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Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)
Here are the highlights of the 18 ad-sustained programs that aired in primetime on the broadcast networks last night (9/25/16):
NBC (16.656 million viewers, #1; adults 18-49: 6.0, #1) was of course the network to beat on Sunday with its usual mix of "Football Night in America #1" (6.661 million viewers, #8; adults 18-49: 1.9, #6), "Football Night in America #2" (8.848 million viewers, #6; adults 18-49: 3.0, #4), "Football Night in America #3" (14.657 million viewers, #3; adults 18-49: 5.3, #3) and "Sunday Night Football" (18.617 million viewers, #2; adults 18-49: 6.8, #1).
CBS (12.976 million viewers, #2; adults 18-49: 2.6, #2) then was the number two draw with a full hour of "NFL Overrun" (19.525 million viewers, #1; adults 18-49: 5.4, #2) followed by the season premieres of "60 Minutes" (13.501 million viewers, #4; adults 18-49: 2.3, #5) and "NCIS: Los Angeles" (10.251 million viewers, #5; adults 18-49: 1.5, #8) plus a second "NCIS: Los Angeles" (8.628 million viewers, #7; adults 18-49: 1.3, #T10).
Next up was FOX (2.919 million viewers, #4; adults 18-49: 1.2, #3) with a repeat "Family Guy" (2.946 million viewers, #14; adults 18-49: 1.1, #14) alongside the return of "Bob's Burgers" (2.984 million viewers, #13; adults 18-49: 1.3, #T10), "The Simpsons" (3.672 million viewers, #11; adults 18-49: 1.6, #7), "Son of Zorn" (2.821 million viewers, #17; adults 18-49: 1.2, #T12), "Family Guy" (2.887 million viewers, #15; adults 18-49: 1.4, #9) and "The Last Man on Earth" (2.205 million viewers, #18; adults 18-49: 0.9, #17).
And finally, ABC (3.595 million viewers, #3; adults 18-49: 0.9, #4) closed out the evening with its combination of "Once Upon a Time: Evil Reigns Once More" (2.832 million viewers, #16; adults 18-49: 0.6, #18) and the season openers to "Once Upon a Time" (3.888 million viewers, #10; adults 18-49: 1.2, #T12), "Secrets & Lies" (4.053 million viewers, #9; adults 18-49: 1.0, #T15) and "Quantico" (3.609 million viewers, #12; adults 18-49: 1.0, #T15).
Week-to-week changes (adults 18-49):
-1.85% - Football Night in America #3
-8.11% - Sunday Night Football
-9.52% - Football Night in America #1
-14.29% - Football Night in America #2
-50.00% - Son of Zorn (vs. 9/11/16)
Year-to-year changes (adults 18-49):
+6.67% - The Simpsons
0.00% - Bob's Burgers
-6.67% - Family Guy
-6.85% - Sunday Night Football
-7.02% - Football Night in America #3
-14.29% - Once Upon a Time: Evil Reigns Once More
-16.67% - NCIS: Los Angeles - 9:00 (vs. CSI: Crime Scene Investigation)
-20.00% - Son of Zorn (vs. Brooklyn Nine-Nine)
-20.69% - 60 Minutes
-20.83% - Football Night in America #1
-27.78% - NCIS: Los Angeles - 10:00 (vs. CSI: Crime Scene Investigation)
-28.57% - Secrets & Lies (vs. Blood & Oil)
-31.82% - Football Night in America #2
-33.33% - Once Upon a Time
-35.71% - The Last Man on Earth
-47.37% - Quantico
Here are the highlights of the 17 ad-sustained programs that aired in primetime on the broadcast networks one year ago (9/27/15):
[EDITOR'S NOTE: Due to NFL coverage, Fast Nationals for CBS from 7-7:30p and NBC for the night are approximate.]
NBC (16.855 million viewers, #1; adults 18-49: 6.1, #1) was still the top draw on Sunday with its mix of "Football Night in America #1" (7.992 million viewers, #7; adults 18-49: 2.4, #6), "Football Night in America #2" (12.335 million viewers, #5; adults 18-49: 4.4, #4), "Football Night in America #3" (15.967 million viewers, #3; adults 18-49: 5.7, #T2) and "Sunday Night Football" (19.709 million viewers, #1; adults 18-49: 7.3, #1).
The silver then went to CBS (13.947 million viewers, #2; adults 18-49: 2.7, #2) and its lineup of "NFL Overrun" (18.059 million viewers, #2; adults 18-49: 5.7, #T2), a 90-minute "60 Minutes" (15.018 million viewers, #4; adults 18-49: 2.9, #5) and the two-hour series finale of "CSI: Crime Scene Investigation" (12.117 million viewers, #6; adults 18-49: 1.8, #T8).
Next up was ABC (5.687 million viewers, #3; adults 18-49: 1.4, #3) and its mix of "Dark Swan Rises: A Once Upon a Time Fan Celebration" (3.503 million viewers, #11; adults 18-49: 0.7, #17), the season premiere of "Once Upon a Time" (5.878 million viewers, #10; adults 18-49: 1.8, #T8) and the launch of "Blood & Oil" (6.318 million viewers, #9; adults 18-49: 1.4, #T13) and "Quantico" (7.051 million viewers, #8; adults 18-49: 1.9, #7).
And finally, a repeat "Family Guy" (2.336 million viewers, #17; adults 18-49: 0.9, #16) led into the respective returns of "Bob's Burgers" (2.660 million viewers, #16; adults 18-49: 1.3, #15), "The Simpsons" (3.258 million viewers, #12; adults 18-49: 1.5, #T10), "Brooklyn Nine-Nine" (3.140 million viewers, #13; adults 18-49: 1.5, #T10), "Family Guy" (2.896 million viewers, #15; adults 18-49: 1.5, #T10) and "The Last Man on Earth" (3.071 million viewers, #14; adults 18-49: 1.4, #T13) on FOX (2.894 million viewers, #4; adults 18-49: 1.3, #4).
Week-to-week changes (adults 18-49):
-4.35% - Football Night in America #2
-14.12% - Sunday Night Football
-14.29% - Football Night in America #1
-18.57% - Football Night in America #3
Year-to-year changes (adults 18-49):
+132.00% - 60 Minutes (vs. 60 Minutes/Madam Secretary)
+62.96% - Football Night in America #2
+35.71% - Quantico (vs. Revenge)
+33.33% - CSI: Crime Scene Investigation (vs. The Good Wife/CSI: Crime Scene Investigation)
+20.00% - Football Night in America #1
0.00% - Football Night in America #3
-3.95% - Sunday Night Football
-36.36% - Blood & Oil (vs. Resurrection)
-42.31% - Brooklyn Nine-Nine
-47.06% - Once Upon a Time
-53.33% - Dark Swan Rises: A Once Upon a Time Fan Celebration
-61.54% - The Simpsons
-65.12% - Family Guy
-70.21% - The Last Man on Earth (vs. Family Guy)
-80.88% - Bob's Burgers (vs. The OT)
Source: Nielsen Media Research
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