or


[03/20/17 - 12:50 PM]
2017 NCAA Tournament Is Most-Watched in 24 Years Across Television Through First Sunday, Plus Record-Setting Digital Consumption
CBS and Turner spin the numbers for their NCAA coverage to date.

[via press release from CBS]

2017 NCAA TOURNAMENT IS MOST-WATCHED IN 24 YEARS ACROSS TELEVISION THROUGH FIRST SUNDAY, PLUS RECORD-SETTING DIGITAL CONSUMPTION

Sunday's Coverage across TBS, CBS, TNT and truTV Averaged 11.9 Million Viewers, Up +34% from 2016

March Madness Live Generates All-Time Record 69.1 Million Live Streams to Date, an Increase of +24% from Last Year

CBS Sports and Turner Sports' exclusive coverage of the 2017 NCAA Tournament is delivering significant audience increases across all platforms. To date, the Tournament is generating record viewership across TBS, CBS, TNT and truTV, streaming on NCAA March Madness Live and engagement through social media channels.

Live game coverage across the four networks on Sunday, March 19 averaged 11.9 million viewers, up +34% from last year (8.9 million), making it the most-watched first Sunday in 24 years (since 1993). Overall, the 2017 NCAA Tournament is the most-watched in 24 years through the first Sunday, with an average of 9.325 million viewers, which is up +10% from 2016 (8.513 million).

Additionally, NCAA March Madness Live (MML) has generated an all-time record 69.1 million live streams through the first Sunday of the tournament, an increase of +24% over last year. NCAA Tournament games garnering the most live streams to date, include: Notre Dame vs. Princeton (5.4 million streams); Virginia vs. UNC-Wilmington (4.3 million streams); and Michigan vs. Oklahoma State (4.2 million streams).

Official March Madness social media handles generated 26 million social engagements across Twitter, Facebook and Instagram through Sunday, which is up +20% over the corresponding time period last year.

The networks' coverage delivered significant increases versus a year ago in all four game telecast windows on Sunday:

· Telecast Window 1 (12:00-2:29 PM) - 7.3 million viewers, up +38%

· Telecast Window 2 (2:47-5:05 PM) - 10.3 million viewers, up +23%

· Telecast Window 3 (5:05-9:25 PM) - 18.6 million viewers, up +38%, making it the most-watched for this game window since 1991 when the Tournament expanded to its current television format.

· Telecast Window 4 (7:53-11:51 PM) - 11.3 million viewers, up +36%, making it the most-watched for this game window since the current television format with four Networks debuted in 2011.

Linear TV Source: Nielsen Media Research, based on Live + SD data stream, Fast Nationals for the 2017 NCAA Men's College Basketball Tournament across CBS, TBS, TNT and truTV, to-date through Round 2 (03/14/17 - 03/19/2017), compared historical NCAA Tournament through 1991.

Digital Source: Conviva





  [march 2017]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





most recent ratings | view all posts
[01/18/20 - 08:22 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Keeps FOX on Top in Demos
The network remains the adults 18-49 champ while CBS is the most-watched broadcaster.

[01/17/20 - 08:13 AM]
Thursday's Broadcast Ratings: FOX Wins Tight Demo Race; CBS Tops Total Viewers
The Eye's "Young Sheldon" is the top program in both categories last night.

[01/16/20 - 01:34 PM]
Paramount Network's "68 Whiskey" is #1 Cable Drama Premiere of the Season Among M25-54 and M18-49
Paramount Network spins the numbers for Wednesday, January 15.

[01/16/20 - 08:13 AM]
Wednesday's Broadcast Ratings: "Chicago" Dramas Top Charts for NBC
The Peacock network takes home top honors in both total viewers and adults 18-49.

[01/15/20 - 08:15 AM]
Tuesday's Broadcast Ratings: ABC's "Jeopardy!" Finale Tops Viewers, Demos
For the night, NBC is the top draw among adults 18-49 while CBS is the most-watched broadcaster.

[01/14/20 - 01:00 PM]
College Football Playoff National Championship Scores More than 25.5 Million Viewers, Up from Last Year
ESPN spins the numbers for Monday, January 13.

[01/14/20 - 08:19 AM]
Monday's Broadcast Ratings: "The Bachelor" Tops Demos for ABC
The Alphabet leads all broadcast networks among adults 18-49 last night.

[01/13/20 - 09:06 AM]
Sunday's Broadcast Ratings: FOX Surges with NFL Playoffs
The Seahawks/Packers showdown puts the network on top in all categories.

[01/12/20 - 01:54 PM]
Saturday's Broadcast Ratings: Titans/Ravens Shocker Puts CBS on Top
The Eye dominates the evening in total viewers and adults 18-49.

[01/11/20 - 08:16 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Pulls FOX Back in Front
FOX wins the night among adults 18-49 while CBS is the most-watched broadcaster.

[01/10/20 - 12:14 PM]
"My Lottery Dream Home" Delivers Strong Performance For HGTV on Friday, Jan. 3
HGTV further spins the numbers for Friday, January 3.

[01/10/20 - 11:05 AM]
HGTV's "Christina on the Coast" Delivered Its Highest-Rated Episode on Jan. 2
HGTV further spins the numbers for Thursday, January 2.

[01/10/20 - 09:30 AM]
Thursday's Broadcast Ratings: "Jeopardy!" Continues Its Reign for ABC
Night three helps wins the evening in both total viewers and adults 18-49.

[01/09/20 - 08:15 AM]
Wednesday's Broadcast Ratings: "Jeopardy!" Sparks Another ABC Victory
The Alphabet takes home the adults 18-49 crown with night two of its game show stunt.

[01/08/20 - 09:25 AM]
Science Channel Matches Its Best Year Ever in 2019 in Key Demos
Science Channel further spins the numbers for the year to date.