or


[09/16/16 - 02:33 PM]
Season Premiere of "Thursday Night Football" Draws an Audience of 15.7 Million Viewers Across All Platforms
CBS spins the numbers for Thursday, September 15.

[via press release from CBS]

SEASON PREMIERE OF "THURSDAY NIGHT FOOTBALL" DRAWS AN AUDIENCE OF 15.7 MILLION VIEWERS ACROSS ALL PLATFORMS - CBS, NFL NETWORK, TWITTER, NFL DIGITAL AND CBS INTERACTIVE

THURSDAY NIGHT FOOTBALL AUDIENCE DOMINATES IN PRIMETIME

The 2016 season kickoff of THURSDAY NIGHT FOOTBALL on Thursday, Sept. 15 featuring the New York Jets at the Buffalo Bills was seen on an average minute audience basis by 15.7 million viewers across all platforms, including CBS Television Network, NFL Network, Twitter, NFL Digital and CBS Interactive.

Presented by Bud Light, the 2016 season kickoff of THURSDAY NIGHT FOOTBALL was produced by CBS Sports. CBS sells and airs all national commercials for CBS THURSDAY NIGHT FOOTBALL games across every platform, creating incremental value and distribution for CBS clients and sponsors.

Last night's game was seen by an average of 15.4 million television viewers on CBS and NFL Network, and earned an average national household rating/share of 9.5/18, according to Nielsen live plus same day national ratings. Last night's television rating was +20% from the average household rating (7.9 HH) for the 16 games of the 2015 THURSDAY NIGHT FOOTBALL schedule on CBS and NFL Network (and over-the-air stations). Television viewership of the Jets-Bills game peaked at 16.4 million viewers with a HH rating/share of 10.1/18 from 9:00-9:30 PM, ET. The 2015 THURSDAY NIGHT FOOTBALL premiere on CBS and NFL Network, which featured Denver and Kansas City, earned a 12.9/24, which is the highest-rated THURSDAY NIGHT FOOTBALL game ever.

Primetime on CBS and NFL Network last night easily beat the combined viewership of NBC, ABC and FOX (14.3 million vs. 8.1 million; +77%). CBS/NFL Network's viewership of 14.3 million in primetime was +550% better than FOX (2.2m), +393% better than NBC (2.9m) and +377% better than ABC (3.0m).

In total, CBS and NFL Network's coverage of Jets-Bills was watched in all-or-part by 48.1 million viewers on television, with a minimum of one minute viewed.

The average digital audience for THURSDAY NIGHT FOOTBALL's season opener across Twitter, NFL Mobile from Verizon, Watch NFL Network, NFL Game Pass (International) and authenticated users on CBS Digital platforms users was 314,000 with each viewer spending an average of 25 minutes watching the Jets defeat the Bills. In total, all digital properties showing THURSDAY NIGHT FOOTBALL reached 2.4 million viewers.

In total, Twitter reached 2.3 million combined worldwide viewers for the NFL THURSDAY NIGHT KICKOFF pregame show and the Jets/Bills game for a minimum of three seconds with that video being 100% in view. For the THURSDAY NIGHT FOOTBALL game alone, Twitter reached 2.1 million viewers. The average audience watching THURSDAY NIGHT FOOTBALL on Twitter properties was 243,000 with each viewer watching an average of 22 minutes of game action.

For a complete listing of all the ways to watch THURSDAY NIGHT FOOTBALL, please visit NFL.com/TNF.





  [september 2016]  
S
M
T
W
T
F
S
    


· THURSDAY NIGHT FOOTBALL (NFLN)





most recent ratings | view all posts
[12/11/17 - 08:11 AM]
Sunday's Broadcast Ratings: NBC Rides "Sunday Night Football" to Another Victory
The Peacock cruises to the top spot among total viewers and adults 18-49.

[12/10/17 - 08:21 AM]
Saturday's Broadcast Ratings: CBS Edges Competition with Holiday Mix
A rebroadcast of "Rudolph the Red Nosed Reindeer" is the night's most-watched program.

[12/09/17 - 08:28 AM]
Friday's Broadcast Ratings: CBS Dramas Rise in Latest Victory
The Eye's trio of dramas is up from last week among adults 18-49.

[12/08/17 - 08:21 AM]
Thursday's Broadcast Ratings: NBC Tops Night with "Thursday Night Football"
The Peacock holds off the competition in both total viewers and adults 18-49.

[12/07/17 - 08:31 AM]
Wednesday's Broadcast Ratings: FOX Tops Demos, CBS Leads Total Viewers
A tight race last night sees "Empire" and "Survivor: Heroes vs. Healers vs. Hustlers" both share the adults 18-49 crown.

[12/06/17 - 08:16 AM]
Tuesday's Broadcast Ratings: NBC Tops Viewers, Demos with "The Voice"
The Peacock's reality franchise wins the evening in both categories.

[12/05/17 - 08:18 AM]
Monday's Broadcast Ratings: NBC Stays on Top with "The Voice"
The Peacock tops both adults 18-49 and total viewers last night.

[12/04/17 - 12:06 PM]
Science Channel Scores with Its Highest Rated November Since 2010 in Primetime
Science Channel further spins the numbers for the month of November.

[12/04/17 - 08:17 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Continue Reign
The Peacock cruises to another victory in total viewers and adults 18-49.

[12/03/17 - 11:15 AM]
FOX Sports Super Saturday Records Huge Viewership Numbers for Big Ten and Big 12 Championships
FOX Sports spins the numbers for Saturday, December 3.

[12/03/17 - 08:27 AM]
Saturday's Broadcast Ratings: College Football Pushes FOX to Top Spot
The network leads the night in both total viewers and adults 18-49.

[12/02/17 - 08:52 AM]
Friday's Broadcast Ratings: CBS Dramas Hold Off Competition
The Eye edges the night in adults 18-49, easily tops total viewers.

[12/01/17 - 08:18 AM]
Thursday's Broadcast Ratings: NBC, "Thursday Night Football" Hold Off Competition
The Peacock takes home top honors in total viewers and adults 18-49.

[11/30/17 - 08:15 AM]
Wednesday's Broadcast Ratings: CBS Edges Tight Demo Race with NBC, FOX
The Eye wins the night among adults 18-49 while NBC is the most-watched broadcaster.

[11/30/17 - 06:28 AM]
"Tosh.0" and "The Jim Jefferies Show" Finish Fall Seasons with Ratings Increases
Comedy Central further spins the numbers for the season to date.