or


[01/05/16 - 10:52 AM]
Velocity Earns Double-Digit Primetime Ratings Increases on the Road to Best Year, Best Quarter and Best December Ever
Velocity spins the numbers for 2015.

[via press release from Velocity]

VELOCITY EARNS DOUBLE-DIGIT PRIMETIME RATINGS INCREASES ON THE ROAD TO BEST YEAR, BEST QUARTER AND BEST DECEMBER EVER

--Velocity is the #1 Non-Sports Network for M18-49 in 2015 and the #1 Non-Sports Network for M25-54 in 4Q15 Among Its Distribution Tier--

--BITCHIN' RIDES, BARRETT-JACKSON LIVE, JUNKYARD EMPIRE, FANTOMWORKS and WHEELER DEALERS Take the Wheel as Velocity's Ratings Drivers --

(Silver Spring, Md.) - Velocity recorded double-digit primetime ratings and delivery growth in several key demos as the network celebrated its best year, quarter and December ever in 2015. Established as a leading television home for men, Velocity was the #1 non-sports network for M18-49 in 2015* and the #1 non-sports network for M25-54 in 4Q15*.

Velocity's results were fueled by four BARRETT-JACKSON LIVE telecasts which drew 34.7 million live viewers (P2+)** and the success of top franchises including BITCHIN' RIDES, JUNKYARD EMPIRE, FANTOMWORKS and WHEELER DEALERS.

"In just four years Velocity has established itself as one of the top television destinations for men as evidenced by our rank as the #1 non-sports network for M18-49 in 2015 and M25-54 in fourth quarter," said Robert Scanlon, General Manager of Velocity and Automotive Content. "We continue to be one of the fastest-growing networks in cable due to the compelling, high quality content we offer our passionate audience."

2015

Velocity produced its highest-delivering year across several demos including HH, M18-49, Men (M18+), P/M25-54 and P2+, and its highest-rated year for HH, Men (M18+) and Persons 2+ with ratings for M18-49/25-54 and P18-34 tied with 2014 for highest-rated year.

4Q15

In Primetime, 4Q15 was Velocity's highest-delivering quarter ever for HH, Men (M18+), P/M25-54, Persons (P2+), as well as the network's highest-rated quarter ever for HH (tie with 1Q15), M25-54 (tie with 1Q14), Persons (P2+, tie with 1Q15).

December 2015

The month was Velocity best Primetime ratings and delivery in a December for P/M18-49, P/M25-54, HH, M18+ and P2+. December 2015 also marked 50 months of year-over-year delivery growth in Primetime for Households and Men (M18+).

2015 vs 2014 (L+3 Day Data)
Primetime Ratings
HH: +14%
M18+: +10%
P2+: +9%

Primetime Delivery
HH: +25%
P25-54: +3%
M25-54: +6%
M18-49: +2%
M18+: +24%
P2+: +20%

4Q15 vs 4Q14 (L+3 Day Data)
Primetime Ratings
HH: +23%
P25-54: +8%
M25-54: +16%
P18-49: +10%
M18-49: +14%
M18+: +20%
P2+: +18%

Primetime Delivery
HH: +29%
P25-54: +18%
M25-54: +23%
P18-49: +15%
M18-49: +19%
M18+: +30%
P2+: +24%

Dec 2015 vs Dec 2014 (L+3 Day Data)
Primetime Ratings
HH: +22%
P25-54: +17%
M25-54: +22%
P18-49: +22%
M18-49: +14%
M18+: +19%
P2+: +18%

Primetime Delivery
HH: +33%
P25-54: +30%
M25-54: +32%
P18-49: +25%
M18-49: +23%
M18+: +31%
P2+: +28%

*Among networks with subscribers under 70 million homes.

** Source: Nielsen N Power, LIVE viewing using a 1 minute qualifier combining the Scottsdale, Palm Beach, Reno/Tahoe and Las Vegas LIVE telecasts.

Source: Nielsen. Live+3D. Program-based data. PRIME = M-Su, 8-11p SPAN. Excludes breakouts. Reach has a 6-minute qualifier. Npower.

About Velocity

Velocity, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is the only upscale men's cable network that focuses on thrilling automotive for its viewers. Velocity programming is diverse, intelligent and engaging, capturing the best of the human experience as told by the top experts in the field. Formerly HD Theater, the fully HD network is available in 65 million homes. For more information on Velocity, please visit Velocity.com, on Facebook at facebook.com/VelocityTV or on Twitter @Velocity.

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 pay-TV programmer reaching nearly 3 billion cumulative subscribers in more than 220 countries and territories. For 30 years Discovery has been dedicated to satisfying curiosity and entertaining viewers with high-quality content through its global television brands, led by Discovery Channel, TLC, Animal Planet, Investigation Discovery, Science and Turbo/Velocity, as well as U.S. joint venture network OWN: Oprah Winfrey Network. Discovery controls Eurosport, the leading pan-regional sports entertainment destination across Europe and Asia-Pacific. Discovery also is a leading provider of educational products and services to schools, including an award-winning series of K-12 digital textbooks, through Discovery Education, and a digital leader with a diversified online portfolio, including Discovery Digital Networks. For more information, please visit www.discoverycommunications.com.





  [january 2016]  
S
M
T
W
T
F
S
     


· BITCHIN' RIDES (MOTORTREND)
· FANTOMWORKS (MOTORTREND)
· WHEELER DEALERS (MOTORTREND)





most recent ratings | view all posts
[03/26/24 - 03:15 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers, Leading CBS' "After Midnight" and NBC's "Late Night with Seth Meyers"
Season to date, "Nightline" is growing versus the comparable weeks last season in Total Viewers (+1% - 925,000 vs. 912,000), posting its largest overall audience in 3 years - since the 2020-2021 season.

[03/26/24 - 10:04 AM]
Netflix Top 10 Week of Mar. 18: "Irish Wish" and "The Gentlemen" Take the Top Spots
"3 Body Problem," the new sci-fi series from David Benioff, D. B. Weiss, and Alexander Woo, began its invasion in second place with 11M views over four days.

[03/26/24 - 10:04 AM]
ESPN Platforms Deliver Most-Watched Women's NCAA Tournament First Round on Record
First Round action amassed 1.5 billion total minutes viewed, making it the most-consumed First Round on record.

[03/26/24 - 09:42 AM]
Top Original Series on Discovery, HGTV, Food Network, Investigation Discovery and TLC Helped Drive Warner Bros. Discovery to Deliver a 40 Percent Share of Adult Viewing on Sunday, March 17
In addition, WBD's strong March 17 performance was bolstered by the HBO original series "Curb Your Enthusiasm."

[03/20/24 - 12:41 PM]
Epic Drama "9-1-1" Scores Big on New Broadcast Home, ABC
After three days of viewing on its new broadcast home - ABC - as well as on Hulu and digital platforms, "9-1-1" jumped to 8.85 million Total Viewers, marking its most-watched multiplatform telecast since November 2022.

[03/20/24 - 09:15 AM]
"The Oscars" Tops 21 Million Multiplatform Viewers to Hit 4-Year High
After seven days of viewing on ABC, Hulu and digital platforms, the 96th Oscars grew to 21.01 million Total Viewers and hit a 4.35 rating among Adults 18-49.

[03/19/24 - 05:22 PM]
ABC's "The Bachelor" Hits 2-Year High in Total Viewers
"The Bachelor" skyrocketed +178% after just three days of multiplatform viewing (0.68 rating to 1.89 rating) and picked up an additional +2.44 million Total Viewers (3.82 million to 6.26 million).

[03/19/24 - 08:46 AM]
Netflix Top 10 Week of Mar. 11: "Damsel" and "The Gentlemen" Continue Their Reigns at No. 1
Fan-favorite "Avatar: The Last Airbender" held strong in second place in its fourth week on the list with 5.2M views.

[03/19/24 - 07:19 AM]
ESPN's Most-Watched Season of "NBA Saturday Primetime on ABC" in Five Years
The 2023-24 campaign averaged 3,133,000 viewers, up 12 percent from last year (2,801,000).

[03/15/24 - 09:30 AM]
ABC's "Will Trent" Grows to New Series High in Total Viewers
The series catapulted by +219% among Adults 18-49 (1.15 rating vs. 0.36 rating) after seven days of multiplatform viewing and increased by +4.19 million Total Viewers (9.02 million vs. 4.83 million) over its initial Live+Same Day average.

[03/14/24 - 12:02 PM]
"Tamron Hall" Grows Week to Week by Double Digits in Women 25-54 and 18-49
"Tamron Hall" scored its best performance since May in Women 18-49 and hit an 8-week high in Women 25-54.

[03/14/24 - 11:30 AM]
Season Premiere of ABC's "The Bachelor" Marks Series' Strongest Multiplatform Telecast in Nearly 3 Years
The season premiere shot up more than 5 times over its initial Live+Same Day rating among Adults 18-49, skyrocketing by +432% after 35 days of multiplatform viewing to score its biggest delayed-viewing increase ever.

[03/12/24 - 03:36 PM]
ESPN Platforms Wrap Up Successful Women's College Basketball Regular Season Slate
The 2023-24 regular season averaged 476,000 viewers across games on ESPN and ABC.

[03/12/24 - 09:56 AM]
Netflix Top 10 Week of Mar. 4: "Damsel" and "The Gentlemen" Take the Top Spots
"Avatar: The Last Airbender," which was recently renewed for two more seasons, held strong in second place with 9.1M views as the social fandom continues to heat up.

[03/11/24 - 04:30 PM]
Earlier Start Time Propels "The Oscars" on ABC to Hit 4-Year High in Viewers
Starting one hour earlier than usual, the 96th Oscars on ABC drew an average audience of 19.5 million Total Viewers and scored a 3.81 rating among Adults 18-49 based on Fast National Live+Same Day program data.