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[12/13/15 - 08:53 AM]
Saturday's Broadcast Ratings: ABC, "Mary Poppins" Top Viewers
By The Futon Critic Staff (TFC)

Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)

Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks last night (12/12/15):

ABC (4.653 million viewers, #1; adults 18-49: 0.9, #T1) was the most-watched network on Saturday with its encore of "Mary Poppins" (4.653 million viewers, #1; adults 18-49: 0.9, #2).

CBS (3.973 million viewers, #2; adults 18-49: 0.9, #T1) then shared in the demo honors with repeats of "Rudolph the Red-Nosed Reindeer" (4.596 million viewers, #2; adults 18-49: 1.3, #1), "The Flight Before Christmas" (3.289 million viewers, #4; adults 18-49: 0.8, #3) and a new "48 Hours" (4.034 million viewers, #3; adults 18-49: 0.7, #4).

Next up was NBC (1.843 million viewers, #3; adults 18-49: 0.4, #3) with a repeat "Caught on Camera" (1.797 million viewers, #6; adults 18-49: 0.3, #T6) and its coverage of "Premier Boxing Champions" (1.853 million viewers, #5; adults 18-49: 0.4, #5).

And finally, second runs of "Gotham" (0.963 million viewers, #8; adults 18-49: 0.2, #8) and "Rosewood" (1.303 million viewers, #7; adults 18-49: 0.3, #T6) on FOX (1.133 million viewers, #4; adults 18-49: 0.2, #4) closed out the night.

In late-night metered market ratings (via NBC's press release):

· The Dec. 12 telecast of "Saturday Night Live," with host Chris Hemsworth and musical guest Chance The Rapper, averaged a 3.8 rating, 10 share in households in the 56 markets metered by Nielsen Media Research and a 1.8/9 in adults 18-49 in the 25 markets with local people meters, making it the #1 telecast of the night on the Big 4 networks in both measures, topping all primetime programs on ABC, CBS, NBC and Fox in households and 18-49.

· Note that "SNL" adds significant viewership via time-shifting, growing by +49% this season going from "live plus same day" ratings to "live plus seven day" in national adult 18-49 results (from a 1.87 rating to a 2.78), and by +2.2 million viewers overall (6.4 million to 8.6 million).


Here are the highlights of the eight ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/13/14):

CBS (4.957 million viewers, #1; adults 18-49: 1.2, #1) was the top draw on Saturday with its holiday mix of "Rudolph the Red-Nosed Reindeer" (5.128 million viewers, #2; adults 18-49: 1.3, #2), "Frosty the Snowman" (5.423 million viewers, #1; adults 18-49: 1.4, #1), "Frosty Returns" (4.487 million viewers, #4; adults 18-49: 1.2, #3) and "48 Hours" (4.788 million viewers, #3; adults 18-49: 1.0, #4).

FOX (2.272 million viewers, #3; adults 18-49: 0.9, #2) then claimed the silver with its coverage of "UFC on FOX 13" (2.272 million viewers, #7; adults 18-49: 0.9, #5).

Next up was ABC (3.286 million viewers, #2; adults 18-49: 0.6, #3) and its duo of "Limitless" (2.929 million viewers, #6; adults 18-49: 0.5, #7) and "20/20 Saturday" (4.001 million viewers, #5; adults 18-49: 0.8, #6).

And finally, NBC (1.496 million viewers, #4; adults 18-49: 0.3, #4) closed out the evening with a rebroadcas of "Peter Pan Live!" (1.496 million viewers, #8; adults 18-49: 0.3, #8).

In late-night metered market ratings (via NBC's press release):

·"Saturday Night Live," with host Martin Freeman and musical guest Charli XCX delivered a 3.9 rating, 10 share in household results in the 56 markets metered by Nielsen Media Research and a 2.0/9 in adults 18-49 in the 25 markets with Local People Meters.

·"Saturday Night Live" was the #1 Big 4 telecast of the night in both metered-market households and in adults 18-49 in the Local People Meters, topping all primetime programs on those networks in both measures.

Source: Nielsen Media Research





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