VH1'S RATINGS SOAR WITH THE SERIES PREMIERE OF "LOVE & HIP HOP: MIAMI"
1.8 MILLION VIEWERS TUNED IN FOR THE DEBUT OF THE LATEST INSTALLMENT
OF CABLE'S #1 UNSCRIPTED FRANCHISE
(New York, New York) January 3, 2018 - VH1's unstoppable Monday night lineup delivered VH1 its best launch in almost a year with the series premiere of "Love & Hip Hop: Miami."
The latest iteration of cable's top unscripted franchise brought the Miami heat, earning a 1.46 P18-49 Live +SD rating and averaging 1.8 million total viewers. It was the network's best launch since "VH1 Hip Hop Squares" in March 2017 and was up +97% from the P4W time period average.
"Love & Hip Hop: New York" earned a 1.48 P18-49 Live+SD, up +8% from STD. The telecast averaged 1.8 million total viewers.
VH1 also had the top two most social cable programs of the day with "Love & Hip Hop: Miami" (#1) and "Love & Hip Hop: New York" (#2). Additionally, #LHHMIA and #LHHNY trended in the US and worldwide.
"Love & Hip Hop: Miami" is executive produced by Mona Scott-Young and Stephanie R. Gayle and co-executive produced by Maricarmen Lopez for Monami Entertainment. Toby Barraud, Stefan Springman, Mala Chapple, David DiGangi, Rick de Oliveira, Gilda Brasch and Alissa Horowitz are executive producers for Eastern TV. Nina L. Diaz, Liz Fine and Vivian Gomez are executive producers for VH1.
VH1 is the dominant pop culture brand for adults 18-34. The network is available in 93 million U.S. households and has an array of digital channels and services including the VH1App, VH1.com and @VH1. VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB). For more information, please visit www.vh1press.com, VH1.com, or the VH1 Facebook page.
Nielsen, Live+SD, P4W: 12/04/17-12/25/17; NSCR, 1/1/17, Cable, All Day Parts, Live or New, Programs ranked on Total Interactions excluding sports or news; Trend 24, 1/1/17, WW & US