[12/14/10 - 06:41 PM] Development Update: Tuesday, December 14 Updates include: A&E greenlights "Big Mike," "Longmire"; Carrie-Anne Moss to topline Lifetime pilot; and Virginia Madsen to visit NBC's "The Event."
[10/21/10 - 07:17 PM] Development Update: Thursday, October 21 Updates include: FOX preps a potential "Bones" spin-off; MTV gives a return date for "Jersey Shore"; and Eric McCormack in talks to topline TNT's "Perception."
[03/09/10 - 12:05 AM] Development Update: Tuesday, March 9 Updates include: Kyle Bornheimer, Rob Morrow land second position pilots; Nick Nolte is in talks to play "The Old Man" on HBO's "Luck"; Tom Cavanagh books the title role on ABC's "Edgar Floats."
[02/25/10 - 12:01 AM] Development Update: Thursday, February 25 Updates include: Jason Jones is a "Better American" for ABC; Scott Patterson books "The Event" at NBC; and "The Deep End's" Ben Lawson joins ABC's "Freshmen."
[04/20/09 - 06:35 PM] Development Update: Monday, April 20 Updates include: Monica Potter to replace Diane Farr on NBC's "Parenthood"; while Josh Lawson is set to take over for Nick Thune on CBS's "Waiting to Die."
[03/19/09 - 03:38 PM] Development Update: Thursday, March 19 Updates include: Eric McCormack and Reno Wilson to topline ABC's "The New Twenty"; Lindsay Sloane and Mary Elizabeth Ellis are "Pulling" for ABC; and Holly Robinson Peete joins "The Bridget Show," also at ABC.
[10/12/07 - 06:16 PM] Development Update: Week of October 8-12 Updates include: "24's" Kiefer Sutherland reaches a plea agreement over his DUI arrest, CBS Television Distribution looks to spin off "Dr. Phil," FOX eyes an animated revamp of "The Pitts" and plenty of new casting news.
[09/28/07 - 06:53 PM] Development Update: Week of September 24-28 Updates include: David DiGilio confirms the end of ABC's "Traveler," Joseph Fiennes to topline Ryan Murphy's FX pilot, NBC orders new anthology series and ABC commits to six episodes of a new Zak Penn drama.
[09/21/07 - 06:49 PM] Development Update: Week of September 17-21 Updates include: HBO orders "De La Hoya/Mayweather 24/7" sequel, HBO commits to the Will Ferrell-produced "East Bound and Down," AMC's "Mad Men" nears renewal and Jerry Bruckheimer will import "Eleventh Hour" for CBS.
[08/10/07 - 06:04 PM] Development Update: Week of August 6-10 Updates include: USA gives "Notice" a second season, FOX gives hefty put pilot commitments to two newcomers and HBO sinks its teeth into a "True Blood" series order.
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ADDITIONAL NOTES: confirmed as canceled on 4/10/09
DESCRIPTION: (from TNT's web site, September 2009) Set against the backdrop of the high-pressure world of advertising, TRUST ME focuses on Mason (McCormack) and Conner (Cavanagh), a pair of ad men whose strong creative partnership has served the firm of Rothman Greene & Mohr extremely well over the years. Mason, an art director, is a responsible, workaholic family man with a beautiful wife, Erin (Clarke), two children and an undying loyalty to the brands he helps sell. By contrast, his writing partner, Conner (Cavanagh), is a single, impulsive copywriter with the attention span of a teenager. Their yin-yang relationship is put to the test when Mason is named a creative director of the agency, making him Conner's boss. The series follows the changing dynamics between the two friends, who are better together than they are apart. Also working in the same creative group is new hire Sarah Krajicek-Hunter (Potter), an award-winning copywriter whose forceful personality has a tendency to rub people the wrong way. Hector (Arend) and Tom (Damus) are a junior creative team with untraditional ideas that don't always sit well with their new boss. The entire team is supervised by Tony Mink (Dunne), a man who lives and dies by the advertising business but has a growing sense his days in this young person's business may be numbered. TRUST ME follows these memorable characters as they try to navigate the waters of inter-office politics, personality conflicts, easily bruised egos, professional jealousies and unreasonable client demands. TRUST ME was created by Hunt Baldwin and John Coveny, who have a combined total of over 20 years of experience in the advertising world having worked for J. Walter Thompson and Leo Burnett Advertising in Chicago . Baldwin and Coveny are also co-executive producers on TNT's THE CLOSER.