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[10/17/17 - 09:38 AM]
With "SNF" #1 Overall & "This Is Us," "Voice" & "Will & Grace" Ranking as 4 of the Top 10 Entertainment Shows, NBC Wins Week of Oct. 9-15
NBC spins the numbers for the week of October 9-15.

[via press release from NBC]

WITH "SNF" #1 OVERALL & "THIS IS US," "VOICE" & "WILL & GRACE" RANKING AS 4 OF THE TOP 10 ENTERTAINMENT SHOWS, NBC WINS WEEK OF OCT. 9-15

NBC Also Paces the Week in 18-49 and Most Other Key Demographics Counting Entertainment Programs Only

For the Season, NBC Is Running #1 in 18-49 and Most Other Key Demos Counting All Shows & Entertainment Shows Only

NBC Wins Monday Among the Big 4 in 18-49, "Voice" Leads in Slot Among the Big 4 in Every Key Measure, "The Brave" Retains 100% Week to Week

NBC Sweeps Tuesday's Key Demos, "Voice" Grows to Its Most-Watched Telecast Since March; "This Is Us" Is the #1 Show of the Night; "L&O True Crime" Wins at 10

L+3: "This Is Us" Generates the Biggest L+3 Lifts of the Night in 18-49 and Total Viewers

Wednesday's "Chicago P.D." Ranks #1 at 10 p.m. Among the ABC-CBS-NBC Dramas, "Blacklist" Matches Its Second-High 18-49 Rating Since Last November

Thursday's "Will & Grace" Grows +64% Vs. NBC's Non-Sports Timeslot Average Last Season, "Great News" Equals Its Best Ever Non-Premiere Rating; "Good Place" Holds 100% Week to Week

L+3: "Will & Grace" Generates Thursday's Biggest L+3 Lift in 18-49 and "Chicago Fire" Is the Biggest Gainer in Total Viewers

Giants-Broncos "Sunday Night Football" Wins the Night for NBC in Every Key Measure, Jumps +19% Vs. the Year-Ago Game in Total Viewers

UNIVERSAL CITY, Calif. - Oct. 17, 2017 - NBC has won the primetime ratings week of Oct. 9-15 in the key demographic of adults 18-49, with "Sunday Night Football" the #1 primetime show on the Big 4 networks in adults 18-49 and total viewers and "This Is Us," two editions of "The Voice" and "Will & Grace" accounting for four of the top ten entertainment shows, according to "live plus same day" figures from Nielsen Media Research. Ranking exclude sports pre- and post-game shows.

NBC also ranked #1 or tied for #1 for the week among the Big 4 networks in nearly every other key demographic - adults, men and women 18-34; men and women 18-49; and adults and women 25-54.

NBC also won the week counting entertainment programs only in adults 18-49 and ranked #1 or tied for #1 in that category in adults and women 18-34, men and women 18-49 and adults and women 25-54.

In adults 18-49, "Sunday Night Football" ranked as the week's #1 primetime program on the broadcast networks, while "This Is Us" finished #4, the Monday and Tuesday editions of "The Voice" tied for #5 and "Will & Grace" tied for #11. Counting entertainment programs only, "Us" ranked #2, the two "Voice" telecasts tied for #3 and "Will & Grace" tied for #9.

Counting three days of time-shifted viewing, "This Is Us" moved ahead of CBS' "The Big Bang Theory" as the #1 entertainment program of the week in 18-49, with a 4.33 rating in "live plus three day" Nielsens versus a 4.09 for "Big Bang."

Season to date, NBC ranks #1 among the Big 4 networks in adults 18-49, as well as adults, men and women 18-34; men and women 18-49; and adults and women 25-54.

Counting entertainment programming only, NBC leads the season in adults 18-49, and also ranks #1 or tied for #1 among the Big 4 in adults 25-54, adults 18-49 and all key adult-female demos.

Week 3 Averages

Adult 18-49 Rating, "live plus same day," Oct. 9-15
NBC... 1.8
CBS... 1.7
ABC... 1.0
Fox... 0.9
CW... 0.5

Total Viewers
CBS... 8.9 million
NBC... 7.2 million
ABC... 4.7 million
Fox... 2.9 million
CW... 1.6 million

Season-to-Date Averages

Adult 18-49 Rating, "Most Current"
NBC... 2.2
CBS... 1.9
ABC... 1.4
Fox... 1.3
CW... 0.3

Total Viewers
CBS... 9.8 million
NBC... 8.2 million
ABC... 6.0 million
Fox... 3.9 million
CW... 1.1 million

NBC highlights for the week of Oct. 9-15:

Monday

NBC ranked #1 for the night among the Big 4 networks in adults 18-49 and every other key demographic.

"The Voice" (2.4/8 in 18-49, 10.9 million viewers overall from 8-10:01 p.m. ET) won the two-hour time period among the Big 4 networks in every key measure, topping "Dancing With the Stars" head to head by +85% in adults 18-49 (2.4 vs. 1.3). In total viewers, "The Voice" retained 99% of the prior week's average (10.9 million vs. 11.0 million) and beat the show's season premiere of two weeks earlier by +3% (10.9 million vs. 10.6 million).

"Live Plus Three Day" Ratings: "Voice" grew by +20% in 18-49 (from a 2.45 rating to a 2.94) and +1.8 million viewers overall (10.9 million to 12.7 million) going from "live plus same day" Nielsens to L+3.

"Live Plus Seven Day" Ratings: Monday's "The Voice" is growing by +30% in 18-49 rating going from L+SD to L+7 (from a 2.63 to a 3.41) and +2.7 million viewers overall (10.6 million to 13.3 million).

Upscale: Monday's "Voice" is delivering a solidly upscale audience, indexing at a 109 among adults 18-49 living in homes with $100K+ incomes ("most current," including L+3).

"The Brave" (1.1/4 in 18-49, 5.1 million viewers overall from 10:01-11 p.m. ET) retained 100% week to week in 18-49 (1.1 vs. 1.1) and 99.5% in total viewers (5.1 million vs. 5.2 million), while growing +11% in men 18-49 (1.0 vs. 0.9). "Brave" ranked #2 in the hour among ABC, CBS and NBC in adults 18-490 and adults 25-54, beating CBS' "Scorpion" in the hour by +38% in adults 18-49 (1.1 vs. 0.8). L+3: "The Brave" grew by +46% in 18-49 (1.12 to 1.63) and more than +2.3 million viewers overall (5.1 million to 7.5 million) going from L+SD to L+3. L+7: "The Brave" has increased by +62% in 18-49 rating going from L+SD to L+7 (from a 1.33 to a 2.16) and +3.7 million viewers overall (6.0 million to 9.7 million).

Tuesday

NBC won the night in adults 18-49 and every other key demo.

"The Voice" (2.4/9 in 18-49, 11.1 million viewers overall from 8-9 p.m. ET) grew +4% week to week in 18-49 (2.4 vs. 2.3) and is up +6% in total viewers (11.1 million vs. 10.4 million), making this the most-watched episode of "The Voice" on any night of the week since Tuesday, March 14 (11.7 million viewers). "The Voice" won the slot in adults 18-49 by a +71% margins over "NCIS" (2.4 vs. 1.4) and also took the time period among the Big 4 nets in every other key demographic, while ranking as the #2 show of the night in 18-49, behind only "This Is Us." This was the first Tuesday Week 3 "Voice" ever to grow in 18-49 rating versus Week 2. L+3: "Voice" grew by +18 in 18-49 (2.40 to 2.84) and +1.5 million viewers overall (11.1 million to 12.6 million) going from L+SD to L+3 Nielsens. L+7: Tuesday's "Voice" has increased by +25% in 18-49 rating going from L+SD to L+7 (from a 2.69 to a 3.37) and +2.5 million viewers overall (10.9 million to 13.4 million).

"This Is Us" (2.8/10 in 18-49, 11.0 million viewers overall from 9-10:01 p.m. ET) ranked as the #1 show of the night in 18-49, growing +8% versus last season's third episode in 18-49 (2.8 vs. 2.6 on Oct. 11, 2016) and +12% in total viewers (11.016 million vs. 9.872 million). Week to week, "This Is Us" retained 99.6% in total viewers (11.0 million vs. 11.1 million) and 90% in 18-49 (2.8 vs. 3.1). L+3: "This Is Us" grew by +54% in 18-49 (2.81 to 4.33) and +4.3 million viewers overall (11.0 million to 15.3 million) going from L+SD to L+3 Nielsens, for the biggest L+3 lifts of the night in 18-49 rating and total viewers. L+7: "This Is Us" is growing by +66% in 18-49 rating (from a 3.90 to a 6.49) and more than +6.9 million viewers overall (12.9 million to 19.9 million) going from L+SD to L+7. Upscale: "Us" is generating a strong upscale audience, indexing at a 147 among adults 18-49 living in homes with $100K+ incomes, to make it the #2 most upscale primetime series on the Big 4 networks and #1.drama.

"Law & Order True Crime: The Menendez Murders" (1.1/4 in 18-49, 4.7 million viewers overall from 10:01-11 p.m. ET) won the slot in adults 18-49 and ranked #1 or tied for #1 among ABC, CBS and NBC in adults 18-34 and women 18-34, 18-49 and 25-54. "Menendez" retained 100% week to week in 18-49 (1.1 vs. 1.1) and 98% in total viewers (4.7 million vs. 4.8 million). L+3: "Menendez" grew +42% in 18-49 (1.06 to 1.50) and +1.5 million viewers overall (4.7 million to 6.2 million) going from L+SD to L+3 Nielsens. L+7: "Law & Order True Crime" is increasing by +55% in 18-49 rating this season going from L+SD to L+7 (from a 1.64 to a 2.55) and +2.7 million viewers overall (6.1 million to 8.8 million).

Wednesday

"The Blacklist" (1.0/4 in 18-49, 5.8 million viewers overall from 8-9 p.m. ET) retained 100% week to week in 18-49 (1.0 vs. 1.0), to equal the show's second-highest 18-49 rating since Nov. 10, 2016 (1.2 Thursday at 10 p.m.), trailing over that span only the show's Sept. 27 season premiere (1.1). L+3: "Blacklist" increased by +49% in 18-49 (0.97 to 1.45) and +2.1 million viewers overall (5.8 million to 7.9 million) going from L+SD to L+3 Nielsens. L+7: "Blacklist" is growing by +69% in 18-49 rating this season going from L+SD to L+7 (1.13 to a 1.91) and +3.3 million viewers overall (6.4 million to 9.7 million). Upscale: "Blacklist" is delivering a strong upscale audience, indexing at a 125 among adults 18-49 living in homes with $100K+ incomes (with 100 representing an average concentration of those homes).

"Law & Order: Special Victims Unit" (1.2/4 in 18-49, 5.8 million viewers overall from 9-10 p.m. ET) ranked #2 in the timeslot among the Big 4 networks in total viewers, and finished within 0.4 of a rating point of the slot lead in 18-49 (1.2 vs. 1.6 for ABC's comedies). L+3: "SVU" grew +53% in 18-49 (1.25 to 1.91) and +2.1 million viewers overall (5.8 million to 7.9 million) going from L+SD to L+3 Nielsens. L+7: "SVU" has grown by +70% this season in 18-49 rating going from L+SD to L+7 (from a 1.42 to a 2.41) and +3.2 million viewers overall (5.6 million to 8.8 million).

"Chicago P.D." (1.2/5 in 18-49, 6.1 million viewers overall from 10-11 p.m. ET) won the 10 p.m. hour in adults 18-49 and total viewers among the ABC, CBS and NBC dramas, and also ranked #1 or tied for #1 among those nets in every other key demographic. Week to week, "P.D." maintained 100% in 18-49 (1.2 vs. 1.2) and 98% in total viewers (5.972 million vs. 6.192 million). L+3: "P.D." increased by +65% in 18-49 (1.18 to 1.95) and +3.2 million viewers overall (6.1 million to 9.3 million) going from L+SD to L+3 Nielsens. L+7: "Chicago P.D." is increasing by +79% in 18-49 rating this season going from L+SD to L+7 (from a 1.30 to a 2.33) and more than +4.0 million viewers overall (6.1 million to 10.2 million).

Thursday

"Superstore" (1.1/5 in 18-49, 4.3 million viewers overall from 8-8:30 p.m. ET) jumped +22% versus where the show concluded last season over its final four episodes in 18-49 (1.1 vs. 0.9 from April 6 through May 4) and by +1.3 million persons or +45% in total viewers (4.3 million vs. 3.0 million). L+3: "Superstore" increased by +38% in 18-49 (1.14 to 1.57) and +932,000 viewers overall (4.3 million to 5.3 million) going from L+SD to L+3 Nielsens. L+7: "Superstore" is growing by +48% in 18-49 rating going from L+SD to L+7 (from a 1.26 to a 1.87) and +1.3 million viewers overall (4.6 million to 5.9 million). Upscale: "Superstore" is delvering a strong upscale audience, indexing at a 114 among adults 18-49 in $100K+ homes.

"The Good Place" (1.2/4 in 18-49, 4.0 million viewers overall from 8:30-9 p.m. ET) equaled the show's second-highest regular-slot rating in the past year (since Oct. 6, 2016, 1.4), trailing over that span only its Sept. 28 second-season premiere. "Good Place" maintained 100% week to week in 18-49 (1.2 vs. 1.2) and 97% in total viewers (4.0 million vs. 4.2 million). Excluding sports, "Good Place" finished #1 among the Big 4 nets in the timeslot in men 18-49 and men 25-54. L+3: "Good Place" grew +51% in 18-49 (1.21 to 1.83) and more than +1.4 million viewers overall (4.0 million to 5.5 million) going from L+SD to L+3 Nielsens. L+7: "The Good Place" is increasing by +63% in 18-49 rating going from L+SD to L+7 so far this season (from a 1.35 to a 2.20) and more than +2.0 million viewers overall (4.7 million to 6.6 million). Upscale: "The Good Place" is generating a strong upscale audience, indexing at a 128 among adults 18-49 living in homes with $100K+ incomes (with 100 representing an average concentration of those homes).

"Will & Grace" (1.8/6 in 18-49, 6.7 million viewers overall from 9-9:31 p.m. ET) beat "Scandal" by +38% in 18-49 (1.8 vs. 1.3), to rank as the half-hour's #1 entertainment program. "Will & Grace" was also up +64% versus NBC's non-sports average in the slot last season in 18-49 (1.8 vs. 1.1) and up +50% versus this week's lead-in in 18-49 (1.8 vs. 1.2). In the timeslot, "W&G" ranked as the #1 entertainment program on the Big 4 networks in adults, men and women 18-49; adults, men and women 25-54; adults 18-34 (tie) and total viewers. L+3: "Will & Grace" increased by +66% in 18-49 (1.76 to 2.93) and +3.0 million viewers overall (6.7 million to 9.7 million) going from L+SD to L+3 Nielsens, for the biggest L+3 lift of the night in 18-49 rating. L+7: "Will & Grace" has grown by +67% in 18-49 rating this season going from L+SD to L+7 (3.00 to a 5.00) and more than +5.6 million viewers overall (10.2 million to 15.8 million). Upscale: "Will & Grace" is delivering a strong upscale audience, indexing at a 136 among adults 18-49 living in homes with $100K+ incomes.

"Great News" (1.0/3 in 18-49, 4.2 million viewers overall from 9:31-10 p.m. ET) equaled the show's highest ever non-premiere rating in 18-49, maintaining 100% week to week in 18-49 (1.0 vs. 1.0) and growing +10% in total viewers (4.2 million vs. 3.9 million). "Great News" was up +43% versus what the show was averaging at the close of last season in 18-49 (1.0 vs. 0.7 for its last four episodes of Season 1 on May 16 and 23) and up +41% in total viewers (4.226 million vs. 3.001 million). L+3: "Great News" increased by +13% in 18-49 (0.99 to 1.12) and +454,000 viewers overall (4/2 million to 4.7 million) going from L+SD to L+3 ratings, L+7: "Great News" has increased by +17% in 18-49 rating going from L+SD to L+7 (1.33 to a 1.56) and +797,000 viewers overall (5.2 million to 6.0 million). Upscale: "Great News" is generating a strong upscale audience, indexing at a 123 among adults 18-49 living in homes with $100K+ incomes (with 100 representing an average concentration of those homes).

"Chicago Fire" (1.1/4 in 18-49, 6.2 million viewers overall from 10-11 p.m. ET) was the hour's top entertainment program in 18-49 and total viewers, as well as adults, men and women 25-54, ahead of "How to Get Away With Murder." Week to week, "Fire" grew in total viewers (6.2 million vs. 6.1 million) to top "How to Get Away With Murder" by a margin of +2.3 million persons or +59% in total viewers (6.2 million vs. 3.9 million). L+3: "Fire" grew by +67% in 18-49 (1.12 to 1.87) and +3.1 million viewers overall (6.2 million to 9.3 million) going from L+SD to L+3, for the biggest L+3 lift of the night in total viewers. L+7: "Chicago Fire" is growing by +76% in 18-49 rating (from a 1.47 to a 2.59) and +4.3 million viewers overall (7.2 million to 11.5 million) going from L+SD to L+7.

Friday

An encore telecast of "Law & Order True Crime: The Menendez Murders" averaged a 0.4/2 in 18-49 and 2.6 million viewers overall from 8-9 p.m. ET.

"Dateline NBC" (0.9/4 in 18-49, 1.3 in adults 25-54, 4.9 million viewers overall from 9-11 p.m. ET) finished within 0.1 of the prior week's 18-49 rating (0.9 vs. 1.0, which was the show's highest result since June 2. L+3: The prior week's "Dateline" grew by +27% in 18-49 (0.98 to 1.25) and +1.0 million viewers overall (5.7 million to 6.7 million) going from L+SD to L+3 Nielsens. L+7: Friday's "Dateline" is growing by +34% this season in 18-49 rating (from a 0.91 to a 1.22) and +1.2 million viewers overall (5.2 million to 6.4 million) going from L+SD to L+7. Upscale: Friday's "Dateline" is delivering a solid upscale audience, indexing at a 120 among adults 18-49 in $100K+ homes.

Saturday

"One Voice: Somos Live! A Concert for Disaster Relief" aired on NBC, Telemundo, Univision and other outlets from 10-11 p.m. ET and PT, after an earlier 8-10 p.m. Spanish-language telecast on Telemundo, Univision and other outlets. The 10-11 p.m. program averaged a total of 3.9 million viewers on NBC, Telemundo and Univision.

Sunday

NBC Sports coverage of New York Giants-Denver Broncos "Sunday Night Football" (5.6/19 in 18-49, 16.2 million viewers overall from 8:31-11:10 p.m. ET) ranked as the #1 primetime telecast of the night in 18-49 and total viewers and led NBC to the nightlong win in every key measure -- adults, men and women 18-34, 18-49 and 25-54, plus total viewers. Versus the comparable year-ago game, "SNF" jumped +19% or +2.6 million persons in total viewers (16.2 million vs. 13.6 million for the overtime Colts-Texans game on Oct. 16, 2016) and +14% in 18-49 (5.6 vs. 4.9).





  [october 2017]  
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· BLACKLIST, THE (NBC)
· BRAVE, THE (NBC)
· CHICAGO FIRE (NBC)
· CHICAGO PD (NBC)
· DATELINE NBC (NBC)
· FOOTBALL NIGHT IN AMERICA (NBC)
· GOOD PLACE, THE (NBC)
· GREAT NEWS (NBC)
· LAW & ORDER TRUE CRIME (NBC)
· LAW & ORDER: SPECIAL VICTIMS UNIT (NBC)
· SUNDAY NIGHT FOOTBALL (NBC)
· SUPERSTORE (NBC)
· THIS IS US (NBC)
· VOICE, THE (NBC)
· WILL & GRACE (NBC)





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