"COUNTDOWN TO CHRISTMAS" SPREADS HOLIDAY CHEER AND BOOSTS HALLMARK CHANNEL TO BE THE MOST-WATCHED AND HIGHEST-RATED NETWORK FOR THE ENTIRE WEEKEND
Ice Sculpture Christmas and Charming Christmas Both Earned a 2.8 HH Rating and 3.3 Million Total Viewers
Hallmark Channel continues to ring in the holiday spirit with its two most recent original premieres, Ice Sculpture Christmas and Charming Christmas, propelling the network to be the most-watched and highest-rated among HHs, W25-54 and total viewers for the entire weekend. Additionally, both original premieres became the highest-rated movies of the week among HHs and W25-54.
The Saturday, November 7th premiere of Ice Sculpture Christmas averaged a 2.8 HH rating and 3.3 million total viewers to become the top-rated program of the day among HHs and W25-54. The film also became the most-watched original movie premiere of 2015-to-date among HHs. In its 8pm time period, Ice Sculpture Christmas was the #1 rated and most-watched film among HHs, W18-49, W25-54, and total viewers. The debut also helped propel Hallmark Channel to be the top-rated cable network in prime time for the day among HHs.
The Sunday, November 8th debut of Charming Christmas also garnered a 2.8 HH rating and 3.3 million total viewers and became the most-watched original movie premiere of 2015-to-date among all key demographics. In its 8pm time period, Charming Christmas ranked #2 among household and total viewer ratings and delivery.
Countdown to Christmas continues with the world premieres of I'm Not Ready for Christmas starring Alicia Witt Saturday, November 14 at 8pm ET/PT and Christmas Incorporated starring Shenae Grimes-Beech Sunday, November 15 at 8pm ET/PT.
In Ice Sculpture Christmas, after starting her first job at a country club restaurant, Callie (Rachel Boston) - an aspiring chef - reconnects with her childhood friend David (David Alpay), who is now a wealthy member of the club. When Callie is entered into the club's Christmas ice sculpting competition, she must prepare to go head to head with her boss, Chef Gloria (Brenda Strong). Even though ice sculpting is cold work, the romance heats up between Callie and David as they prepare for the competition together! Callie's passions for cooking and ice sculpting are met with romance and Christmas spirit as she works to create the perfect sculpture.
In Charming Christmas, Rossman's department store prepares for the Christmas season, but its employees are not quite in the holiday spirit. The no-nonsense manager, Meredith (Julie Benz), is busy with the store's possible expansion for her parents Cheryl and Harold, the store decorator, Jessie, is focused on her son, and former Broadway dancer Olivia misses her life in New York City. When the handsome Nick (David Sutcliffe) comes to work as Santa Claus, though, he spreads holiday joy to Rossman's, makes Christmas wishes come true, and even brings holiday romance to Meredith. The mysterious Nick has a secret or two in his bag of holiday cheer - could Nick be the real St. Nick?
Source: Nielsen, November 2-November 8, 2015.
ABOUT HALLMARK CHANNEL
Hallmark Channel is Crown Media Family Networks' flagship 24-hour cable television network, distributed nationwide in high definition (HD) and standard definition (SD) to 90 million homes. The country's leading destination for quality family entertainment, Hallmark Channel delivers on the 100-year legacy of the Hallmark brand. In addition to its signature original movies, the network features an ambitious lineup of other original content, including scripted primetime series, such as Cedar Cove, Good Witch, and When Calls the Heart; annual specials like Kitten Bowl and Hero Dog Awards and; a daily 2-hour lifestyle show, Home & Family. Additionally, in November 2014, Hallmark Channel became the exclusive home to world premiere presentations of the acclaimed Hallmark Hall of Fame franchise. Dedicated to helping viewers celebrate life's special moments, Hallmark Channel also offers such annual holiday programming events as Countdown to Christmas and Countdown to Valentine's Day. Rounding out the network's diverse slate are television's most beloved sitcoms and series, including The Golden Girls, The Middle, Little House on the Prairie, and Frasier. Complementing Hallmark Channel's light-hearted and comedic fare, sibling network Hallmark Movies & Mysteries presents a unique mix of content that is more dramatic in tone, including original movies and such acquired series Matlock, Murder She Wrote, and Hart to Hart.
Crown Media Holdings, Inc. (NASDAQ: CRWN), owns and operates Crown Media Family Networks.
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