GSN ENDS 2015 WITH HIGHEST VIEWERSHIP EVER IN PRIMETIME WITH DOUBLE-DIGIT GROWTH ACROSS KEY DEMOS
2015 Was Most Watched Year in Network History in Primetime and Total Day
For a Fourth Straight Year
January 5, 2016 (Santa Monica, CA) - GSN, the leader in game shows and competitive entertainment, announced today that 2015 was the network's most-watched year ever in both cable primetime and total day among Total Viewers and the key demos, Adults 18-49, Women 18-49, Adults 25-54 and Women 25-54. This is also the fourth consecutive year of growth for the 21-year old cable network in cable primetime, bucking the current downward trend in viewership being experienced by other well-established cable channels.
Noteworthy end-of-year ratings highlights for the network include: 2015 outgaining 2014 as the most watched year ever (+19%) in total day among total viewers; growing its W18-49 (+35%) P25-54 (+22%) and W25-54 (+18%) year-over-year in cable primetime, and ending 2015 on a strong note by delivering its most watched fourth quarter ever in both total day and cable primetime among total viewers and across key demos. GSN was also one of the top ten fastest growing ad-supported cable entertainment networks in 4Q in cable primetime among P18-49 and P25-54.
GSN's continued success was bolstered by a network brand refresh, freshman series HELLEVATOR bringing in new younger viewers, and its two most popular series, SKIN WARS, hosted by actress Rebecca Romijn (which garnered a new spinoff, SKIN WARS: FRESH PAINT) and IDIOTEST, hosted by comedian Ben Gleib, which will each return in 2016 for a third season. In 2016, GSN will continue to produce new originals that target women, including 40 episodes of the recently announced WINSANITY, hosted by actor and comedian Donald Faison.
GSN is the leader in game show entertainment across multimedia. GSN presents original and classic game programming and competitive entertainment and games via its 80-million subscriber television network, a dedicated GSN.TV website and via digital game sites. GSN's cross-platform content gives game lovers the opportunity to win cash and prizes, through GSN's popular TV game shows and GSN Games' free casual games, mobile and social games, and skill-game tournaments. GSN's television network is distributed throughout the U.S., Caribbean and Canada by all major cable operators, satellite providers and telcos. GSN is owned by Sony Pictures Entertainment and AT&T Entertainment Group. For further information, please visit GSNTV.com.
Source: Nielsen, 12/28/14-12/27/15 vs. prior years since 12/27/1999, Cable Primetime 7P-12A M-SU, AA(000) L+3
Source: Nielsen, 09/28/15-12/27/15 vs. prior 4Qs since 9/27/1999, Total Day 6A-6A M-SU, Cable Primetime 7P-12A M-SU, AA(000) L+3
Source: Nielsen, 09/28/15-12/27/15 GSN vs. Nielsen defined ad sup cable networks, excludes sports and news, Cable Primetime 7P-12A M-SU, AA(000) L+3