TV ONE GARNERS NO. 1 CABLE NETWORK POSITION AMONG BLACK DEMOS ON WEDNESDAY NIGHT
TV One Ranks Among The Top 3 Ad-Supported Cable Networks in Wednesday Primetime Among Black Women 25-54 For 10 Nights This Summer
SILVER SPRING, Md. - Sept. 15, 2015 - TV One announced today its Wednesday, Sept. 9 line-up of original programming fare garnered the No. 1 Cable Network position in Primetime among Black viewers in all key demos - P2+, P18-49, P25-54, W18-49 and W25-54. In addition, the network continues to dominate Wednesdays with Black Women 25-54 as a Top 3 Ad-Supported Cable Network in Primetime for 10 nights from July to September-to-date.
Contributing to the Sept. 9 success was the network's premiere of Hollywood Divas: Reunion Part 1 (9-10 p.m. ET), the docu-reality series' first episode of its second season two-part finale, which landed the No. 1 telecast on Cable in Primetime that evening among key Black demos; W25-54 (4.45, 254K), P25-54 (3.58, 356K), P18-49 (3.12, 345K), P2+ (2.95, 708K). In addition, Unsung secured the No. 2 telecast on Cable in Primetime among Black W25-54 (4.34, 248K) and Black P25-54 (3.52, 350K) for its episode featuring Force MDs (8-9 p.m. ET). Rounding out the night, TV One's newest comedy Born Again Virgin earned the No. 1 telecast on Cable at 10 p.m. ET among Black P25-54 (1.76, 175K). The network's Sept. 9 line-up also resulted in 1.4 million unique Black P2+ viewers.
TV One's Wednesday night primetime (8-11 p.m. ET) wins as a Top 3 Ad-Supported Cable Network among Black Women 25-54 from July to September-to-date include No. 1 spots on Aug. 12 (Born Again Virgin), Aug. 19 (Born Again Virgin, Unsung Hollywood: Sammie Davis, Jr.) and Sept. 9 (Unsung: Force MDs, Hollywood Divas: Reunion Part 1 and Born Again Virgin).
TV One premieres a new episode of Unsung featuring Hip Hop artist and actress YoYo this Wednesday, Sept. 16 at 8 p.m. ET, followed by the season finales of Hollywood Divas: Reunion Part 2 at 9 p.m. ET and the two-episode finale of Born Again Virgin at 10 p.m. ET.
Source: Nielsen TV Toolbox, Live+3; (07/01/15-09/09/15)) Wed Prime Performance Cable Ranker, AA Key demos. Hollywood Divas S2 Reunion Part 1 Performance, Premiere Night Cable Program Ranker, AA Key Demos. Unsung Performance, Premiere Night Cable Program Ranker, AA Key Demos. Born Again Virgin Performance, Premiere Night Cable Program Ranker, AA Key Demos; All reach stats based on P2+, 1 Min Qualifier (premiere & encores).
Hollywood Divas is produced by Thinkfactory Media for TV One. Executive Producers are Carlos King for King's Kingdom Reign Entertainment and Todd Tucker for Tucker's TTucker Productions. Lamar Chase is Producer; Robyn Arrington Greene is Executive in Charge of Production and Vice President of Original Programming; and D'Angela Proctor is Head of Original Programming and Production for TV One.
Unsung is narrated by actor Gary Anthony Williams and is Executive Produced by Arthur Smith, Kent Weed and Frank Sinton of A. Smith & Co. Productions for TV One. Mark Rowland is Co-Executive Producer. Lamar Chase is Producer; Jubba Seyyid is Executive in Charge of Production; Robyn Greene Arrington is Vice President of Original Programming; and D'Angela Proctor is Head of Original Programming and Production for TV One.
Born Again Virgin was created by Ranada Shepard and is produced by Eric Tomosunas of Swirl Films. Alyson Fouse serves as showrunner for the series. For TV One, Lamar Chase is Producer; Tia A. Smith serves as Executive in Charge of Production; Robyn Greene Arrington is Vice President of Original Programming; and D'Angela Proctor is Head of Original Programming.
About TV One:
Launched in January 2004, TV One (www.tvone.tv) serves 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. The network is the exclusive home of News One Now, the only live daily news program targeting Black viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households. TV One is solely owned by Radio One [NASDAQ: ROIA and ROIAK, www.radio-one.com], the largest radio company that primarily targets Black and urban listeners.