"FIXER UPPER" BREAKS HGTV RATINGS RECORDS ON TUESDAY, JANUARY 12
New York [For Immediate Release - January 14, 2016] Fixer Upper, the HGTV series featuring married couple Chip and Joanna Gaines as they help home seekers buy fixer-uppers and transform them into dream homes, shattered multiple ratings records for the network on Tuesday, January 12, at 9 p.m. ET/PT. Tuesday night's episode was one of the top 15 telecasts in HGTV history and allowed Fixer Upper to notch a series high rating of 1.44 among viewers P25-54. This was the highest rating on HGTV in six years and helped the network average a 0.94 P25-54 rating for the night. Tuesday also was the fourth highest-rated night in network history among P25-54 ratings. In addition, more than five million total viewers tuned in to watch Tuesday night's episode. Its strong performance helped HGTV reach nearly 9 million viewers overall during prime time.
As far as upscale viewers, Tuesday's Fixer Upper episode also was a stellar performer. It ranked as the #1 cable program among W25-54 and upscale W25-54, and was the #2 cable program among P25-54 and upscale P25-54. Overall, HGTV was ranked as the #1 cable network among W25-54 and #2 among P25-54 for the night.
America's leading home and lifestyle brand, HGTV features a top-rated cable network that is distributed to more than 96 million U.S. households and HGTV.com, the premier source for home-related inspiration, instruction and entertainment, attracts more than six million people each month. The brand also includes the HGTV HOME(TM) consumer products line which showcases exclusive collections of paint, flooring, furniture, plants, fabrics and other home-oriented products. For more information on HGTV HOME branded products and to find a retailer, go to www.hgtvhome.com. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands. Viewers can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram. Headquartered in Knoxville, Tenn., HGTV is owned by Scripps Networks Interactive, Inc. (SNI).