[09/29/15 - 07:59 AM]
NBC's "Sunday Night Football" Averaging Nearly 26 Million Viewers - Best Start for NFL Primetime Package in 21 Years
NBC spins the numbers for its NFL coverage to date this season.

[via press release from NBC]


First Time in 10 Seasons of SNF on NBC That Each of First Four Telecasts Is Up vs. Prior Year

More than 22 Million Watched Broncos-Lions Week 3 Game - Up 12% From '14

Football Night in America Continues Record Pace

Record 91 Million Live Minutes of SNF Streamed to Date on NBC Sports Live Extra

STAMFORD, Conn. - September 29, 2015 - Through the opening three weeks of the NFL season (four telecasts), NBC's Sunday Night Football is averaging 25.6 million viewers - the best viewership for the NFL's broadcast primetime package at this point in the season in more than two decades (25.9 million in 1994), according to official national data released by The Nielsen Company.

SNF viewership is up 10% from last year at this time (23.2 million viewers). Sunday Night Football is also averaging a 14.9/26 national household rating and a 9.5 rating in the Adult 18-49 demographic, up 10% and 7%, respectively from this point last season.

The Peyton Manning-led Denver Broncos' 24-12 victory over the Detroit Lions this past Sunday drew an average of 22.1 million viewers, up 12% from last year's Week 3 SNF game (19.8 million for Steelers-Panthers) and ranking as the second-most watched Week 3 game in SNF history.

Following the viewership increases for the season's first three SNF telecasts, this marks the first time in the 10-season history of Sunday Night Football on NBC that each of the first four games had a larger audience than the corresponding game the prior season.

Football Night in America (7:30-8:15 p.m. ET), the most-watched studio show in sports, is averaging 10.9 million viewers - the best start in the show's 10-season history and up 33% from last year at this point (8.2 million).

In addition:

· The Denver-Detroit Sunday Night Football telecast (8:31-11:44 pm ET), highlighted by Manning's 324 passing yards and two touchdowns as the Broncos improved their record to 3-0, posted a 13.1/22 national household rating, up 10% from last year's Week 3 game (11.9/20).

· Sunday Night Football led NBC to a decisive Sunday win in all key measures, taking the night among ABC, CBS, NBC and Fox by a 138% margin in Adults 18-49 (6.9 vs. 2.9 for #2 CBS).

1. Denver 44.8/69
2. Detroit 28.2/42
3. Las Vegas 20.0/31
4. Indianapolis 19.8/34
5. Milwaukee 19.7/30
6. Albuquerque 19.1/31
7. Richmond 17.9/27
8. New Orleans 17.8/25
9. Memphis 17.4/26
10. Nashville 16.2/24

DIGITAL: NBC Sports Live Extra's presentation of Broncos-Lions totaled 16.7 million live streaming minutes, nearly tripling consumption from last year's Week 3 game (6.1 million).

Through four games, the 2015 NFL season has delivered 91 million live minutes and 1.3 million unique users on NBC Sports Live Extra, up 55% and 16%, respectively, from 2014.

  [september 2015]  


most recent ratings | view all posts
[10/17/19 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Crossover Puts NBC on Top
The Peacock wins the night in total viewers, shares the adults 18-49 crown with FOX.

[10/16/19 - 01:32 PM]
Critically-Acclaimed Limited Series "Unbelievable" Watched by 32 Million Member Households
Netflix details the show's viewership from its first 28 days.

[10/16/19 - 01:31 PM]
"Stranger Things" Season 3 Was the Most Watched Season to Date
The streaming service reveals 64 million member households watched in its first four weeks.

[10/16/19 - 08:11 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Stay on Top in Demos
The Peacock's lineup wins the night among adults 18-49 while CBS remains the most-watched network.

[10/15/19 - 08:14 AM]
Monday's Broadcast Ratings: FOX, NBC Share Adults 18-49 Crown
FOX - as well as ABC - got a boost from some local stations carrying Monday's NFL game.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 08:12 AM]
Thursday's Broadcast Ratings: FOX Stays on Top with "Thursday Night Football"
The network's NFL coverage continues its reign in total viewers and adults 18-49.

[10/10/19 - 08:43 AM]
Wednesday's Broadcast Ratings: "The Masked Singer" Rises in FOX Demo Victory
The network once again takes home the adults 18-49 crown while NBC remains the most-watched network.

[10/09/19 - 08:13 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Hold Onto Demo Crown
CBS likewise remains the most-watched broadcaster on Tuesday nights.

[10/08/19 - 08:29 AM]
Monday's Broadcast Ratings: FOX, "9-1-1" Top Demo Race
The network pulls in front of NBC among adults 18-49.

[10/07/19 - 08:25 AM]
Sunday's Broadcast Ratings: Another Week, Another Victory for "Sunday Night Football"
NBC wins the evening in total viewers and adults 18-49 while FOX gets its own NFL boost.

[10/06/19 - 09:44 AM]
Saturday's Broadcast Ratings: College Football Continues Reign for ABC
The Alphabet takes home top honors in total viewers and adults 18-49.

[10/05/19 - 08:36 AM]
Friday's Broadcast Ratings: FOX Gets Boost from "WWE SmackDown"
The network's premiere installment leads the night among adults 18-49.