Live+3: ABC's Secrets and Lies Builds on its Debut in Viewers / Revenge Spikes 64% as Sunday's Top Broadcast Gainer
ABC's Live + 3 Day data for Sunday, 3/8/15
Based on Live + 3 Day data for Sunday, the 2nd episode of ABC's Secrets and Lies saw bigger growth in TV playback than its week-ago debut among Total Viewers, picking up +1.8 million viewers (versus +1.6 million the prior week). The larger playback increase pushed Secrets and Lies to 7.8 million Total Viewers in the L+3 numbers and actually built on its debut (7.7 million). In the first-reported L+SD ratings, Secrets and Lies retained 98% of its debut episode in Viewers.
The new ABC drama increased to a 2.0 L+3 rating among Adults 18-49, growing by a greater +43% (from a 1.4 in L+SD) versus 40% for its prior week's debut. In the L+3 numbers, Secrets and Lies retained 95% of its week-ago 2-hour series debut (2.0 rating vs. 2.1 rating)
ABC's Revenge was the biggest percentage gainer among all broadcast shows on the night with Adults 18-49, up +64% over its L+SD rating to a 1.8 in L+3 (from a 1.1 in L+SD). The ABC drama also grew by another +2.0 million Total Viewers after 3 days of TV playback, increasing its tally to 6.9 million viewers (from 4.9 million in L+SD).
· Revenge drew its largest L+3 audience since November and its highest Adult 18-49 L+3 rating since December - since 11/16/14 and 12/7/14, respectively.
Source: The Nielsen Company, as dated. Based on regular, original telecasts only.