HGTV Wins Third Quarter for Total Day Among Viewers P25-54
New York [For Immediate Release - October 4, 2016] For the first time ever, HGTV ranked as the #1 cable network in third quarter among viewers P25-54 for Total Day impressions. The network also ranked as the #1 cable network in impressions among W25-54 for all key dayparts, including Total Day, Prime and Weekend. Throughout the quarter, more than 22 million total viewers tuned in to HGTV each week during primetime.
Ratings drivers included Flip or Flop, starring Tarek and Christina El Moussa, and Property Brothers: Buying and Selling, starring Drew and Jonathan Scott, as well as HGTV's fantasy lifestyle series such as Caribbean Life, Beachfront Bargain Hunt and Mexico Life.
HGTV delivers the superstar experts, fascinating families, compelling renovations and stunning transformations that make all things home fun. America's favorite way to get entertaining, relatable and inspirational home and lifestyle content, HGTV offers: a top 10 cable network that is distributed to more than 92 million U.S. households; a website, HGTV.com, that attracts an average of nine million people each month; social media platforms that engage nearly nine million users; HGTV Magazine, a monthly publication that reaches more than one million readers and exclusive collections of home-oriented products through the HGTV HOME(TM) consumer products line. Viewers can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram. Headquartered in Knoxville, Tenn., HGTV is owned by Scripps Networks Interactive, Inc., which also owns and operates Food Network, Travel Channel, DIY Network, Cooking Channel and Great American Country.