or


[01/27/21 - 09:05 AM]
A Record 82 Million Households Around the World Chose to Watch "Bridgerton" in Its First 28 Days
Jinny Howe (VP, Original Series at Netflix) details the show's latest metrics.

[via press release from Netflix]

'Bridgerton': How a Bold Bet Turned Into Our Biggest Series Ever

Jinny Howe

VP, Original Series

During my Netflix interviews I remember being asked: "If you could make any show, what kind would it be and why?" I dared say the truth - that in a pop culture world dominated by sci-fi and fantasy, I've always loved beautiful, lush romances. Being direct paid off though little did I imagine that the first project I would help bring to life at Netflix would be Bridgerton.

Witnessing the fervor that the show's producers, including the inimitable Shonda Rhimes, showrunner Chris Van Dusen and executive producer Betsy Beers, have created has been surreal (hello, TikTok musical!). And to be able to announce that Bridgerton is now the biggest series ever on Netflix is a dream come true.

A record 82 million households around the world chose to watch Bridgerton in its first 28 days. And the show has made the top 10 in every country except Japan - hitting number one in 83 countries including the US, UK, Brazil, France, India and South Africa. Indeed, the success of Bridgerton propelled the books into The New York Times best seller lists for the first time, and 18 years after they were first published.

There are many lessons that I learned along the way, but these are the three most important:

All kinds of audiences love romance

Romance books have always sold incredibly well. But these stories have rarely made it onto the screen. Daphne and Simon's "will they/won't they" love affair, combined with the opulent costumes and settings, created a world into which members of all backgrounds and ages could escape. Bridgerton has shown that romance can be smart, dynamic, bold and yes - universally appealing.

It pays to be bold and to take creative "risks"

Bridgerton, like The Queen's Gambit, defies tradition, and demonstrates that period dramas are not limited in scope or audience. The show is a fictional portrayal of London in 1813 that lifts the facade of Regency life. Chris Van Dusen and Shondaland's Regency reimagined isn't meant to be history. It's designed to be more lavish, sexier and funnier than the standard period drama - and that's what so surprised and delighted our members.

More people want to see themselves reflected on the screen

Shondaland's fans have come to expect diversity in all her shows. Bridgerton took a seed of truth about Queen Charlotte's background to reimagine her as a Black monarch using her power to affect broader change in British society. The empowerment of people of color and women made Bridgerton feel accessible and contemporary, resonating with audiences all around the world. Like The Queen's Gambit and Emily in Paris - two other hugely popular Netflix series - Bridgerton draws upon themes that are universal yet speak directly to women because they feature independent-minded female protagonists in lead roles.

And now... for season two!





  [january 2021]  
S
M
T
W
T
F
S
     


· BRIDGERTON (NETFLIX)





most recent ratings | view all posts
[11/30/22 - 01:00 PM]
ESPN Platforms Deliver Most-Watched Rivalry Week Since 2016
ABC recorded its most-watched Rivalry Week since 2016, averaging 4.1 million viewers for six games on the broadcast slate.

[11/30/22 - 12:33 PM]
Hallmark Channel's Merry Thanksgiving Weekend Makes Network #1 for 10th Consecutive Year Among Women 18+
Saturday night's "Haul Out the Holly" became ad-supported cable's #1 most-watched movie of the year to-date among key demos.

[11/30/22 - 11:30 AM]
"60 Minutes" Continues Its Reign as Television's #1 Non-Sports Primetime Program
The series has remained America's #1 news program and a top 10 series for 11 consecutive weeks.

[11/30/22 - 08:20 AM]
Fall's #1 Reality Series, FOX's "The Masked Singer" Ranks as Thursday's Highest-Rated Entertainment Original Across Both Broadcast and Cable in Over Three Years
"The Masked Singer" also matched "Yellowstone's" season premiere as 2022/23's highest-rated entertainment telecast.

[11/29/22 - 11:07 AM]
Netflix Top 10 Week of November 21: "Wednesday" Breaks English TV Record; "Slumberland" Jumps to #1
"Wednesday" debuted in the #1 spot with a record breaking 341.23M hours viewed, with 50M+ households who have seen the series (341M hours viewed divided by 6.8 hours).

[11/28/22 - 11:44 AM]
NBC Sports Delivers Its Most-Watched NFL Thanksgiving Weekend Since 2015, with Two-Game Average of 23.4 Million Viewers
Last night's game, a 40-33 Eagles victory over the Packers, averaged approximately 21.0 million viewers.

[11/28/22 - 08:00 AM]
ABC's "Grey's Anatomy" Fall Finale Ties Season High Among Adults 18-49
In addition, "Grey's Anatomy" built week to week by 16% in Total Viewers (5.9 million vs. 5.1 million) to draw its largest audience since its season opener - since 10/6/22.

[11/28/22 - 07:45 AM]
Series Debut of ABC's "Alaska Daily" Grows Its 35-Day Multiplatform Audience to 12.3 Million Viewers
"Alaska Daily" scored the largest lift of any ABC premiere so far this season in both Total Viewers (+8.7 million) and Adults 18-49 (+844%).

[11/25/22 - 01:02 PM]
NBC's Telecast of the 2022 Macy's Thanksgiving Parade Earned a 7.2 Rating in the 18-49 Demo and 27.7 Million Viewers
Said figures include digital, streaming on Peacock and encore viewing - up from last year and resulting in the most total viewers in five years.

[11/22/22 - 02:11 PM]
"Tamron Hall" Posts Its 2nd-Biggest Audience of the Season
For the 4th straight week, "Tamron Hall" improved over the same week last year in Households and Total Viewers.

[11/22/22 - 01:46 PM]
Hallmark Channel Original Holiday Film, "Three Wise Men and a Baby," Ranks as Most-Watched Movie Across Ad-Supported Cable in 2022 To-Date
The movie stars three of Hallmark Channel's most-beloved male actors, Andrew Walker, Tyler Hynes, and Paul Campbell, as hilariously bickering brothers who find themselves caring for a baby anonymously left at the firehouse.

[11/22/22 - 01:26 PM]
Formula 1 Season Smashes U.S. Television Viewership Records
The season averaged 1.21 million viewers per race across ESPN, ESPN2 and ABC, a 28 percent increase over the previous U.S. television record of 949,000 average viewers that was set in 2021.

[11/22/22 - 01:16 PM]
"Live with Kelly and Ryan" Scores Its Most-Watched Week Since May
"Live with Kelly and Ryan" ranked as the No. 1 syndicated talk show for the 9th week running across all key Nielsen measures.

[11/22/22 - 01:03 PM]
Netflix Top 10 Week of November 14: All Hail "The Crown"; "Falling for Christmas" Tops the English Films List
"1899," the multi-language German series, debuted on the English TV List with 79.27M hours viewed.

[11/22/22 - 11:45 AM]
"60 Minutes" Is Television's #1 Non-Sports Primetime Program
The series remains America's #1 news program and a top 10 series for 10 consecutive weeks.