or


[02/18/25 - 06:02 AM]
The CW Network Delivers 1.8 Million Total Viewers for NASCAR Xfinity Series Season Opener
The season opener at Daytona delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.
[via press release from The CW]

THE CW NETWORK DELIVERS 1.8 MILLION TOTAL VIEWERS FOR NASCAR XFINITY SERIES SEASON OPENER

Race Ranks as Most-Viewed NASCAR Xfinity Series Season-Opener at Daytona Since 2020

Saturday's Broadcast on The CW Was the Most-Watched NASCAR Xfinity Series Race Across Any Track or Network Since Talladega in April 2022

Viewership Peaked at 2.2 Million Total Viewers

BURBANK, CA (FEBRUARY 18, 2025) - NASCAR and The CW Network today announced that Saturday's 2025 NASCAR Xfinity Series season opener at Daytona on The CW delivered the largest audience for any Xfinity Series race in almost three years, with 1.8 million total viewers, according to Nielsen fast national ratings.

The CW is quickly establishing itself as a must-see destination for live sports, with the race ranking as the most-viewed Xfinity Series season opener at Daytona since 2020 and the most-watched Xfinity Series race since Talladega in April 2022. Viewership peaked at 2.2 million total viewers in the 7:30 p.m. ET quarter hour, as the drivers raced to a thrilling conclusion which saw Jesse Love cross the finish line first at the legendary Daytona International Speedway.

Compared to last year's NASCAR Xfinity Series weather impacted opener at Daytona, viewership was up 93% in total viewers and rose by double digit percentages across key demos including +76% in Adults 18-49 (330,000) and +47% in Adults 25-54 (444,000). Viewership was also up double-digit percentages compared to The CW's final playoff race last year from Phoenix in total viewers (+62%), Adults 18-49 (+74%) and Adults 25-54 (+78%), a clear sign that race fans are flocking to The CW as the new home of the NASCAR Xfinity Series and a strong start to a partnership that will entertain audiences for the next seven years.

The 2025 NASCAR Xfinity Series continues on The CW this Saturday, February 22 from Atlanta Motor Speedway. Coverage begins with NASCAR COUNTDOWN LIVE (4:30-5:00 p.m. ET) hosted by Carla Metts, with the race beginning at 5:00 p.m. ET. Adam Alexander serves as lead play-by-play announcer alongside analysts Jamie McMurray and Parker Kligerman. Dillon Welch and Kim Coon serve as pit reporters.

###  

About The CW Network

The CW is America's fifth major broadcast network and reaches 100% of US television households. The CW delivers 15 hours of primetime entertainment programming per week in addition to nearly 400 hours of sports per year as the broadcast home to ACC football and basketball games, Pac-12 football games, "Inside the NFL," WWE NXT and NASCAR Xfinity Series. The fully ad-supported CW App, with more than 100 million downloads to date, is available for free to consumers on all major platforms and is home to the latest episodes and seasons of The CW's primetime programming and a library of entertaining film and television content for on-demand viewing. The CW is 75%-owned by Nexstar Media Group, Inc. (NASDAQ: NXST), a leading diversified media company and largest CW affiliate group. For more information about The CW, please visit www.cwtv.com.





  [february 2025]  
S
M
T
W
T
F
S
      


· NASCAR CW SERIES (CW)




most recent ratings | view all posts
[03/04/26 - 04:36 PM]
"American Idol" Leads Monday Night - Powering ABC to Another Victory in Both Total Viewers and Adults 18-49
The show's strong performance lifted ABC to a Monday night win across broadcast and cable in both Total Viewers (4.32 million) and Adults 18-49 (0.36 rating).
[03/04/26 - 09:29 AM]
ABC Continues Multiplatform Success With Midseason Lineup
Season to date, ABC continues to dominate the competitive cross-platform landscape among broadcast series based in viewing over seven days on ABC, Hulu, Disney+ and digital platforms.
[03/03/26 - 03:30 PM]
ABC's Beloved Comedy "Scrubs" Returns with Over 11 Million Total Audience to Date
On linear over three days, "Scrubs" was the top comedy telecast among Adults 18-49 (0.74 rating) on any network (excluding post-NFL telecasts) in over a year.
[03/03/26 - 03:00 PM]
"Marshals" Premiere on CBS Is the Most-Watched New Scripted Debut Without a Football Lead-In Since 2018, with 9.5 Million Viewers
"Marshals," "Tracker" and "60 Minutes" are the top three series on television for the week.
[03/03/26 - 12:01 PM]
Netflix Top 10: Week of February 23 - "Bridgerton" Season 4 Lives Happily Ever After at No. 1 in This Week's Top 10
Coming in at No. 2 on the English TV list is Season 3 of "The Night Agent" with 9.9 million views.
[03/02/26 - 03:10 PM]
"Sheriff Country" Midseason Premiere Scores Its Most-Watched Episode and Is the #1 Show of the Night
5.30 million viewers on average tuned into the show's return on Friday.
[02/27/26 - 03:00 PM]
"Survivor 50" Premiere Wins the Night Posting CBS' Most-Watched Wednesday Since 2022
Said premiere averaged 5.06 million viewers, peaking with 6.18 million.
[02/26/26 - 02:19 PM]
"Live with Kelly and Mark" Soars to Season High with Best Audience in Over a Year
"Live" has now ranked as the No. 1 talk show in syndication for 157 consecutive weeks across all key measures.
[02/25/26 - 05:44 PM]
ABC Wins Monday Night as "American Idol" Dominates with Best Audience Since Season Premiere
In fact, "American Idol" scored its largest margin of victory ever in Total Viewers over "The Voice" during its nine-season run on ABC.

[02/25/26 - 03:35 PM]
"20/20: The Au Pair, The Affair and Murder" About a Twisted Love Triangle Delivers Best Adult 25-54 Performance in 10 Months and Strongest Delivery in Adults 18-49 in 11 Months
Hitting new season highs for the second straight week, "20/20" improved on the previous week in Adults 25-54 and Adults 18-49.
[02/25/26 - 02:46 PM]
ABC News Is No. 1 Broadcast Network for Coverage of the State of the Union, Beating NBC by 1.4 Million and CBS by 1.7 Million
Said coverage ranked No. 1 among the broadcast networks in all key target demos: Total Viewers (4.912 million), Adults 25-54 (1.125 million) and Adults 18-49 (886,000).
[02/24/26 - 01:48 PM]
Nearly 21 Million Viewers Watched NBCUniversal's Coverage of USA-Canada Olympic Men's Gold Medal Hockey Game, Peaking at 26 Million for Game-Winning Goal on NBC & Peacock
The USA-Canada gold-medal game delivered an average live audience of 18.6 million viewers on NBC and Peacock (8:15-11 a.m. ET).
[02/24/26 - 12:01 PM]
Netflix Top 10: Week of Feb. 16 - "Reality Check: Inside America's Next Top Model" Sashays to No. 1 in Top 10
Plus: Season 3 of "The Night Agent" took No. 2 on the English TV list with 8.4 million views.

[02/23/26 - 03:55 PM]
NBCUniversal's Presentation of Milan Cortina Olympics Dominates Media Landscape & Delivers Largest Winter Games Audience Since 2014
Sunday's Closing Ceremony provided a spectacular culmination as more than 215 million Americans (215.6 million through February 17) tuned in across NBCUniversal's platforms for "Legendary February."
[02/23/26 - 12:00 PM]
CBS Series Post Strong Fall Viewership, Topping Broadcast and Streaming Rankings in Live + 35-Day Multiplatform Viewership
The CBS fall lineup scored eight of the top 10 most-watched series among broadcast competition and nine of the top 20 most-watched series among all broadcast and streaming competition for this season's episodes airing through January 4, 2026.