[07/20/15 - 02:36 PM]
Disney XD's All-New "Gravity Falls" Is the Network's #1 Regular Series Telecast Ever in Total Viewers and Target Kid and Boy Demographics
Disney XD further spins the numbers for Monday, July 13.

[via press release from Disney XD]

Ratings Highlights for Monday, July 13, 2015 - Live+ 3 National Ratings

New Episode of "Gravity Falls" Delivers Disney XD's Highest-Rated Regular-Series Telecast Ever in Total Viewers and Targeted Kids and Boys Demographics

Also Accounts for Disney XD's Top 7 Animated Series Telecasts Ever in Kids 6-11

"Gravity Falls" (8:30 p.m. - 9:00 p.m.)

Disney XD's highly anticipated new episode of "Gravity Falls" ranked as the channel's #1 regular series telecast ever in Total Viewers (2.319 million), Kids 2-11 (1.036 million/2.6 rating), Boys 2-11 (686,000/3.4 rating), Boys 6-11 (574,000/4.7 rating), Kids 6-14 (1.279 million/3.6 rating) and Boys 6-14 (856,000/4.7 rating) demographics and was its #1 regular animated telecast ever in Kids 6-11 (851,000/3.6 rating).

Overall, "Gravity Falls" now accounts for Disney XD's Top 7 regular animated series telecasts of all time in Kids 6-11, the Top 4 in Boys 6-11 and Top 5 in Kids 2-11.

· "Gravity Falls" ranked a dominant #1 in its time period across all kid and boy 2-11, 6-11 and 6-14 demographics and was cable TV's #1 scripted telecast in Total Viewers.

· Live + 3 vs. Live + Same Day, "Gravity Falls" rose by double digits across all demos, including by 21% in Total Viewers (2.319 million vs. 1.911 million), by 26% in Kids 2-11 (851,000 vs. 677,000), by 23% in Boys 6-11 (574,000 vs. 465,000), by 21% in Kids 6-11 (1.036 million vs. 855,000) and by 20% in Boys 2-11 (686,000 vs. 574,000).

Disney XD is a basic cable channel and multi-platform brand showcasing a compelling mix of live-action and animated programming for Kids age 6-11, hyper-targeting boys and transporting them into worlds full of humor, unexpected fun and inspiring action-filled adventures. Disney XD-branded content spans television, online, mobile (WATCH Disney XD app) and VOD platforms. The programming includes series, movies and short-form, as well as sports-themed programming developed with ESPN. In the U.S., Disney XD is seen on a 24-hour, advertiser supported network that reaches 80 million households via its basic cable and satellite affiliates. There are 31 Disney XD channels available in 25 languages around the world.

Source: NTI, U.S. ratings, 7/13/15, Live + 3 ratings. Disney XD/Toon Disney: 10/02/00-7/13/15. Live + 3 ratings available 8/26/06 to date.

  [july 2015]  


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