or


[10/07/16 - 11:04 AM]
"Versailles" Has a Royal Debut on Ovation TV as the Drama Series Ranks as the Network's Most-Watched Telecast to Date
Ovation TV spins the numbers for Saturday, October 1.

[via press release from Ovation TV]

"VERSAILLES" HAS A ROYAL DEBUT ON OVATION TV AS THE DRAMA SERIES RANKS AS THE NETWORK'S MOST-WATCHED TELECAST TO DATE

Ovation TV's Marketing and Social Media Blitz Yields Big Dividends as Audience Demand for the Series Doubles Before Premiere

Santa Monica, CA - October 7, 2016 After unleashing a marketing juggernaut in support of the October 1 premiere of the extravagant, period drama series Versailles, Ovation TV, America's only arts network, drew its largest audience to date. A total combined audience of 557K* viewers tuned in for the premiere night, and tripled the network's average prime time audience in the adults 25 to 54 demographic. Viewership for the premiere grew 27% from its lead-in movie.

Beyond conventional ratings, however, big data analytics company Parrot Analytics found audience demand for Versailles leading up to the US premiere more than doubled. Parrot, which tracks engagement across a variety of platforms, including downloads, streaming, social media, online blogs and reviews, wikis and more, found that Versailles' popularity was growing by about 136,000 Demand Expressions(TM) per day. At its maximum on September 30th (the day before the premiere), demand for the show was 3.3 times greater than its baseline of 850,000 Demand Expressions(TM).

Social engagement alone surrounding the network's video-centric marketing efforts yielded a 170% increase in engagement. There was a 1,300% increase in social mentions of Versailles as compared to the week before premiere and positive social mentions about the series increased 1,000%.

On September 27, Ovation TV hosted a premiere event at the French Embassy in Washington, DC, featuring a screening of the first episode and panel discussion with cast members and the series' co-creators and executive producers. The network then hosted three high-profile Versailles-themed events in New York City on September 28, 29 and 30, which were attended by the cast, show creators, celebrities and social media influencers. Videos of each of the events, held at Bagatelle, Beautique and The Box, were distributed via social media and are also available here: www.OvationTV.com/Versailles.

About Ovation TV

Ovation is an independent television and digital media company dedicated to celebrating and supporting all forms of arts and culture. Ovation TV selectively curates and airs arts-related series, specials, documentaries and films. The network also offers viewers an exciting line up of original productions, including Versailles, Rachel Hunter's Tour of Beauty, and The Art Of. Ovation TV is available to nearly 50M subscribers via cable, satellite and telco systems including Comcast Cable/Xfinity, DIRECTV/AT&T U-verse, Time Warner Cable, Verizon FiOS, Charter Communications, Bright House Networks, and many other smaller providers, as well as on VOD. Through The Ovation Foundation, the company is committed to advocating for the arts, nationally and locally, and has provided more than $15M in contributions and in kind support to arts institutions and arts education. You can follow Ovation on Facebook, Twitter, YouTube, Pinterest and OvationTV.com.

###

* (Nielsen Live+Same Day)





  [october 2016]  
S
M
T
W
T
F
S
      


· VERSAILLES (OVATION)





most recent ratings | view all posts
[07/22/24 - 01:01 PM]
ABC News' Special Report "Biden Stands Down: The Race for the White House" Is No. 1 Broadcast Network Special in All Key Target Demos - Total Viewers, Adults 25-54 and Adults 18-49
ABC led the CBS News special "Biden Exits Race" (3.444 million, 562,000 and 377,000, respectively, 7:00-8:00 p.m.) by 6% in Total Viewers, by 20% in Adults 25-54 and by 25% in Adults 18-49.

[07/18/24 - 01:13 PM]
Discovery's "Shark Week" Grows Reach Over Previous Year's Record-Breaking Performance; Network Ranked #1 in Primetime in Key Demos Through the Week of July 7-13
Delivering a strong performance among several key adult demos, including Adults 25-54 and Adults 18-49, the popular programming event reached 25 million total viewers across Discovery Channel, Max and discovery+, a 10% increase over last year.

[07/16/24 - 12:01 PM]
Netflix Top 10 Week of July 7: "Beverly Hills Cop: Axel F" Is #1 and Most Watched Title for Second Straight Week
The sci-fi drama series "Supacell" and its stunning cast of characters used their superpowers, all while maintaining their day jobs, to hold the top spot on the English TV List with 7.1M views.

[07/15/24 - 01:06 PM]
"Who Wants to Be a Millionaire" Season Premiere Is the No. 1 Entertainment Program of the Night Across All Key Demographics
Hosted by late-night's Jimmy Kimmel, the series returned for a new season on Wednesday, July 10, and soundly ranked as the most-watched telecast of the night in Total Viewers (3.71 million).

[07/11/24 - 07:31 AM]
Peacock Original "Love Island USA" Becomes the #1 Reality Series in the U.S. Across All Streaming Platforms
The love and competition show has also ranked in the Top 10 SVOD Original Series since the sixth season debuted on June 11.

[07/09/24 - 12:06 PM]
Netflix Top 10 Week of July 1: "Beverly Hills Cop: Axel F" Debuts at #1
The sci-fi drama series "Supacell" rose to the top of the English TV List, clocking 11.8M views.

[07/09/24 - 09:31 AM]
With Over 3 Million Viewers, "BET Awards" 2024 Reigns as the Most-Watched Black Event in America
The premiere milestone celebration of Black culture delivered timeline-shattering viral moments that captivated audiences across platforms, ranking as the #1 Most Social Program.

[07/09/24 - 08:16 AM]
ESPN Generated Largest "Sunday Night Baseball" Audience in Two and a Half Years with Boston Red Sox Victory Over New York Yankees: 2,359,000 Viewers
The broadcast peaked with nearly three million viewers (2,952,000) at 8:45 p.m. ET, according to Nielsen.

[07/09/24 - 08:00 AM]
Warner Bros. Discovery Expansive Content Lineup Delivered Two Nights with 60 Percent Share and Nine Nights with 50 Percent Share Among Adults in Second Quarter
Live sports, including TNT Sports' coverage of the 2024 NCAA Men's Final Four, 2024 NBA Playoffs and 2024 NHL Stanley Cup Playoffs, along with support from the networks' popular entertainment content, drove the viewership among Adults 18-49 during the quarter.

[07/03/24 - 02:30 PM]
ABC News Is the No. 1 News Network in America for the 2nd Quarter of 2024
"Good Morning America," "World News Tonight with David Muir," "The View" and "GMA3: What You Need to Know" all outdelivered broadcast and cable competition.

[07/02/24 - 03:45 PM]
ABC News' "Nightline" Ranks No. 1 in Total Viewers vs. CBS' "After Midnight" and NBC's "Late Night with Seth Meyers" for 6th Consecutive Week
"Nightline" also averaged 878,000 Total Viewers, 197,000 Adults 25-54 and 130,000 Adults 18-49 during the 2nd quarter of 2024.

[07/02/24 - 12:20 PM]
NBA Today Delivers ESPN's Most-Watched NBA Free Agency Special Ever Averaging 1,244,000 Viewers
It peaked with 1,436,000 viewers from 5:30-5:45 p.m. ET.

[07/02/24 - 12:01 PM]
Top 10 Week of June 24: All Three Seasons of "Bridgerton" in Most Popular List; "A Family Affair" Is the Most Watched Title
The sci-fi drama series "Supacell" debuted on the English TV List in second place with 6.4M views.

[07/01/24 - 02:41 PM]
Simone Biles Stars at U.S. Gymnastics Trials on NBC & Peacock in Most-Watched Olympic Trials Telecast Since 2016
Last night's audience peaked at 8.2 million viewers from 10-10:15 p.m. ET as the gymnasts completed their final rotations.

[06/28/24 - 01:01 PM]
ABC News' Special Coverage of the CNN Presidential Debate Wins Across the Board, Outdelivering Broadcast Networks by Double Digits
For the 4th straight presidential debate, ABC News was the most-watched broadcast network.