|
Primetime Preliminary Fast National Nielsen Data
(includes all DVR playback through 3:00 am)
Here are the highlights of the 18 ad-sustained programs that aired in primetime on the broadcast networks last night (12/25/16):
NBC (18.223 million viewers, #1; adults 18-49: 5.3, #1) easily took care of its repeat competition on Christmas Day with "Football Night in America #1" (8.785 million viewers, #4; adults 18-49: 2.3, #4), "Football Night in America #2" (11.844 million viewers, #3; adults 18-49: 3.3, #3), "Football Night in America #3" (16.417 million viewers, #2; adults 18-49: 4.6, #2) and "Sunday Night Football" (19.860 million viewers, #1; adults 18-49: 5.9, #1).
ABC (3.187 million viewers, #3; adults 18-49: 1.0, #2) then was a distant silver with repeats of "America's Funniest Home Videos" (3.404 million viewers, #8; adults 18-49: 1.1, #T5), the feature "Beauty and the Beast" (3.669 million viewers, #6; adults 18-49: 1.1, #T5), "Speechless" (2.089 million viewers, #11; adults 18-49: 0.6, #T7) and "Black-ish" (1.923 million viewers, #12; adults 18-49: 0.5, #T9).
Next up was CBS (3.278 million viewers, #2; adults 18-49: 0.4, #T3) and its lineup of "60 Minutes" (4.671 million viewers, #5; adults 18-49: 0.6, #T7), "I Love Lucy Christmas" (3.418 million viewers, #7; adults 18-49: 0.5, #T9), "Dick Van Dyke Show" (2.505 million viewers, #10; adults 18-49: 0.3, #T15) and "MacGyver" (2.520 million viewers, #9; adults 18-49: 0.3, #T15).
And finally, repeats of "Bob's Burgers" (1.158 million viewers, #17; adults 18-49: 0.3, #T15), another "Bob's Burgers" (1.234 million viewers, #15; adults 18-49: 0.4, #T13), "The Simpsons" (1.511 million viewers, #13; adults 18-49: 0.5, #T9), "Son of Zorn" (1.021 million viewers, #18; adults 18-49: 0.3, #T15), "Family Guy" (1.311 million viewers, #14; adults 18-49: 0.5, #T9) and "The Last Man on Earth" (1.165 million viewers, #16; adults 18-49: 0.4, #T13) on FOX (1.233 million viewers, #4; adults 18-49: 0.4, #T3) rounded out the night.
Week-to-week changes (adults 18-49):
+9.52% - Football Night in America #1
-10.81% - Football Night in America #2
-15.71% - Sunday Night Football
-16.36% - Football Night in America #3
Year-to-year changes (adults 18-49):
+53.33% - Football Night in America #1
+43.48% - Football Night in America #2
+15.00% - Football Night in America #3
+11.32% - Sunday Night Football
Here are the highlights of the 19 ad-sustained programs that aired in primetime on the broadcast networks one year ago (12/27/15):
[EDITOR'S NOTE: Due to the nature of live sports, Fast Nationals for FOX (7-8p) and NBC prime are approximate.]
NBC (14.385 million viewers, #1; adults 18-49: 4.7, #1) held onto the top spot on Sunday with its mix of "Football Night in America #1" (5.675 million viewers, #9; adults 18-49: 1.5, #7), "Football Night in America #2" (7.334 million viewers, #7; adults 18-49: 2.3, #5), "Football Night in America #3" (12.743 million viewers, #3; adults 18-49: 4.0, #3) and "Sunday Night Football" (16.124 million viewers, #2; adults 18-49: 5.3, #1).
FOX (6.565 million viewers, #3; adults 18-49: 2.2, #2) then claimed the silver with its "NFL Overrun" (16.285 million viewers, #1; adults 18-49: 5.1, #2) and "The OT" (11.408 million viewers, #4; adults 18-49: 3.7, #4) followed by repeats of "The Simpsons" (4.982 million viewers, #10; adults 18-49: 1.9, #6), "Brooklyn Nine-Nine" (2.631 million viewers, #12; adults 18-49: 1.1, #10), "Family Guy" (2.361 million viewers, #13; adults 18-49: 1.0, #11) and "The Last Man on Earth" (1.725 million viewers, #16; adults 18-49: 0.6, #14).
Next up was CBS (7.599 million viewers, #2; adults 18-49: 1.1, #3) and a repeat "60 Minutes" (10.498 million viewers, #5; adults 18-49: 1.4, #T8), a new "Undercover Boss" (7.894 million viewers, #6; adults 18-49: 1.4, #T8) and an encore of the "CSI: Crime Scene Investigation" (6.003 million viewers, #8; adults 18-49: 0.9, #12) finale.
And finally, repeats of "America's Funniest Home Videos" (4.401 million viewers, #11; adults 18-49: 0.8, #13), "The Muppets" (1.912 million viewers, #14; adults 18-49: 0.4, #16), another "The Muppets" (1.287 million viewers, #17; adults 18-49: 0.3, #T17), yet another "The Muppets" (0.963 million viewers, #18; adults 18-49: 0.3, #T17), even more "The Muppets" (0.961 million viewers, #19; adults 18-49: 0.3, #T17) and "Shark Tank" (1.912 million viewers, #15; adults 18-49: 0.5, #15) on ABC (2.219 million viewers, #4; adults 18-49: 0.5, #4) closed out the night.
Week-to-week changes (adults 18-49):
+15.00% - Football Night in America #2
0.00% - Undercover Boss
-2.44% - Football Night in America #3
-3.64% - Sunday Night Football
-6.25% - Football Night in America #1
Year-to-year changes (adults 18-49):
0.00% - Football Night in America #2
0.00% - Football Night in America #1
-8.62% - Sunday Night Football
-13.04% - Football Night in America #3
-17.65% - Undercover Boss
Source: Nielsen Media Research
|
