[02/19/15 - 10:26 AM]
ABC Family's "Pretty Little Liars" Sets Season/Multi-Month Highs in Total Viewers and Target Demographics
ABC Family spins the numbers for Tuesday, February 17.

[via press release from ABC Family]

Ratings Highlights for Tuesday, February 17, 2015 - National Ratings

"Pretty Little Liars" Rises to Season Highs in Total Viewers, Adults 18-34 and Millennial Demos; Is Tuesday's #1 TV Telecast for the 7th-Straight Week in Women 18-34 and Females 12-34

"Pretty Little Liars" (8:00-9:00 p.m.)

Midway through its Winter season, "Pretty Little Liars" soared to season- and near-6-month regular-telecast highs in Total Viewers (2.05 million), Viewers 12-34 (1.35 million/1.5 rating) and Females 12-34 (1.12 million/2.4 rating) and delivered a season/7-month high in Adults 18-34 (929,000/1.4 rating) - since 8/26/14 and 7/15/14, respectively.

Notably, "Pretty Little Liars" stood as Tuesday's #1 telecast for the 7th-consecutive week in Women 18-34 (747,000/2.2 rating) and Females 12-34, was also the #1 TV telecast in Viewers 12-34 and the #1 original cable TV telecast in Adults 18-34.

· At 8 o'clock, "Pretty Little Liars" ranked as cable TV's #1 telecast in the hour for the 115th-consecutive telecast in Females 12-34 - every telecast since its June 2010 series debut - 67th in Adults 18-34, 74th in Women 18-34 and 78th in Viewers 12-34.

· "Pretty Little Liars" was again Tuesday's #1 Prime series on Twitter as a Twitter TV audience of over 57,000 unique users produced nearly 7.7-million impressions.

· Based on L+3 ratings season to date, "Pretty Little Liars" spikes to 2.7 million Total Viewers, to 1.6 million Adults 18-49 and to 1.7 million Viewers 12-34.

Source: NTI, 2/17/15, Live + Same Day. Social Media Sources: SocialGuide/Nielsen Twitter TV ratings. L+3 ratings season to date: 1/6/15-2/17/15.

  [february 2015]  


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