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[11/15/15 - 08:59 AM]
Saturday's Broadcast Ratings: College Football Tops Demos, Democratic Debate Leads Viewers
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the six ad-sustained programs that aired in primetime on the broadcast networks last night (11/14/15):

ABC (5.471 million viewers, #2; adults 18-49: 1.7, #1) was still the demo champ on Saturday with its coverage of "Saturday Night College Football" (5.471 million viewers, #2; adults 18-49: 1.7, #1).

The silver then went to CBS (6.362 million viewers, #1; adults 18-49: 1.3, #2) with a special "48 Hours" (4.641 million viewers, #3; adults 18-49: 1.0, #3) and its coverage of "Campaign 2016: Democratic Debate" (7.222 million viewers, #1; adults 18-49: 1.5, #2).

Next up was NBC (3.894 million viewers, #3; adults 18-49: 0.7, #3) and its duo of "Dateline NBC" (4.336 million viewers, #4; adults 18-49: 0.8, #4) and "Saturday Night Live" (3.011 million viewers, #5; adults 18-49: 0.6, #5).

And finally, "CFB on FOX" (1.904 million viewers, #6; adults 18-49: 0.5, #6) on FOX (1.904 million viewers, #4; adults 18-49: 0.5, #4) closed out the night.

In late-night metered market ratings (via NBC's press release):

· The Nov. 14 telecast of "Saturday Night Live," with host Elizabeth Banks and musical guest Disclosure (4.0 rating, 10 share in households in the 56 markets metered by Nielsen Media Research, a 1.9/9 in adults 18-49 in the 25 markets with local people meters) ranked as the #1 telecast of the night on the Big 4 networks in 18-49 in the local people meters, outrating all primetime programs on those nets.

· The Nov. 14 "Saturday Night Live" equaled the show's average for last season in metered-market households (4.0 vs. 4.0).

· Note that "SNL" adds significant viewership via time-shifting, with originals nationally growing by +51% so far this season going from "live plus same day" ratings to "live plus seven day" results in adult 18-49 (from a 1.75 rating to a 2.65).


Here are the highlights of the six ad-sustained programs that aired in primetime on the broadcast networks one year ago (11/15/14):

ABC (7.550 million viewers, #1; adults 18-49: 2.5, #1) took home top honors on Saturday with its coverage of "Saturday Night Football" (7.550 million viewers, #1; adults 18-49: 2.5, #1).

NBC (3.908 million viewers, #2; adults 18-49: 0.7, #T2) then was the number two draw with its duo of "Dateline Saturday Night Mystery" (4.345 million viewers, #3; adults 18-49: 0.7, #T4) and "Saturday Night Live" (3.034 million viewers, #6; adults 18-49: 0.8, #3).

Next up was CBS (4.289 million viewers, #3; adults 18-49: 0.7, #T2) and its mix of "48 Hours" (3.801 million viewers, #4; adults 18-49: 0.7, #T4), "Criminal Minds" (3.478 million viewers, #5; adults 18-49: 0.6, #T6) and "48 Hours" (5.590 million viewers, #2; adults 18-49: 0.9, #2).

And finally, FOX (2.044 million viewers, #4; adults 18-49: 0.6, #4) closed out the evening with "College Football on FOX" (2.044 million viewers, #7; adults 18-49: 0.6, #T6).

In late-night metered market ratings (via NBC's press release):

·"Saturday Night Live," with host Woody Harrelson and musical guest Kendrick Lamar (4.1 rating, 10 share in household results in the 56 markets metered by Nielsen Media Research; 2.3/10 in adults 18-49 in the 25 markets with Local People Meters), matched the show's second highest rating in metered-market households so far this season, trailing only the Nov. 1 telecast (with host Chris Rock and musical guest Prince, 4.9/12) and tying the Oct. 25 edition (with host Jim Carrey and musical guest Iggy Azalea, 4.1/10).

·In 18-49 rating in the Local People Meters, this is the second highest rated "SNL" this season, running within a tenth of a rating point of the season's top telecast Nov. 1 (with host Chris Rock and musical guest Prince, 2.4/12). It's also the #2 "SNL" in 18-49 in the Local People Meters since March 1 (with host Jim Parsons and musical guest Beck, 2.4/11).

Source: Nielsen Media Research





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