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[10/05/16 - 08:26 AM]
ABC's "Dancing" Results Show Grows in Viewers and Young Adults
ABC spins the numbers for Tuesday, October 4.

[via press release from ABC]

ABC's DWTS Results is Up with a 16-Month High in the Time Slot

Dancing With the Stars: The Results SP (8-9pm - 8.8 million and 1.4/5 in AD18-49): Although it cut back to a shortened 8-9pm 1-hour format for the VP Debate, ABC's Dancing with the Stars results show grew week to week in Total Viewers (+9% - 8.8 million vs. 8.1 million) and Adults 18-49 (+8% - 1.4/5 vs. 1.3/5), drawing its biggest audience on the night this season and delivering a more than 16-month high in the time slot for the Net - since 5/12/15. Head to head in the hour, Dancing outdrew NBC's The Voice by 1.0 million viewers (8.8 million vs. 7.8 million).

Quick Take for Tuesday, October 4, 2016 (Fast Affiliate Live + Same Day Ratings)

ABC's 'Dancing' Results Show Grows in Viewers and Young Adults, Drawing the Net's Biggest Audience to the Time Slot in 16 Months

Tuesday (10/4/16) - ABC Total Viewer and Adult 18-49 Projections:

"DWTS: Results": L3 = 9.7 million/1.5 rating and L7 = 9.9 million/1.6 rating

Live + Same Day Results:

"Dancing with the Stars: Results SP" (8:00-9:00 p.m. - 8.8 million and 1.4/5 in AD18-49):

Although it cut back to a shortened 8:00-9:00 p.m. 1-hour format for the VP Debate, ABC's "Dancing with the Stars" results show grew week to week in Total Viewers (+9% - 8.8 million vs. 8.1 million) and Adults 18-49 (+8% - 1.4/5 vs. 1.3/5), drawing its biggest audience on the night this season and delivering a more than 16-month high in the time slot for the Net - since 5/12/15. Head to head in the hour, "Dancing" outdrew NBC's "The Voice" by 1.0 million viewers (8.8 million vs. 7.8 million).

Projections Rationale:

Lifts vs. L+SD are based on 2015-16 season averages for originals (excluding the premiere).

Returning shows: Profile based on same show (either premiere or averages for originals).

New Series: Based on similar series.

Source: The Nielsen Company Fast Affiliate Live + Same Day Ratings for 10/4/16.





  [october 2016]  
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· DANCING WITH THE STARS (ABC)
· VOICE, THE (NBC)





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