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[06/28/23 - 08:01 AM] NASCAR Cup Series from Nashville Is NBC Sports' Most-Watched Season Opener in Three Years, Up 9% vs. 2022 Won by Trackhouse Racing's Ross Chastain, the Ally 400 (7:00-10:15 p.m. ET) was NBC Sports' most-watched season opener since Indianapolis (4.375 million) during the 2020 pandemic and its second-best opener since Daytona in 2017 (5.440 million). |
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NASCAR CUP SERIES FROM NASHVILLE IS NBC SPORTS' MOST-WATCHED SEASON OPENER IN THREE YEARS, UP 9% VS. 2022
Ally 400 Averaged Total Audience Delivery (TAD) of 3.230 Million Viewers; Most-Watched Sporting Event of Weekend, Up 16% vs. NBC's 2022 Cup Series Average
STAMFORD, Conn. - June 28, 2023 - NBC Sports' coverage of the Ally 400 from Nashville Superspeedway - its inaugural race of the 2023 NASCAR Cup Series season -- averaged a Total Audience Delivery (TAD) of 3.230 million viewers, making it NBC Sports' most-watched season opener in three years and the most-watched sporting event of the weekend.
Won by Trackhouse Racing's Ross Chastain, the Ally 400 (7:00-10:15 p.m. ET) was NBC Sports' most-watched season opener since Indianapolis (4.375 million) during the 2020 pandemic and its second-best opener since Daytona in 2017 (5.440 million). It outpaced the weather-delayed 2022 Nashville race by 9% (2.973 million) and was up 16% compared to the average race viewership on NBC in 2022 (2.784 million).
Locally, Charlotte led all markets with a 4.80 rating. Following are the Top 10:
RANK MARKET RATING
1 Charlotte 4.80
2 Greensboro 4.56
3 Greenville 4.54
4 Knoxville 4.10
5 Birmingham 3.89
6 Buffalo 3.50
7 Louisville 3.44
8 Nashville 3.24
9 Indianapolis 3.21
10 Raleigh-Durham 3.06
NBC Sports' NASCAR coverage continues this week with the much-anticipated inaugural running of the Chicago Street Race for the NASCAR Cup and Xfinity Series. The Cup Series Grant Park 220 race coverage begins Sunday at 5:30 p.m. ET on NBC and Peacock, and the Xfinity Series The Loop 121 race airs Saturday at 5 p.m. ET on USA Network.
--NBC SPORTS--
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[10/16/26 - 02:30 PM] Brewers Triumph on FS1 Delivers Most-Watched LCS Game 3 Telecast Since 2016 On FS1, Game 3 averaged 6,460,000 viewers.
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[10/16/26 - 11:45 AM] "Dancing with the Stars" Scores with Show's "Super Bowl Night" In fact, among Adults 18-49, "Dancing with the Stars" grew for the fourth telecast in a row, hitting a season high and posting the show's best non-finale episode in over nine years.
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[10/15/26 - 02:55 PM] Super Bowl Season Success: Bills-Rams Thriller Propels "Monday Night Football" to Best Five-Week Start of ESPN Era The matchup featuring the NFL's two most recent MVPs averaged 19.8 million viewers across ESPN, ABC, ESPN2, NFL Network and ESPN Deportes.
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[10/15/26 - 02:46 PM] NLCS Game 2 on FOX/FS1: Most-Watched LCS Game 2 on Any Network Since 2016 On FOX/FS1, the game averaged 6,921,000 viewers.
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[10/15/26 - 02:35 PM] NHL on Frozen Frenzy on ESPN Delivers Double-Digit Increases The tripleheader averaged 600,000 viewers, up 31% from a year ago.
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[10/15/26 - 10:29 AM] ESPN Delivered Its Most-Watched WNBA Playoffs Ever! Across eight games, ESPN networks averaged 1.4 million viewers, up 23% compared to coverage through the semifinals last year.
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[10/15/26 - 08:00 AM] CBS Wins Its Premiere Week with Eight of the Top 10 Broadcast Shows and Delivers +9% Year-Over-Year Growth Weekly viewership averaged 4.43 million viewers, growing +9% from its 2025 premiere week (4.08m viewers).
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[10/14/26 - 04:10 PM] Nebraska Volleyball Serves Up a Big Saturday on FOX Nebraska's 3-0 win averaged 945,000 viewers on FOX.
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[10/14/26 - 03:50 PM] Indiana's Win Over Nebraska Scores 6,734,000 Viewers on FOX "Big Noon Saturday" peaked at 9,623,000 viewers.
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[10/14/26 - 03:04 PM] "College GameDay" Continues Record Pace as ESPN College Football Delivers Historic Week 6 Audiences ABC scored its most-watched college football tripleheader of the season with 8.5 million viewers, led by Georgia-Alabama (12.2 million) and Oklahoma-Texas (9.8 million) - both record-setting rivalry audiences.
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[10/14/26 - 02:50 PM] 26,697,000 Viewers for "America's Game of the Week" Highlight FOX NFL's Week 5 Said coverage was the most watched telecast of the week on any network.
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[10/14/26 - 02:44 PM] FOX Scores Most-Watched LCS Game 1 on Any Network Since 2005 10,719,000 viewers tuned in Sunday night for NLCS Game 1 on FOX and FOX Deportes.
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[10/14/26 - 11:31 AM] Top 10 Most-Watched Prime Original Films & Series for the Week of October 5 "Carrie," "Neagley," "Reacher," "Off Campus," and "Sterling Point" led all original series worldwide.
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[10/14/26 - 07:29 AM] ESPN Delivers Sixth Straight Year of Television Viewership Growth, Up 10% in Fiscal Year 2026 ESPN and ESPN on ABC each posted 11% year-over-year growth in total viewership, while ESPN2 increased 3%.
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