or


[09/16/16 - 02:33 PM]
Season Premiere of "Thursday Night Football" Draws an Audience of 15.7 Million Viewers Across All Platforms
CBS spins the numbers for Thursday, September 15.

[via press release from CBS]

SEASON PREMIERE OF "THURSDAY NIGHT FOOTBALL" DRAWS AN AUDIENCE OF 15.7 MILLION VIEWERS ACROSS ALL PLATFORMS - CBS, NFL NETWORK, TWITTER, NFL DIGITAL AND CBS INTERACTIVE

THURSDAY NIGHT FOOTBALL AUDIENCE DOMINATES IN PRIMETIME

The 2016 season kickoff of THURSDAY NIGHT FOOTBALL on Thursday, Sept. 15 featuring the New York Jets at the Buffalo Bills was seen on an average minute audience basis by 15.7 million viewers across all platforms, including CBS Television Network, NFL Network, Twitter, NFL Digital and CBS Interactive.

Presented by Bud Light, the 2016 season kickoff of THURSDAY NIGHT FOOTBALL was produced by CBS Sports. CBS sells and airs all national commercials for CBS THURSDAY NIGHT FOOTBALL games across every platform, creating incremental value and distribution for CBS clients and sponsors.

Last night's game was seen by an average of 15.4 million television viewers on CBS and NFL Network, and earned an average national household rating/share of 9.5/18, according to Nielsen live plus same day national ratings. Last night's television rating was +20% from the average household rating (7.9 HH) for the 16 games of the 2015 THURSDAY NIGHT FOOTBALL schedule on CBS and NFL Network (and over-the-air stations). Television viewership of the Jets-Bills game peaked at 16.4 million viewers with a HH rating/share of 10.1/18 from 9:00-9:30 PM, ET. The 2015 THURSDAY NIGHT FOOTBALL premiere on CBS and NFL Network, which featured Denver and Kansas City, earned a 12.9/24, which is the highest-rated THURSDAY NIGHT FOOTBALL game ever.

Primetime on CBS and NFL Network last night easily beat the combined viewership of NBC, ABC and FOX (14.3 million vs. 8.1 million; +77%). CBS/NFL Network's viewership of 14.3 million in primetime was +550% better than FOX (2.2m), +393% better than NBC (2.9m) and +377% better than ABC (3.0m).

In total, CBS and NFL Network's coverage of Jets-Bills was watched in all-or-part by 48.1 million viewers on television, with a minimum of one minute viewed.

The average digital audience for THURSDAY NIGHT FOOTBALL's season opener across Twitter, NFL Mobile from Verizon, Watch NFL Network, NFL Game Pass (International) and authenticated users on CBS Digital platforms users was 314,000 with each viewer spending an average of 25 minutes watching the Jets defeat the Bills. In total, all digital properties showing THURSDAY NIGHT FOOTBALL reached 2.4 million viewers.

In total, Twitter reached 2.3 million combined worldwide viewers for the NFL THURSDAY NIGHT KICKOFF pregame show and the Jets/Bills game for a minimum of three seconds with that video being 100% in view. For the THURSDAY NIGHT FOOTBALL game alone, Twitter reached 2.1 million viewers. The average audience watching THURSDAY NIGHT FOOTBALL on Twitter properties was 243,000 with each viewer watching an average of 22 minutes of game action.

For a complete listing of all the ways to watch THURSDAY NIGHT FOOTBALL, please visit NFL.com/TNF.





  [september 2016]  
S
M
T
W
T
F
S
    


· THURSDAY NIGHT FOOTBALL (NFLN)





most recent ratings | view all posts
[02/25/17 - 08:43 AM]
ABC Wins Friday with "Shark Tank" as the #1 Show for the 6th Week Running
ABC spins the numbers for Friday, February 24.

[02/25/17 - 08:30 AM]
Friday's Broadcast Ratings: ABC Edges Out Competition in Adults 18-49
"Shark Tank" sparks another demo victory for the Alphabet.

[02/25/17 - 08:26 AM]
"Grimm" Matches Its 18-49 High Since the Show's Season Premiere
NBC spins the numbers for Friday, February 24.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/23/17 - 02:15 PM]
History's "The Curse of Oak Island" Delivers Series High 3.8 Million Viewers in Season Four Finale
History spins the numbers for Tuesday, February 21.

[02/23/17 - 09:00 AM]
BBC America's "Planet Earth II" Becomes Highest Rated U.S. Nature Show
BBC America further spins the numbers for Saturday, February 18.

[02/23/17 - 08:27 AM]
Wednesday's Broadcast Ratings: ABC Holds Off Demo Competition
The Alphabet's "Modern Family" remains the night's top draw among adults 18-49.

[02/22/17 - 08:39 AM]
Tuesday's Broadcast Ratings: NBC, "This Is Us" Top Demo Charts
The Peacock once again wins the night among adults 18-49.

[02/21/17 - 08:25 AM]
Monday's Broadcast Ratings: "The Bachelor" Continues Its Demo Reign
The Alphabet wins the night among adults 18-49 while CBS is the most-watched network.

[02/20/17 - 08:37 AM]
Sunday's Broadcast Ratings: ABC Wins Low Key Night in Demos
The Alphabet wins the evening among adults 18-49 with a modest 0.9 average rating.

[02/19/17 - 08:32 AM]
Saturday's Broadcast Ratings: NBC Wins Race in Total Viewers, Adults 18-49
The Peacock's "SNL Vintage" tops the night in the key demographic.

[02/18/17 - 08:25 AM]
Friday's Broadcast Ratings: CBS Tops Both Viewers, Demos
The Eye's "Blue Bloods" leads the night in each category.

[02/17/17 - 09:21 AM]
"The Walking Dead" Season 7 Mid-Season Premiere Delivers 15.9 Million Total Viewers
AMC further spins the numbers for Sunday, February 12.

[02/17/17 - 09:01 AM]
TBS's "Full Frontal with Samantha Bee" Is #1 in Late Night Among Young Adults in 2017
TBS spins the numbers for the year to date.

[02/17/17 - 08:27 AM]
Thursday's Broadcast Ratings: ABC Continues Demo Win Streak
The Alphabet leads the night among adults 18-49 for the fourth consecutive week.