"QUEEN SUGAR" SEASON PREMIERE ON OWN DELIVERS 2.1 MILLION VIEWERS AND RANKS AS #1 CABLE TELECAST FOR WOMEN 25-54
OWN's "Queen Sugar" and "The Haves and The Have Nots" are Top Two Cable Telecasts on Tuesday Night in Network's Key Demographic
"Queen Sugar" Premiere is the #1 Most Social Show on Cable
LOS ANGELES - The season three premiere of OWN's popular drama series "Queen Sugar" (5/29/18) delivered 2.1 million viewers and ranked as Tuesday night's #1 cable telecast in OWN's key demographic of women 25-54 (L+3). The acclaimed drama from award-winning filmmaker Ava DuVernay and executive producer Oprah Winfrey was also the night's #1 telecast across all of broadcast and cable for African-American women.
In addition, the season premiere of "Queen Sugar" ranked as the #1 most social show on Twitter and Facebook in all of cable among all dayparts (non-sports) for the day.
OWN was Tuesday night's #1 cable network among W25-54 with "Queen Sugar" and "The Haves and the Have Nots" among the top three cable telecasts in the key demo. OWN was also Tuesday night's #1 network on all of television, including broadcast and cable, for African-American women and total viewers.
2018 to date, OWN boasts three of the top five scripted series overall on ad-supported cable among W25-54 ("The Haves and the Have Nots," "Queen Sugar," and "If Loving You is Wrong").
Wednesday night's second episode of "Queen Sugar" also delivered strong numbers with 1.6 million total viewers in L+3 and ranked as the night's #1 scripted cable telecast among W25-54.
Source: The Nielsen Company; Nielsen Social Content Ratings. Ranked by total interactions.
About "Queen Sugar"
In the series' third season, the contemporary drama returns as the Bordelons find themselves continuing their fight to save their family farm and father's legacy as they navigate their own personal journeys. They soon find that their fight extends beyond their close-knit family, but also to the community. Charley (Dawn-Lyen Gardner) remains in the thick of the trials and tribulations in both her personal and professional life as she continues to battle the Landry family while also trying to ensure Micah's (Nicholas Ashe) safety and future. Ralph Angel (Kofi Siriboe) is still reeling from learning from Darla (Bianca Lawson) that he might not be the biological father of his son, Blue (Ethan Hutchison), and attempts to push forward as the new cane season begins. A new and unexpected love in the form of an old friend comes into Nova's (Rutina Wesley) life and challenges her long-held notions of relationships while also offering her something she didn't think she could ever have. The expansive cast also includes Tina Lifford as the siblings' free-spirited Aunt Violet; Omar J. Dorsey as Violet's much younger fiancé Hollywood Desonier; Dondré T. Whitfield as trusted Bordelon family friend Remy Newell; Henry G. Sanders plays Prosper Denton, a farmer and longtime friend of the late Bordelon family patriarch, Ernest; Additionally, recurring guest star Timon Kyle Durrett portrays Charley's estranged husband and pro basketball player Davis West.
"Queen Sugar" is produced for OWN by Warner Horizon Scripted Television. The executive producers are Ava DuVernay, Oprah Winfrey, Kat Candler, and Paul Garnes. The series is based on the book by Natalie Baszile.
About OWN: Oprah Winfrey Network
OWN: Oprah Winfrey Network is the first and only network named for, and inspired by, a single iconic leader. Oprah Winfrey's heart and creative instincts inform the brand - and the magnetism of the channel. Winfrey provides leadership in original scripted and unscripted programming and attracts superstar talent to join her in primetime, building a global community of like-minded viewers and leading that community to connect on social media and beyond. OWN is a singular destination on cable. Depth with edge. Heart. Star power. Connection. And endless possibilities. OWN is a joint venture between Harpo, Inc. and Discovery Communications. The network debuted on January 1, 2011. The venture also includes the award-winning digital platform Oprah.com. Access OWN anytime, anywhere on WatchOWN.tv or across mobile devices and connected TVs. For more information, please visit www.oprah.com/own.