "iHeartRadio Music Festival Night 2" (1.050 million viewers, #14; adults 18-49: 0.3, #14) closed out the evening on The CW (1.050 million viewers, #5; adults 18-49: 0.3, #5). In the netlet's target demo (women 18-34), the special posted a 0.1 rating.

Week-to-week changes (adults 18-49):
0.00% - The Biggest Loser (vs. 12/18/14)
-12.50% - The Taste (vs. 12/18/14)
-50.00% - A to Z (vs. 12/11/14)
-54.55% - Bad Judge (vs. 12/11/14)

Year-to-year changes (adults 18-49):
-28.00% - The Biggest Loser (vs. Community)
-37.50% - Bad Judge (vs. Sean Saves the World)
-41.67% - The Taste
-50.00% - A to Z (vs. The Michael J. Fox Show)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 1.7/4 with an encore telecast; CBS's "Late Show with David Letterman," 1.6/3 with an encore; and ABC's "Jimmy Kimmel Live," 1.4/3 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show Starring Jimmy Fallon," 0.6/2 with an encore; "Late Show," 0.2/1 with an encore; and "Jimmy Kimmel Live," 0.5/2 with an encore.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.0/3 in metered-market households and a 0.3/1 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (0.8/2 in metered-market households with an encore) trailed CBS's "Late Late Show with Craig Ferguson" (0.9/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.3/1 in 18-49 with an encore) topped "Late Late Show" (0.2/1 with an encore).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.5/2 in metered-market households with an encore and a 0.1/1 in adults 18-49 in the 25 markets with local people meters.


Here are the highlights of the 16 ad-sustained programs that aired in primetime on the broadcast networks one year ago (1/2/14):

CBS (10.850 million viewers, #1; adults 18-49: 2.7, #1) was the network to beat on the first Thursday of 2014 thanks to new episodes of "The Big Bang Theory" (18.931 million viewers, #1; adults 18-49: 5.3, #1), "The Millers" (11.551 million viewers, #2; adults 18-49: 2.9, #2), "The Crazy Ones" (8.236 million viewers, #5; adults 18-49: 2.0, #4), "Two and a Half Men" (8.548 million viewers, #4; adults 18-49: 2.1, #3) and "Elementary" (8.916 million viewers, #3; adults 18-49: 1.8, #5).

ABC (4.418 million viewers, #2; adults 18-49: 1.1, #T2) then was the number two draw with the return of "The Taste" (4.738 million viewers, #6; adults 18-49: 1.2, #T8) followed by the premiere of "The Assets" (3.778 million viewers, #8; adults 18-49: 0.7, #T12).

Next up was NBC (3.338 million viewers, #3; adults 18-49: 1.1, #T2) and the return of "Community" (3.744 million viewers, #9; adults 18-49: 1.3, #T6) alongside a second "Community" (3.027 million viewers, #11; adults 18-49: 1.2, #T8), "Sean Saves the World" (2.767 million viewers, #12; adults 18-49: 0.8, #T10), "The Michael J. Fox Show" (2.515 million viewers, #13; adults 18-49: 0.8, #T10) and "Parenthood" (3.986 million viewers, #7; adults 18-49: 1.3, #T6).

Meanwhile, FOX (2.549 million viewers, #4; adults 18-49: 0.7, #4) served up repeats of "Sleepy Hollow" (2.054 million viewers, #14; adults 18-49: 0.6, #14) and "Bones" (3.044 million viewers, #10; adults 18-49: 0.7, #T12).

And finally, The CW (0.815 million viewers, #5; adults 18-49: 0.2, #5) likewise offered up second runs of "The Vampire Diaries" (0.837 million viewers, #15; adults 18-49: 0.3, #15) and "Reign" (0.794 million viewers, #16; adults 18-49: 0.2, #16). In the netlet's target demo (women 18-34), "Diaries" delivered a 0.3 rating at 8:00/7:00c and "Reign" a 0.3 rating at 9:00/8:00c.

Week-to-week changes (adults 18-49):
+8.33% - Parenthood (vs. 12/12/13)
0.00% - The Big Bang Theory (vs. 12/12/13)
0.00% - The Millers (vs. 12/12/13)
0.00% - Two and a Half Men (vs. 12/12/13)
0.00% - Elementary (vs. 12/12/13)
-4.76% - The Crazy Ones (vs. 12/12/13)
-11.11% - The Michael J. Fox Show (vs. 12/12/13)
-20.00% - Sean Saves the World (vs. 12/12/13)

Year-to-year changes (adults 18-49):
+71.43% - The Taste (vs. Nashville (Repeat)/Scandal (Repeat))
+62.50% - Parenthood (vs. Rock Center With Brian Williams (Repeat))
+62.50% - Community - 8:00 (vs. 30 Rock (Repeat))
+50.00% - Community - 8:30 (vs. Up All Night (Repeat))
+14.29% - The Michael J. Fox Show (vs. Parks & Recreation (Repeat))
-11.11% - Sean Saves the World (vs. The Office (Repeat))
-11.67% - The Big Bang Theory
-22.22% - The Assets (vs. Scandal (Repeat))
-28.00% - Elementary
-36.96% - The Millers (vs. Two and a Half Men)
-38.24% - Two and a Half Men (vs. Person of Interest)
-41.18% - The Crazy Ones (vs. Person of Interest)

In late-night metered market ratings (via NBC's press release):

·In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.2/5 with an encore; and ABC's "Jimmy Kimmel Live," 1.7/4 with an encore.

·In the 25 markets with Local People Meters, adult 18-49 results were: "The Tonight Show with Jay Leno," 0.8/3 with an encore; "Late Show," 0.5/2 with an encore; and "Jimmy Kimmel Live," 0.6/2 with an encore.

·From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.1/3 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.

·From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.1/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.4/2 in 18-49 with an encore) topped "Late Late Show" (0.3/1 with an encore).

·At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

Source: Nielsen Media Research





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